World of DTC Marketing

APRIL 13, 2021

I reached out to three HCP marketing people at different pharma companies and asked them for their feedback on this survey. So is the future of HCP marketing digital? The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Where to start?

Doctors 286

Doctors Physicians Pharma reps Pharma Rep 286

Healthcare Success

SEPTEMBER 20, 2022

Here we share several marketing tactics you can adjust and apply to meet your organizational goals. Note: Always check with an attorney before using a company’s brand name or logo in your marketing.). Build custom marketing tactics. Geofencing. Encourage existing patients to spread the word. Ask your vendors.

Patients 102

Patients Specialization Healthcare Healthcare 102

European Pharmaceutical Review

JULY 3, 2023

The most cited CGMP issues in FY2022 by FDA across all warning letters were related to: Quality control unit Production record review/investigations Written procedures/deviations Equipment cleaning and maintenance Testing/release. FDA’s sampling and testing programme found 892 of 1,552 product samples (57.5

Food and Drug Administration 105

Food and Drug Administration FDA Manufacturing Product sample 105

Pharmacy Times

JUNE 27, 2024

Independent pharmacists who participate will have access to InStep Health’s proven in-store marketing displays, product samples, and educational materials.

Education 20

Education Product sample Marketing Patients 20

Scott’s Directories

JUNE 16, 2022

Trying to schedule a marketing meeting with a doctor can take a bit of effort and stubbornness, as doctors are notoriously difficult to pin down. If you have a product or service that you are looking to sell to a doctor, the pitch itself can be an anxiety-inducing part of the process. This can be done at the end of the session.

Doctors 52

Doctors Sales pitches Product sample Management 52

Rep-Lite

MARCH 4, 2024

Accessing necessary resources remotely, such as product samples or marketing materials, may prove difficult, especially without easy access to company resources. Remote Work Challenges In remote medical sales, challenges arise due to limited face-to-face interaction, hindering relationship-building with clients.

Medical sales 52

Medical sales Sales Medical Recruitment 52