Contrarian Sales Techniques

DECEMBER 5, 2023

As treatments become more tailored to individual patients, sales reps must understand complex scientific concepts and communicate them effectively. You need to comprehend and convey how these products can truly make a difference in patients' lives. Another game-changer has been the shift towards personalized medicine.

Pharmaceutical Sales 52

Pharmaceutical Sales Training Sales Pharmaceutical 52

European Pharmaceutical Review

MAY 2, 2023

3 With greater scientific understanding of cancer, the industry has made significant progress in developing innovative medicines to help patients. However, access to these medicines is not close to meeting patient demand, creating inequalities in the health prospects of those diagnosed with cancer. 1,2 In the EU, an estimated 2.7

Patients 105

Patients Medicine Marketing Medical 105

Pharmaceutical Technology

NOVEMBER 3, 2022

These] are life-saving medications. And patients can die when we do not have these readily available,” he says. Second, adopting a single sourcing strategy creates more risk, explains Liz Breen, PhD, professor at the University of Bradford’s School of Pharmacy and Medical Sciences.

Medicine 111

Medicine Manufacturing Pharmacology Leads 111

PM360

DECEMBER 12, 2024

This interaction enables the immune effector cells to target and kill cancer cells more effectively, significantly benefiting patients. A prime example is our drug, Carvykti, which has demonstrated spectacular results, offering long-lasting remissions with a single dose in patients undergoing various prior lines of therapy.

Healthcare 52

Healthcare Healthcare Leads Medical 52