MedCity News

OCTOBER 4, 2022

From July 2021 to July 2022, 1,216 prescription drugs saw price increases that soared past the inflation rate of 8.5% Another reported that in 2021, the American healthcare system spent $603 billion on prescription drugs, of which $421 billion was spent on retail drugs. for that time period, one HHS report showed.

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MedCity News

NOVEMBER 30, 2023

It allows customers to search for a prescription, find a coupon for that prescription and text or email the coupon to themselves. They then show the coupon to a Walgreens pharmacist when they fill the prescription. The Walgreens Rx Savings Finder combines different third-party discount card options into one platform.

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Fierce Pharma

APRIL 9, 2024

Medication adherence is a large and growing challenge for pharma companies, healthcare providers and the patients they serve. In the U.S. Research shows that 20% of patients have failed to fill a script in the past, and one-third aren’t confident managing their illness. Engaging patients from the moment a drug is prescribed can help.

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Fierce Pharma

AUGUST 7, 2024

With supplies of its star obesity med Wegovy now largely unfettered, Novo Nordisk is dialing up its sales expectations for the remainder of the year—and teasing the potential for net price declines | With supplies of its star obesity med Wegovy now largely unfettered, Novo Nordisk is dialing up its sales expectations for the remainder of the year—and (..)

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Fierce Pharma

NOVEMBER 10, 2022

Filling the gap—and the prescription—with GoodRx. Thu, 11/10/2022 - 18:49.

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Prescription 130

MedCity News

FEBRUARY 15, 2023

Department of Health & Human Services announced three models Tuesday that will be tested by the CMS Innovation Center and aim to lower prescription drug costs. The models, which include access to $2 generic drugs, build on the Inflation Reduction Act of 2022.

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Prescription 134

PharmExec

MAY 22, 2023

The market for prescription medicines in the United States was subject to major shifts in use across therapeutic areas in 2022, reflecting changes in patient health needs, the development, and availability of novel medicines, and complex market dynamics.

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World of DTC Marketing

JULY 21, 2021

SUMMARY: DTC marketing is not the reason why prescription drugs cost so much. Here are some myths around DTC marketing: 1ne: DTC ads result in patients asking for prescriptions they don’t need. 2wo: DTC marketing is one of the reasons prescription drugs cost so much. DTC ads raise awareness around health conditions.

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Marketing Prescription Side effects Doctors 285

Fierce Pharma

SEPTEMBER 3, 2024

The company and the European Medicines Agency warned European healthcare providers to continue limiting new patient prescriptions until the shortages let up. Late last year, Novo Nordisk responded to a growing shortage of popular Ozempic with a plan to cut down on production of its older diabetes med Victoza to make room for more Ozempic. |

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MedCity News

JANUARY 18, 2023

The Evernorth report also found that there is a higher prevalence of flu medication prescriptions among children and people living the South. Employers and payers have a responsibility to encourage people to get vaccinated, said Urvashi Patel, vice president of the Evernorth Research Institute.

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MedCity News

DECEMBER 17, 2023

Some companies are doing just that via Software as a Medical Device (SaMD), particularly by developing prescription digital therapeutics (PDTs). To identify true growth opportunities, investors must consider how companies are using AI to revolutionize the treatment journey.

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Fierce Pharma

SEPTEMBER 7, 2023

PhRMA has rounded up its attack ad team once again for another broadside against pharmacy benefit managers, zeroing in this time on the potential for insurers to profit from where prescriptions get | PhRMA has rounded up its attack ad team once again for another broadside against pharmacy benefit managers, zeroing in this time on the potential for (..)

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pharmaphorum

AUGUST 22, 2024

US insomniacs have a new prescription DTx option Phil.Taylor Thu, 22/08/2024 - 07:59 Bookmark this

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Prescription 105

PharmaTimes

FEBRUARY 1, 2024

Prescriptions ordered via the app are expected to save around 1.85 million hours in 2024

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Fierce Pharma

MARCH 26, 2024

Amgen’s arthritis blockbuster Enbrel already owns an undesirable spot on the list o | The state's new Prescription Drug Affordability Review Board voted to subject the blockbuster arthritis med to an upper price limit, which Amgen calls a violation of the company's constitutional rights.

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Prescription 278

MedCity News

NOVEMBER 12, 2023

It is important to understand that the performance of over-the-counter hearing aids can vary widely from prescription hearing aids due to a number of factors.

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Prescription 111

MedCity News

MAY 13, 2024

The post Astellas Pharma CEO Q&a (Part 2): We Have To Have Alternatives for Prescription Medicine Business appeared first on MedCity News. In part 2 of our Q&A, Okamura addresses the need for biopharma companies to leverage digital technologies in disease management.

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Fierce Pharma

NOVEMBER 20, 2023

The agreement will double the annual growth rate for prescription meds over the coming years. . | After blasting the U.K.’s s drug pricing policy, the pharma industry has secured an improved government spending deal.

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MedCity News

SEPTEMBER 4, 2023

look to Canada for more affordable prescription options since the Canadian government regulates drug costs. Increasingly, patients in the U.S. Some companies have noticed and are beginning to capitalize on the demand.

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Fierce Pharma

AUGUST 16, 2023

Concern over the cost of prescription drugs is becoming less of a policy issue and more of a “core value” for voters across party lines. Concern over the cost of prescription drugs is becoming less of a policy issue and more of a “core value” for voters across party lines, a pollster found.

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Prescription 246

Fierce Pharma

AUGUST 26, 2024

When CVS Caremark removed AbbVie’s Humira from its national commercial formularies back in April, biosimilar prescriptions picked up at a whirlwind pace. Following CVS Caremark's lead, Cigna's pharmacy benefit manager unit will nix Humira from formularies in favor of Humira biosimilars from Boehringer Ingelheim, Teva and Sandoz.

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Fierce Pharma

JUNE 10, 2024

The FDA assigned the subcutaneous Leqembi application a Prescription Drug User Fee Act decision date of January 25, 2025. About a month after Eisai initiated a rolling FDA application for its subcutaneous form of Leqembi, the U.S. agency has accepted the filing. |

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Fierce Pharma

OCTOBER 2, 2023

. | ICER submitted a special report to CMS weighing evidence on Bristol Myers Squibb and Pfizer’s Eliquis and Bayer and Johnson & Johnson’s Xarelto to treat nonvalvular atrial fibrillation (NVAF), the condition where both drugs garner most of their prescriptions.

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Fierce Pharma

JULY 21, 2023

It is the first naloxone product to be approved for use without a prescription. In this episode of 'The Top Line' we replay an important show from April 28, 2023 regarding Narcan. | This week on "The Top Line," we revisit an episode on Narcan the nasal spray.

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Fierce Pharma

OCTOBER 30, 2024

But behind the scenes, there was a 40% uptick in the number of new prescribers writing prescriptions for Leqembi in the third quarter versus Q2, Alicia Alaimo, Biogen’s president and head of North America, said Wednesday. Leqembi sales grew 33% over the prior quarter to $39 million, falling short of consensus estimates.

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Pharmaceutical Commerce

FEBRUARY 2, 2024

A dive into this market reveals that the latest numbers yield promising results—a global value of a worldwide $1.6 trillion—but it will continue to be attributed to past, present, and future healthcare spending.

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Fierce Pharma

AUGUST 7, 2023

GSK said it plans to cease commercialization of its prescription medicines and vaccines in Nigeria, with the intent to switch to a third-party direct distribution model. After charting a similar move in Kenya last year, GSK is pulling the plug on its Nigerian operations. | GSK’s consumer health spinoff Haleon is taking similar steps, too.

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World of DTC Marketing

JANUARY 7, 2022

When they say compare prescription drug prices, they mean the cost of a prescription if you aren’t using insurance. When you use GoodRx, ALL that data regarding your prescription transaction is collected and stored. And advertising? GoodRx employs people to dig into it analyze it. And they use and sell that data.

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Pharmaceutical Commerce

SEPTEMBER 30, 2024

Why this trend is occurring and ways that drugmakers are pivoting in order to remedy the situation.

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Prescription 95

World of DTC Marketing

MARCH 18, 2021

This is just another example of how clueless the FDA is regarding patient behavior and prescription drugs. Some patients love the brand of prescription drugs they take because simply “they work” Pharma companies do study brand names, but that’s only about the overall branding of the product.

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World of DTC Marketing

JULY 21, 2022

Using the same ads to advertise prescription drugs repeatedly is a waste of money and doesn’t lead to sales. A Prevention Magazine study dated had prescription DTC ads as being 7% effective in driving new Rx’s. ” Ninety-two percent of U.S. Nowhere is this clearer than in pharma DTC TV ads.

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Fierce Pharma

JANUARY 24, 2024

Specialty therapy patients require accessible prescription management solutions that can simplify communication, improve access, and increase adherence. Today, gaining consistent access to life-saving medications can be a significant hurdle that many patients must learn to navigate.

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World of DTC Marketing

DECEMBER 23, 2020

Among the 26% of respondents who talked to a health care provider about a specific prescription drug they saw advertised, 16% said they received a prescription for the advertised drug. Online research is used to evaluate new prescription drugs. But is this really true across all DTC?

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Fierce Pharma

JUNE 10, 2024

Colorado’s Prescription Drug Affordability Review Board (PDAB) isn’t waiting for the Inflation Reduction Act (IRA) to lower prices on certain drugs starting in 2026. After the review board unanimously agreed that Stelara is "unaffordable," the drug could be subject to an upper payment limit in the state.

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PharmaTimes

APRIL 11, 2024

RTIs account for around 60% of global antibiotic prescribing and are a key driver of AMR

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MedCity News

OCTOBER 1, 2023

Weaving companionship into health care as we would a blockbuster drug can help us circumvent expensive healthcare services like emergency department visits and hospitalizations.

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PharmExec

DECEMBER 18, 2023

Drug companies face new hurdles in a rapidly changing marketplace. How do they finance new drug development amid the uncertainty?

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