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7 SECRETS OF TOP PHARMA BRANDING AWARENESS

eMediWrite

Brand awareness, used in marketing, refers to how well customers can name a product. Customers’ awareness of the brand should ideally include favorable opinions about the characteristics that set the product apart from its rivals.

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Increase Pharma Brand Awareness with Medical Explainer Videos

BlueNovius

It is known that pharmaceutical companies invest a significant portion of their budget in new drug development to improve patients’ quality of life. Nonetheless, without an effective marketing strategy, these new drugs are most likely not to reach the intended target audience. Thus, leading to poor sales and lost revenue.