Pharma Marketing Network
APRIL 3, 2025
Imagine a time when pharmaceutical ads simply told patients what to ask their doctor. By doing so, they position themselves not only as product promoters but as trusted partners in patient care. It refers to strategies used by pharmaceutical companies to inform, engage, and support patients throughout their health journey.
Clarity Engagement Solutions
APRIL 26, 2021
Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to pharmaceutical companies to sit more consistently at the patient population management table.
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Clarity Engagement Solutions
APRIL 26, 2021
Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharmaceutical companies to sit more consistently at the patient population management table.
Clarity Engagement Solutions
APRIL 26, 2021
Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharma to sit more consistently at the patient population management table. DEMONSTRATE YOUR ABILITY TO PIVOT.
Pharma Marketing Network
MARCH 5, 2025
Introduction Pharmaceutical marketing has changed. Instead: Use disease-awareness campaigns focused on education rather than direct product promotion. Traditional outreach methods are no longer enough to engage healthcare professionals (HCPs) and patients in a digital-first world. The challenge?
Clarity Engagement Solutions
APRIL 26, 2021
Long before the COVID-19 outbreak, pharmaceutical companies knew that customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big Pharma to sit more consistently at the patient population management table. DEMONSTRATE YOUR ABILITY TO PIVOT.
Scott’s Directories
SEPTEMBER 12, 2024
Key Applications: Product Promotion: Experts or GPs will demonstrate new medical devices and/or therapies. Market Analysis: Use demographic and specialty data to explore market opportunities.
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