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Pharma Sales in Malaysia: The Role of Drug Access Programs in Providing Essential Medications

Contrarian Sales Techniques

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. For example, a major insulin manufacturer might partner with hospitals to offer subsidized insulin for low-income patients. What Are Drug Access Programs?

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Pharma Sales in Malaysia: Making the Most of ‘Lucky’ Market Breaks

Contrarian Sales Techniques

For pharma sales reps, this is a chance to introduce your product as an alternative, often with little resistance from healthcare providers. Supply chain disruptions, manufacturing delays, or sudden spikes in demand can create these gaps. What Are Market Breaks?