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.” Then there is this nugget from Zoom Rx “face-to-face visits are garnering positive prescription intent—17% higher than before the pandemic began” Again, we don’t have a breakdown by speciality or understand the importance of handing out productsamples which is shown to drive prescribing behavior.
By providing detailed information, productsamples, and support, reps help bridge the knowledge gap and influence prescribing habits. For reps in Malaysia, the chance to shape prescription habits and make healthcare more accessible is both a challenge and a privilege. This is where medical reps step in.
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