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What Is SalesTraining? SalesTraining – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Successful sales people know is about doing something for the customer – not to the customer. Why are you doing the training?
This stat might be less surprising when you learn that companies spend 5x more on hiring a sales rep than they do training them. Poor salestraining is a problem that persists in any industry. Sales enablement. Creating sales plays, content, and training for reps to leverage at each stage of the journey.
When implementing a shift in your company's sales culture, the goal is to move away from traditional sales skills development, training reps on step by step cookie cutter selling tactics, and towards a focus on the customer experience. Typically, "here's what you do to land a customer," skills and training no longer apply.
In the mobile app, GPS location is used to log reps’ door knocks in real-time, while sales numbers are automatically updated with dropped pins on the map. To help reduce time spent on prep work, salespresentations can also be stored within the app for easy access.
Sales Content Management Apps in this category help reps organize the content at their disposal, such as blog posts, case studies, whitepapers and ebooks, and video clips. Sales content management tools are usually used to help sell complicated products and/or services. Use this tool to deliver training to new reps.
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