Networking Patients Pharma reps 
World of DTC Marketing
APRIL 13, 2021
Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Where to start? They advertise 3.7
World of DTC Marketing
APRIL 27, 2021
QUICK READ: Patients are returning to their doctor’s office, and it’s not uncommon for appointments, or routine visits, to be scheduled weeks or months in advance. I talked to some thought leaders, and they said that they don’t have time for either virtual patient visits or online pharma detailing.
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PM360
OCTOBER 8, 2024
Enhancing communication across care teams and improving multi-site operations with features such as video conferencing, a digital whiteboard and RxVantage calendar integration to more efficiently connect healthcare providers with relevant pharma reps. Learn more at patientpoint.com.
World of DTC Marketing
JANUARY 11, 2022
We asked HCPs how extensively they used digital channels for various activities related to learning, networking, telemedicine, and remote engagement. Since the beginning of the pandemic, the interactions of traditional in-person pharma representatives have declined steeply.
Spotio
FEBRUARY 23, 2023
A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. We have yet to talk about the increased level of competition that modern reps have to deal with. We have yet to talk about the increased level of competition that modern reps have to deal with.
Contrarian Sales Techniques
MAY 17, 2024
For those of us in ethical pharma, it wasn't just about promoting a medication; it was about educating healthcare providers on the extensive research and innovation that went into developing our products. We had to communicate the long-term benefits and the commitment to patient safety that our company stood for.
Impetus Digital
NOVEMBER 23, 2023
Discovering healthcare gaps, barriers, and intervention points using online patient journey mapping With the increased focus on patient-centricity in Pharma, getting a holistic view of the patient journey is becoming a must-have for teams looking to understand how their product or service will impact patient care.
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