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In today’s rapidly evolving digital landscape, pharmaceuticalsales teams face unparalleled challenges. The complexity of managing vast amounts of product information, engaging with increasingly informed healthcare professionals, and adhering to strict regulatory requirements has made traditional sales methods less effective.
The US pharmaceuticalsales industry made $550 billion in revenue in 2021 —but despite that high number, only 41% of Americans have a degree of trust in pharmaceutical companies. For pharmaceuticalsales organizations, that large market and the relatively low level of trust is a great opportunity to grow.
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