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Physicians are harder to get hold of in 2023. We have yet to talk about the increased level of competition that modern reps have to deal with. None of this means that pharmaceutical sales are dead. But it does mean that pharmareps need to adjust their salesprocesses to succeed in 2023 and beyond.
Once you know how they’re using the technology to empower their salesreps, it’s easy to see why companies are reporting sales performance increases of more than 20%. How Artificial Intelligence Amplifies the Benefits of PharmaRep Role-Play The role of the pharmasalesrep is clearly evolving.
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