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Atropos Health Launches Evidence Network to Back Its Physician Consult Service

MedCity News

Atropos Health — a company that delivers clinical data to physicians at the point of care to help them treat complex patients — recently launched a clinical advisory board and new evidence network.

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BCBS Massachusetts Adds 3 Physician Groups To Primary Care Network

MedCity News

Blue Cross Blue Shield of Massachusetts has added Eden Health, On Belay Health Solutions and VillageMD to its primary care network. The physician groups will provide both virtual and in-person care to members.

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HCP’s use of social media: the good and the not so good

World of DTC Marketing

SUMMARY: A survey of more than 4,000 physicians showed that virtually every physician uses social media for personal reasons, while two-thirds use it for professional reasons. According to Sermo, two-thirds of physicians spend at least an hour on social media, with an average daily use of two hours and twenty-two minutes.

Media 294
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HCPs use of digital

World of DTC Marketing

HCPs increasingly turn to trusted colleagues on digital networks for reliable information. The value proposition to HCP marketers is different from the value proposition that physicians want. They need to use the power of online to connect physicians and share information. Don’t tell me it can’t be done either.

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Reaching HCPs online

World of DTC Marketing

Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. 1ne: Medscape – Still number one with physicians. Up To Date is used worldwide and has is targeted at physicians who want to understand medications and patient outcomes. Here are some options. They advertise 3.7

Doctors 286
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Why Baptist Health Joined Nuance’s Precision Imaging Network

MedCity News

Nuance recently added Baptist Health and Einstein Healthcare to its precision imaging network, a platform that allows healthcare providers to adopt AI-powered diagnostic imaging tools at the point of care.

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Aledade says its VBC network has saved practices $1.2B over 8 years

MedCity News

Aledade said that its value-based care network has helped save the U.S. A primary care physician at an accountable care organization that works with Aledade testified that being a part of the network has yielded significant shared savings that have led to better care outcomes, such as lower re-hospitalization rates.