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It’s a reality for many of us in pharma sales in Malaysia. In 2023, the Ministry of Health reported that over 1,600 websites selling illegal pharmaceutical products were blocked, highlighting the scale of the issue. Why This Hits Close to Home for PharmaReps As someone in pharma sales, this problem feels personal.
Selling pharmaceuticals isn’t just about pushing a single product anymore. Instead of focusing on one product at a time, this approach helps pharmareps present a range of options that work together. What Makes Portfolio Selling a Win for Reps When you’re a pharmarep, selling a portfolio does more than boost sales numbers.
Introduction In the highly regulated pharmaceutical industry, audience engagement is more than just a marketing goalit is a necessity for building trust with healthcare professionals (HCPs) and patients. But how can pharma brands create meaningful connections in a digital landscape crowded with content?
For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. Drug access programs are initiatives, often run by pharmaceutical companies in collaboration with healthcare providers, to make essential medications more accessible to patients.
OPENING: Pharma companies are starting to embrace digital marketing forced, in large part, by changes brought on by the pandemic. America’s 65,000 pharmaceutical salespeople, who have long relied on personal office visits and events are dealing with a shift in how they engage HCP’s. no pharmaceuticalreps).
What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharmareps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.
Pharmaceutical sales have changed. A decade ago, pharmareps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. We have yet to talk about the increased level of competition that modern reps have to deal with. None of this means that pharmaceutical sales are dead.
While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise. How are sales reps and Medical Science Liaisons (MSLs) the same? So both MSLs and sales reps should be on their “A” game at all times! And how are they different, you may ask?
Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? In the complex world of pharmaceuticals, it’s not just what you sell, but how you sell it. It's the secret sauce to thriving in the pharma industry. That’s right.
The Role of Certified Pharmaceutical Representatives in the Shifting Sales Landscape The US Bureau of Labor Statistics (BLS) projects the number of jobs for pharmaceutical sales representatives will grow by four percent by 2031, adding approximately 170,000 new job openings per year over this decade.
When I first started as a pharmaceutical sales rep a decade ago, training was a rigorous but straightforward affair. As a male rep entering this competitive field, I felt the pressure to absorb every bit of information and perfect my pitch to stand out. It was a lot to take in, but I understood its importance.
Pharmaceutical sales opportunities are notoriously high stakes. With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight.
Problem: Ongoing trends in healthcare were already making sales rep access to HCPs challenging, but COVID has made access to HCPs nearly impossible. Moving forward, no one expects a return to open access, and pharmaceutical companies are seeking ways to pitch their products in a digital landscape.
Surprised that people are still interviewing for pharma sales positions in the midst of a global pandemic? There are still lots of pharmaceutical sales positions out there and if you’re reading this article, you probably know how competitive it is to get that next pharma sales dream job. These tactics actually work!
Since the start of COVID-19, pharmaceutical companies across the Asia Pacific life sciences industry have been using all possible channels to reach their customers – unable to continue with only face-to-face interactions. The most impactful way for pharmas to plan their engagement strategies is using the omnichannel approach.
The pharmaceutical and healthcare sector has been forced to change the way it connects, educates and engages with HCPs through new digital channels because of Covid-19. The days when a pharmarep can walk into any doctors' office at a specific time and expect to see the doctor if they were patient enough, could soon be a distant memory.
The findings presented here are based on pharma sales rep activities that were captured in Veeva CRM between 1 January 2020 and 5 April 2021. Before COVID-19, pharmaceutical sales reps had been accustomed to meeting HCPs in person. Digital channels are here to stay and to help pharma companies succeed.
After the pandemic, many pharmareps shifted to digital sales calls, but the effectiveness of these calls has declined. According to a study conducted by ZoomRx, 44% of healthcare professionals prefer to conduct face-to-face sales meetings with pharmaceutical sales representatives.
As a pharmaceutical sales rep, you undergo a rigorous training program, develop strong relationships with healthcare professionals, and work tirelessly to meet sales targets. Despite these challenges, pharmaceutical sales reps play a crucial role in driving revenue for their companies and promoting life-saving medication to patients.
Across Europe, pharmaceuticalreps are struggling to get access to healthcare professionals. Some of the questions we quizzed the physicians with focused on their thoughts around interactions with pharmareps. And the responses suggest an increasingly difficult future for the reps working in the EU5 markets.
Obviously, the more time spent in front of customers, the more field experience they get, but if your pharmareps are not reaching their potential or their sales goals, is the field helping them develop their skills ? Quantified and the Power of Practice in Pharma . But what about practice? Apparently not. Coaching works.
1099 medical device reps. 1099 capital equipment reps. Salary PharmaceuticalReps. Salary Device Reps. A direct* pharmarep promoting a 1099 line was excluded. Additionally, a contract rep receiving a base pay also promoting a 1099 commission only line was excluded. Independent Device Rep.
In the fast-paced world of pharma sales in Malaysia, opportunities can come when you least expect them. For pharma sales reps, this is a chance to introduce your product as an alternative, often with little resistance from healthcare providers. One such golden moment? When your competitors face stock shortages.
Getting into pharmaceutical sales and selling pharmaceutical products may require patience and persistence, but for individuals with the right qualifications and a passion for the field, it can be a rewarding and financially lucrative career. What is Pharmaceutical Sales? Why Pursue a Career in Pharmaceutical Sales?
ACTO LAICA RepAssist by ACTO is the first GenAI Knowledge Assistant built specifically for Life Sciences and is designed to improve healthcare provider (HCP) interactions by providing pharma field reps with instant access to approved clinical and product information.
The pharmaceutical industry is going through a transformative period when it comes to engaging with healthcare providers (HCPs). While digital channels are gaining traction, there’s an interesting paradox HCPs still place immense value on face-to-face interactions with pharmareps.
Why OTC Options Are a Lifesaver (Sometimes Literally) As someone in the pharmaceutical industry, I’ve seen how OTC meds play a critical role in easing the load on clinics and hospitals. For pharma sales in Malaysia, OTC medications represent a unique market segment. In contrast, pharmacies prioritize healthcare first.
According to Veeva Pulse data , COVID-19 has accelerated the shift to digital for life sciences, with significant growth in remote and digital engagement since early 2020, and a 10X increase of HCPs using three or more channels in their engagement with pharma 1. Get stakeholder buy in on the “why”.
Welcome to the world of pharmaceutical sales in Malaysia, where business deals are as likely to be sealed over a frothy cup of pulled tea as they are in a boardroom. "Eh, Eh, you know lah, selling medicine here isn't like anywhere else," says Amir, a veteran pharmarep, as he expertly pulls a stream of tea between two cups. "Eh,
As pharmareps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. As a result, pharmaceutical representatives’ access to physicians has been declining even prior to the COVID-19 pandemic. Pharma Sales Reps are Struggling – Here’s Why.”
This is an achievable reality through strategic use of existing healthcare channels that have been negotiated for pharma access—inside the electronic health record (EHR). They point to an unmissable opportunity for pharmaceutical manufacturers and their media partners to create impact where it matters most—at time of prescribing.
Pharmaceutical has a lot of products in the ophthalmology space. I would say it’s equivalent probably to a pharmarep. Is it the same as in any medical sales rep if you want the manager and then if you want the executive, or are they different? I had a friend recommend pharmaceuticals. It can vary.
Many of these will discuss the expanding role and capabilities of AI and machine learning in the Pharma space. The new way to engage KOLs at conferences: virtual Ambassador programs To start off the top-5, let’s take a look at how Pharma is shifting the way they engage key opinion leaders (KOLs) at medical congresses and conferences.
A lot of our readers are trying to get into medical sales, whether it be pharma, medical device, or something in between. It’s the MedTech versus medical devices, and we have the pharma division. I’m Eric Ford, Area Vice President of DePuy Synthes , which is the orthopedic company at Johnson & Johnson.
In pharma sales, knowing your product is essential, but it’s not enough. What truly sets the best reps apart? NOTE : The pharmaceutical industry in Malaysia has been experiencing steady growth. What Are Soft Skills in Pharma Sales? In 2024, the market is projected to generate approximately US$1.7
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