World of DTC Marketing
APRIL 13, 2021
The future of reaching HCPS is both on and off-line depending on the product, health condition, and specialty. The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Where to start? First, this data is not my specialty and is generalized.
Healthcare Success
SEPTEMBER 20, 2022
Help Providers Win New Patients from Large Local Businesses with These Tactics. Large or dominant employers in your local communities are excellent targets of opportunity for new patients and cases. This mutually beneficial partnership helps businesses create a healthier workforce and increases brand trust and patient volume.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Pharmacy Times
JANUARY 2, 2025
Although each of the product samples of phenibut contained the actual active ingredient, the exact amount of the active ingredient was inaccurate and, in one sample, found to be at a higher dose.
Contrarian Sales Techniques
NOVEMBER 20, 2024
It’s not just about selling products – it’s about shaping how doctors prescribe, ensuring patients have access to affordable, effective treatments. By providing detailed information, product samples, and support, reps help bridge the knowledge gap and influence prescribing habits. This is where medical reps step in.
Pharmacy Times
JUNE 27, 2024
Independent pharmacists who participate will have access to InStep Health’s proven in-store marketing displays, product samples, and educational materials.
Contrarian Sales Techniques
JUNE 18, 2023
Four-Step Approach to Closing Sales in Pharmaceuticals Here is your four-step strategy to draw a pharmaceutical sales call to a successful close: - Summarize the benefits - Seek a commitment - Express gratitude to the doctor - Provide dosage information or product sample Here is a simplified illustration of each step: 2.1
Scott’s Directories
JUNE 16, 2022
The best way to make an impression is to focus the pitch on what makes your product or service stand out and how it can improve patient care and make office operations more efficient. Like the doctor, their office manager is just as pressed for time. Keep the pitch short and to the point. This can be done at the end of the session.
Expert insights. Personalized for you.
286 
Let's personalize your content