article thumbnail

And so pharma profiteers again

World of DTC Marketing

BMS believes they price our medicines based on the value they deliver,” but physicians say the price is too high. One of the biggest problems with a system that directs medical research towards profits rather than needs is that R&D funding is channelled to those products that can make pharma companies the most money.

Pharma 147
article thumbnail

Navigating Pharma Sales Challenges: Tips to Boost Your Sales Performance (Use of AI and Social Media for Effective brand promotion)

Pharmaceutical Representative Training

The Evolution of Pharma Sales: Combining AI and Social Media to Promote Brands Pharmaceutical businesses now have access to a whole new level of insights due to social media. Social medias position in pharmaceutical research is further cemented by peoples growing usage of it.

Media 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Pharma Data Researchers Need a Reliable Pharmacist Directory in Their Toolkit

Scott’s Directories

Such directories also enable the study of interdisciplinary dynamics, specifically the interaction and collaboration between pharmacists and physicians, which is crucial for understanding care coordination and its impact on patient outcomes. Explore MD Select today and discover how it can transform your research capabilities.

Pharma 52
article thumbnail

The Traditional Pharma Model Isn’t Working – It’s Time to Evolve!

PharmaKinnex

On April 18, 2002, the Pharmaceutical Research and Manufacturers of America (PhRMA) adopted a new marketing code to govern the pharmaceutical industry’s relationships with physicians and other health care professionals…” – AMA Journal of Ethics. The PhRMA Code, The Sunshine Act, & Inflation Reduction. “On

Pharma 52