World of DTC Marketing

JANUARY 21, 2022

Omnichannel is the latest buzzword-making rounds within pharma, but omnichannel has no relevance if your message is too promotional or is irrelevant to your audience. It is evident that HCPs are extremely time constraint and prefer to engage with pharma organizations on their terms regarding channel, content, and type of devices.

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Pharma reps Pharma Rep Pharma Media 198

World of DTC Marketing

APRIL 27, 2021

I talked to some thought leaders, and they said that they don’t have time for either virtual patient visits or online pharma detailing. I decided to call some more physicians within my network and ask about online visits from pharma reps. They also said that trying to schedule MRIs and CAT scans is almost impossible.

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Doctors Physicians Pharma reps Pharma Rep 181

Contrarian Sales Techniques

NOVEMBER 27, 2024

Instead of focusing on one product at a time, this approach helps pharma reps present a range of options that work together. What Makes Portfolio Selling a Win for Reps When you’re a pharma rep, selling a portfolio does more than boost sales numbers. That’s where portfolio selling comes in.

Pharmaceutical 52

Pharmaceutical Pharma reps Pharma Rep Healthcare Provider 52

PM360

SEPTEMBER 28, 2022

Pharma reps are especially critical when it comes to product information, with 55% of all U.S. Reps are an especially important source of product info for dermatologists (73%), GPs (63%), gastroenterologists, and orthopedic surgeons (61%). Channel Use in Flux. Life sciences companies’ owned channels remain relevant.

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Physicians Pharma Education Pharma reps 109

World of DTC Marketing

JANUARY 18, 2021

OPENING: Pharma companies are starting to embrace digital marketing forced, in large part, by changes brought on by the pandemic. Before COVID-19, 64% of meetings with pharma sales reps were held in person. no pharmaceutical reps). The Challenges for Pharma. Digital marketing is becoming a valuable tool.

Pharma sales reps 173

Pharma sales reps Marketing Pharma Sales 173

Veeva

APRIL 7, 2022

The most impactful way for pharmas to plan their engagement strategies is using the omnichannel approach. True omnichannel planning means executing on all channels available to the reps, using a multi-faceted approach to maximise results. In Q4 2021 when some face-to-face interactions returned, the number reduced only to 289,511.

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Pharma Rep Pharma reps Pharma Customer Relationship Management 40

Pharma Marketing Network

OCTOBER 13, 2020

Below is a Q&A with Mark Bard, Co-Founder of The DHC Group, who offers his insights on the challenges COVID-19 has brought to pharma, as well as what innovation is taking place due to this full shift to digital and what lies ahead in the future. How does the situation impact pharma? Does that mean they have no access?

Physicians 105

Physicians Pharma Pharma reps Consulting 105

Quantified

MAY 2, 2024

With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight. Unlike human-administered role-play certification exams, AI can avoid bringing subjectivity into the scoring.

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Training Sales Pharma Sales Management 52

Quantified

NOVEMBER 17, 2022

Obviously, the more time spent in front of customers, the more field experience they get, but if your pharma reps are not reaching their potential or their sales goals, is the field helping them develop their skills ? Quantified and the Power of Practice in Pharma . But what about practice? Apparently not. Coaching works.

Sales 52

Sales Pharma Pharma reps Pharma Rep 52

Integrity Solutions

JANUARY 15, 2020

But inevitably, they discover that “coaching” the pharma rep to make 40 calls a week instead of 25 doesn’t move the needle. Across industries, sales leaders are struggling to keep morale and engagement up while they push for higher revenue, margins and market share.

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Sales Sales Management Management Pharma reps 202

Veeva

AUGUST 22, 2021

The findings presented here are based on pharma sales rep activities that were captured in Veeva CRM between 1 January 2020 and 5 April 2021. Before COVID-19, pharmaceutical sales reps had been accustomed to meeting HCPs in person. Digital channels are here to stay and to help pharma companies succeed.

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Pharma Pharma reps Pharma Rep Pharma sales reps 52

CLD, Inc.

MARCH 11, 2021

They give pharma reps and life science reps a cost-effective and scalable real-world experience. Immersive eSimulations provide the answer to presenting real-world scenarios in your training programs.

Pharma Rep 52

Pharma Rep Pharma reps Training Pharma 52

Contrarian Sales Techniques

DECEMBER 14, 2022

After the pandemic, many pharma reps shifted to digital sales calls, but the effectiveness of these calls has declined. In spite of this, the industry is still experiencing mixed results. The study also noted that face-to-face meetings have gained positive prescription intent, which is 17% higher than before the pandemic.

Sales 52

Sales Pharma Pharma reps Pharma Rep 52

Contrarian Sales Techniques

NOVEMBER 20, 2024

In the fast-paced world of pharma sales in Malaysia, opportunities can come when you least expect them. For pharma sales reps, this is a chance to introduce your product as an alternative, often with little resistance from healthcare providers. One such golden moment? When your competitors face stock shortages.

Pharma sales reps 52

Pharma sales reps Sales Pharma Marketing 52

Pharmaceutical Representative Training

JANUARY 11, 2021

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What skills are necessary to become a pharma sales rep?

Pharmaceutical Sales 52

Pharmaceutical Sales Pharma sales reps Sales Pharmaceutical 52

PM360

MAY 25, 2023

Some of the questions we quizzed the physicians with focused on their thoughts around interactions with pharma reps. And the responses suggest an increasingly difficult future for the reps working in the EU5 markets.

Physicians 90

Physicians Pharma reps Pharma Rep Media 90

Atrivity

MAY 5, 2021

The days when a pharma rep can walk into any doctors' office at a specific time and expect to see the doctor if they were patient enough, could soon be a distant memory.

Sales 52

Sales Pharma Doctors Pharma reps 52

Spotio

FEBRUARY 23, 2023

A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. We have yet to talk about the increased level of competition that modern reps have to deal with. We have yet to talk about the increased level of competition that modern reps have to deal with.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharma sales reps Pharmaceutical 52

MedCepts

NOVEMBER 7, 2017

1099 medical device reps. 1099 capital equipment reps. Salary Pharmaceutical Reps. Salary Device Reps. A direct* pharma rep promoting a 1099 line was excluded. Additionally, a contract rep receiving a base pay also promoting a 1099 commission only line was excluded. Independent Device Rep.

Medical sales 98

Medical sales Medical sales reps Sales Pharma reps 98

Pharmaceutical Representative Training

FEBRUARY 4, 2021

How are sales reps and Medical Science Liaisons (MSLs) the same? Ways Pharma sales reps and MSLs are the same: Truly, the main similarity between both roles is that Pharma reps and MSLs are both field facing teams. So both MSLs and sales reps should be on their “A” game at all times!

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Medical science Pharmaceutical Sales Sales Medical 52

PM360

DECEMBER 20, 2024

ACTO LAICA RepAssist by ACTO is the first GenAI Knowledge Assistant built specifically for Life Sciences and is designed to improve healthcare provider (HCP) interactions by providing pharma field reps with instant access to approved clinical and product information.

Pharma reps 52

Pharma reps Pharma Rep Healthcare Provider FDA 52

Contrarian Sales Techniques

DECEMBER 5, 2023

It's the secret sauce to thriving in the pharma industry. From cutting-edge training techniques that break the mold, to the latest industry trends making waves, and the career development hacks every pharma rep should know – we've got it all covered. Welcome to the world where sales training isn't just a formality.

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Pharmaceutical Sales Training Sales Pharmaceutical 52

Storyvine

NOVEMBER 29, 2021

As one of our clients at a major pharma company recently said, “Virtual is here to stay,” which is why they engaged Storyvine to improve their sales via an alternative, but still personal, method of engaging with HCPs.

Sales 52

Sales Pharmaceutical Pharma reps Pharma Rep 52

Pharmaceutical Representative Training

JUNE 22, 2024

Pharmaceutical representatives (pharma reps) are facing new challenges as a result of these transformations that have drastically altered the pharmaceutical sales landscape. Essential Competencies in Pharmaceutical Sales First, let’s review the competencies of a successful sales rep in pharma.

Sales 52

Sales Pharmaceutical Ethics Pharmaceutical Sales 52

Contrarian Sales Techniques

MAY 17, 2024

For those of us in ethical pharma, it wasn't just about promoting a medication; it was about educating healthcare providers on the extensive research and innovation that went into developing our products. Meanwhile, our counterparts in generic pharma had to navigate a different set of challenges.

Training 52

Training Pharmaceutical Ethics Healthcare Provider 52

Close-Up CRM

MARCH 25, 2024

While digital channels are gaining traction, there’s an interesting paradox HCPs still place immense value on face-to-face interactions with pharma reps. Close-Up International’s CRM solution empowers pharma companies to adapt their resource allocation and deployment models seamlessly.

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CRM Pharma Sales Pharma reps 52

Cesare Ferrari

JULY 22, 2024

Also, already before the COVID-19 pandemic, many physicians began to restrict visits from pharma reps in some way, and the majority of offices had variable access policies governing pharma rep visits. Medical device sales reps are facing the same challenges and this is why this subject is so important.

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Medical sales Sales Medical Doctors 52

Pharmaceutical Representative Training

JANUARY 11, 2021

Surprised that people are still interviewing for pharma sales positions in the midst of a global pandemic? There are still lots of pharmaceutical sales positions out there and if you’re reading this article, you probably know how competitive it is to get that next pharma sales dream job. appeared first on Pharma Sales Training.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Pharma 52

Contrarian Sales Techniques

NOVEMBER 19, 2024

For pharma sales in Malaysia, OTC medications represent a unique market segment. These pharmacies thrive on trust and loyalty, making them an excellent partner for pharma sales reps looking to promote niche products. Imagine if everyone with a mild fever went to see a doctor – the system would collapse.

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Doctors Pharma sales reps Retail Pharma reps 40

PM360

OCTOBER 8, 2024

Enhancing communication across care teams and improving multi-site operations with features such as video conferencing, a digital whiteboard and RxVantage calendar integration to more efficiently connect healthcare providers with relevant pharma reps.

Healthcare Provider 52

Healthcare Provider Pharma reps Pharma Rep Physicians 52

Veeva

FEBRUARY 6, 2022

According to Veeva Pulse data , COVID-19 has accelerated the shift to digital for life sciences, with significant growth in remote and digital engagement since early 2020, and a 10X increase of HCPs using three or more channels in their engagement with pharma 1. Get stakeholder buy in on the “why”.

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Pharma Medical Consulting Patients 52

Contrarian Sales Techniques

JULY 13, 2024

Eh, you know lah, selling medicine here isn't like anywhere else," says Amir, a veteran pharma rep, as he expertly pulls a stream of tea between two cups. As a pharma rep, you need to be able to switch gears faster than a Myvi weaving through KL traffic. We talked about family, food, even his daughter's upcoming wedding.

Sales 52

Sales Doctors Pharmaceutical Sales Pharma reps 52

Impetus Digital

NOVEMBER 23, 2023

Many of these will discuss the expanding role and capabilities of AI and machine learning in the Pharma space. The new way to engage KOLs at conferences: virtual Ambassador programs To start off the top-5, let’s take a look at how Pharma is shifting the way they engage key opinion leaders (KOLs) at medical congresses and conferences.

Education 52

Education Healthcare Provider Physicians Pharma 52

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Physicians Increasingly Too busy to See Pharma Sales Reps, Report Finds.” Pharma Sales Reps are Struggling – Here’s Why.” FirstWord PHARMA.

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Physicians Media Pharma sales reps Electronics 52

PM360

OCTOBER 22, 2024

This is an achievable reality through strategic use of existing healthcare channels that have been negotiated for pharma access—inside the electronic health record (EHR). As a former pharma rep and district manager, I would value any tool that echoed my brand’s message to HCPs.

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Medical Patients Prescription Doctors 52

Rep-Lite

FEBRUARY 23, 2024

In this deep dive, we will explore how much do pharmaceutical sales reps make, the factors that influence pharmaceutical sales rep salaries and provide insights into what you can expect in terms of compensation in this field.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Pharma reps 52

Veeva

AUGUST 13, 2021

Imagine what a pharma rep will look like in 10 years. Will they still be out driving all the time? Maybe they’ll just be using their phones. Or perhaps they’ll be engaging with doctors in virtual reality. While we can’t say for sure what the future will hold, we can try to make educated guesses.

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CRM Key account management Doctors Pharma reps 52