This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
If they learn how to ask questions first, though, they can offer a product that meets the need, thus solving a problem (or helping) the customer. Lack of productknowledge. It’s only natural that an associate who’s not familiar with certain products isn’t going to open up the opportunity for a discussion about them.
For your salespeople, this means they’re now not just leading a sales call; they’re managing a customer experience. Productknowledge and selling skills, by comparison, are much less predictive of sales success. The sales efficiency and effectiveness gains can be huge. The biggest challenge of virtual selling is distraction.
This can lead to repeat business and positive word-of-mouth advertising. Understanding your product or service is not just a "nice to have" in sales, it's a must-have. It allows you to better communicate the value of your product or service to customers, anticipate and handle objections, and build stronger relationships.
Are you helping people build up confidence in themselves and what they’re capable of as much as you’re helping them build up their ability to recite productknowledge and use their CRM system? And it has to be an emotional why, like saving time or money or leading to better outcomes for their customers.
The Fundamental Element Sales Training Often Overlooks Sales training is often deployed with a focus on productknowledge, process, selling skills and techniques. This combination of confidence and competence leads to improved sales performance and higher conversion rates. Emphasize consistent coaching by managers.
In this podcast, I interview top medical sales reps and leading medical sales executives across the entire world. She didn’t have any medical experience either, so she didn’t have productknowledge and she didn’t have any sales experience. She didn’t have any sales experience. But the job was gritty.
This might be due to lack of company or productknowledge, or simply a fear of damaging a relationship by coming across as an overly pushy product person. Think about the difference between these two questioning attitudes: I want to ask you questions that will lead you and set you up for what I want to sell you.
Why aren’t they willing to ask the probing questions that will lead to deeper insights and, ultimately, greater wallet share and customer loyalty? In all of these situations, there’s an underlying mindset that is preventing the person from asking the deeper questions that could lead them to uncover needs and create more value.
The complexity of managing vast amounts of product information, engaging with increasingly informed healthcare professionals, and adhering to strict regulatory requirements has made traditional sales methods less effective. Enter Showpad-a leading sales enablement platform designed to revolutionize how pharmaceutical sales teams operate.
The interactions that come from this mindset often lead people to feel guilt or anxiety about what they do. Mindset, attitudes and beliefs often take a back seat to things like simple productknowledge, sales techniques and CRM and outbound activity management. I’ll say or do anything to make the sale. Positive Conflict.
You might have some natural talent in talking and gaining rapport with customers or hunting down leads, but until you understand and build confidence and competence in those often more elusive areas, you’ll be limited in how far you can go. “That’s why community’s important.”
1) ProductKnowledge Obviously, your employer will fill any productknowledge gaps during the training process, plus they’ll have plenty of information and literature on their products they will provide as the job continues. However, you do need to include your current productknowledge on your resume.
Selling skills, techniques and productknowledge are important, but negative beliefs and mindset issues can override it all. It can turn into a potentially self-defeating cycle that will inevitably lead to disengagement, burnout and turnover.
It’s a good bet that your training encompasses things like selling skills, productknowledge and the ability to have effective conversations with customers. Beyond selling skills and productknowledge, however, is another, more influential driver of sales success , and it’s one that many organizations completely overlook.
When we conducted a survey looking into the factors that make a difference in sales performance, 84% of sales leaders told us that beliefs (mindset) and values (a general desire to create value for the customer) are at least as important as selling skills and productknowledge.
You can teach salespeople all the productknowledge and selling techniques in the world, but that’s not going to make buyers trust them. Many salespeople wrongly believe that the priority is to show excitement about what they are selling and assume that their “contagious enthusiasm” will lead to a sale.
When we conducted a survey looking into the factors that make a difference in sales performance, 84% of sales leaders told us that beliefs (mindset) and values (a general desire to create value for the customer) are at least as important as selling skills and productknowledge.
Not only is this an unsustainable solution, it will inevitably lead to resentment, dissatisfaction and exhaustion among your most reliable players. This includes productknowledge and selling skills, but just as importantly, training must encompass the mindset factors as well.
Without clear guidance, they’re left to navigate complex productknowledge, company processes, and sales strategies on their own. This leads to missed opportunities, frustration, and ultimately, high turnover. According to the Sales Benchmark Index , it can take 10 months or more for sales reps to reach full productivity.
Are you helping people build up confidence in themselves as much as you’re helping them build up their ability to recite productknowledge and use their CRM system? Before they walk in or make the call, they need to be able to think of a compelling reason why that person would want to use their products.
InsightSquared.com suggests creating a buyer-seller agreement, which is a verbal agreement that outlines what will happen next in the call and makes the lead more comfortable. Smart prospecting can help establish a better lead stockpile. Master the Product. Excellent productknowledge is paramount to your success.
This leads to another problem: Managers (if they coach at all) aren’t necessarily spending coaching time on the areas that will have the biggest impact on a salesperson’s performance. The highest and best use of coaching isn’t simply enhancing productknowledge or checking in around review time.
These teams not only drive product sales but also build lasting relationships with healthcare professionals, helping deliver innovative medical solutions to those who need them most. The key to a high-performing team includes clear communication, deep productknowledge, and adaptability to changing market needs.
According to Quentin Boulay, product marketing manager at MEDELPHARM: “A powder doesn’t flow the same on R&D equipment as on the big tablet presses. It can have an impact on the weight uniformity, leading to rejection of tablets.”. It could also lead to different elastic recovery after the tableting,” she continues.
A manufacturer that can demonstrate an in-depth understanding of its product and process will have the best chance of minimising risks during product development. While the approval of any product is based on the totality of data in the filing, a strong demonstration of overall productknowledge can expedite regulatory review.
This leads to another problem: Managers (if they coach at all) aren’t necessarily spending coaching time on the areas that will have the biggest impact on a salesperson’s performance. The highest and best use of coaching isn’t simply enhancing productknowledge or checking in around review time.
In an industry where knowledge, relationships, and compliance are critical, a bad hiring decision can lead to not only financial losses in both internal and external recruitment costs but also lasting damage to business operations and reputation. A bad hire can stall this process, leading to delays that give competitors an edge.
Studies suggest that best-in-class companies close 30% of sales qualified leads , while average companies close 20%. Here are four specific advantages your team will enjoy: Enhances Sales Performance When reps have deep productknowledge and grasp advanced sales techniques, they’ll close more deals.
Develop a System to Uncover the Best Leads Quickly. When processing leads, most salespeople use one of the two ways to do so. . They look at the lead data they have, analyze it quickly and pick the people whom they think offer the biggest business opportunity right now. . Become an Expert in Your Product. Strategy #2.
Key Roles and Responsibilities of Medical Sales Associates ProductKnowledge and Education: Medical sales associates act as subject matter experts for the medical devices or pharmaceuticals they represent. Medical sales associates conduct market research, identify potential customers, and generate qualified leads for their companies.
Success in medical sales hinges on productknowledge, strong relationships, effective communication, and negotiation skills. Years of experience in the field translate to deeper productknowledge, stronger negotiation skills, and a wider network of contacts, all increasing earning potential.
It provides your sales team the guidance to properly identify and understand customers and prospects, assess and measure value, and support customers in a way that leads to loyalty. With consistent territories, salespeople can build long-term relationships, leading to higher customer loyalty and repeat business. Inbound Leads.
These types of medical sales certifications can cover medical terminology, sales techniques, compliance, and productknowledge. Armed with an enhanced understanding of the industry, and paired with product-specific certifications, medical sales representatives can meet the industry benchmarks for medical sales rep requirements.
Balancing client meetings, productknowledge updates, and administrative tasks with personal life commitments can lead to burnout and strained relationships. It’s vital as it ensures overall well-being, productivity, and job satisfaction.
Here are four reasons you should invest in this kind of sales training: Enhances ProductKnowledge and Confidence As mentioned above, the best manufacturing sales training includes information about the products and/or services its reps are asked to sell. Once reps have deep productknowledge, they’ll be more confident.
Enhanced ProductKnowledgeProductknowledge is an increasingly important aspect of sales, especially in the B2B market. Less attention goes to continually training reps, providing new productknowledge, and giving your sales team resources for the newest sales strategies and tactics.
It's about identifying new opportunities and revisiting old leads. They dedicate time to training, whether it’s new sales techniques, productknowledge, or personal development. It's like plotting the course for a new adventure. Prospect Refresh : Refreshing and updating the prospect list is crucial. Mid Month Mastery 1.
In this article, we’ll delve into the intricacies of medical device sales, the pivotal role of training, and how Rep-Lite can lead you to your dream job. Effective online training enhances your credibility, productknowledge, and sales skills, making you more successful in the long run. What Is Medical Device Sales?
What I mean by that is you have to be confident with your product to have success in this space. You have surgeons that are going to depend on you for productknowledge. The ones that are doing that stand out and lead at the top of the pack. It’s one thing to know the productknowledge. What happens?
Materials can be costly for drug product manufacturers and may not be readily available from the preferred qualified source with long lead times. Quality assurance and compliance-related plans are affected by supply chain issues.
Modernizing events with interactive elements like AI role-playing scenarios, live product demos, and gamified training boosts engagement and retention.AI-driven driven personalized coaching addresses seller blind spots through targeted training and real-time feedback, leading to continuous improvement and higher success rates.
Their recommendations carry weight and often lead to hidden gems. Skills-Based Testing : Practical tests that assess productknowledge, problem-solving abilities, and customer service skills can reveal true potential beyond resumes. Employee Referrals : Our current team knows what it takes to succeed here.
Specifically, your reps will learn how to: Improve Technical ProductKnowledge Want your reps to make more sales? They need to know the technical details about the products they sell. This is a problem because it leads to lost opportunities and less revenue. Customers who enjoy the buying process and come back for more.
Because the best coaches lead the best teams, not the other way around. Does our system promote a sense of complacency and lead to a sense of entitlement on the part of sales managers? Do we ensure our sales managers have strong productknowledge and sales skills? Sales management excellence "killer mistakes" such as.
We organize all of the trending information in your field so you don't have to. Join 8,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content