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Reaching HCPs online

World of DTC Marketing

Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. 1ne: Medscape – Still number one with physicians. Up To Date is used worldwide and has is targeted at physicians who want to understand medications and patient outcomes. So is the future of HCP marketing digital?

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Unlocking Extra Income with InCrowd Surveys: A Smart Move for Women in Healthcare

InCrowd

InCrowd specializes in short, paid surveys designed for healthcare professionals. Whether youre a nurse, physician, or another medical expert, your expertise is in demand. Empowerment: When you manage your money with intention, you gain the freedom to make choices that align with your values and your purpose. Why InCrowd?

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Symptom Search Optimization

Healthcare Success

In this blog, our Technical Program Manager, Victoria Shepherd, explores the critical role of symptom search optimization. Content marketing strategies for healthcare organizations should emphasize the following: Physician-authored or physician-reviewed content. Video explanations from your physicians.

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Everything You Need to Know About Prior Authorizations in Healthcare

Referral MD

While a physician may determine a treatment plan, they must get the insurers green light to ensure coverage. Although insurance companies oversee the process, medical professionals such as physicians, pharmacists, or nurses employed by the insurers review the requests. Level 3: External review by an impartial physician.

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Leading speciality pharmacies in pharma

Pharmaceutical Technology

Speciality pharmacies play a crucial role in medication dosing, disease and side effects management, and patient care. Speciality pharmacies provide comprehensive medications for individuals with serious medical conditions requiring complex treatments, including cancer, cystic fibrosis, haemophilia, hepatitis, HIV, and others.

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Industry Leaders Recognized for 2024 Best-in-Class Patient Support Programs Across Therapeutic Areas

PM360

By offering resources like dedicated case managers, educational materials, and financial assistance, these programs enhance patient adherence to treatment and foster stronger relationships with HCPs and patients. The PURE study evaluates key factors such as patient and HCP satisfaction, program utilization, and the evolving needs of PSPs.

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10 Ways to Attract New Patients from Key Local Employers

Healthcare Success

Before we get started, it’s important to note that while any healthcare business may theoretically leverage these tactics, healthcare systems and multilocation providers are much more likely to access business development professionals or physician liaisons to assist with this process. Invest in local SEO. Build custom marketing tactics.

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