Contrarian Sales Techniques

NOVEMBER 21, 2024

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. For example, a major insulin manufacturer might partner with hospitals to offer subsidized insulin for low-income patients. What Are Drug Access Programs?

Sales 52

Sales Pharma Medical Pharma sales reps 52

Pharmaceutical Representative Training

JANUARY 8, 2025

Lacking this fundamental understanding as a sales rep can negatively impact a providers interest in a new product and their business relationship with the company. [1] 1] How can mastering pharmacology give sales reps a competitive advantage when meeting with prospective HCPs?

Pharmacology 52

Pharmacology Pharma sales reps Sales Pharma 52

Contrarian Sales Techniques

NOVEMBER 20, 2024

For pharma sales reps, this is a chance to introduce your product as an alternative, often with little resistance from healthcare providers. Supply chain disruptions, manufacturing delays, or sudden spikes in demand can create these gaps. What Are Market Breaks?

Pharma sales reps 52

Pharma sales reps Sales Pharma Marketing 52

Quantified

MAY 2, 2024

Pharmaceutical sales opportunities are notoriously high stakes. With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight.

Training 52

Training Sales Pharma Sales Management 52

Contrarian Sales Techniques

NOVEMBER 19, 2024

On one hand, it opens the door for generic manufacturers to step in, offering more affordable options to patients. On the other hand, original manufacturers often face tough competition, as the market becomes flooded with alternatives. For pharma sales reps, this shift changes the conversation.

Medicine 40

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