World of DTC Marketing

JANUARY 1, 2022

1ne: The value proposition of prescription drugs still outweighs potential side effects – Wegovy’s demand quickly exceeded supply after the FDA approved once-weekly semaglutide injections. Here are things I believe are more realistic. I expect more companies to integrate more health monitors into wearable devices.

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Healthcare Healthcare Side effects Prescription 244

World of DTC Marketing

AUGUST 10, 2022

CPG marketers are trying to maintain market share amid price increases and smaller product sizes, leading to a more significant jump in consumerism. While there is a segment that sees the drug as a “quick fix” to lose weight, others are skeptical and want to know more about side effects and costs.

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Marketing Media Side effects Pharma 252

World of DTC Marketing

MARCH 19, 2021

SUMMARY: Value-based healthcare is a healthcare delivery model in which providers, including hospitals and physicians, are paid based on patient health outcomes. There are many reasons why people don’t take their medications, including cost and medication side effects but that’s only part of the picture.

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Healthcare Healthcare Side effects Medical 143

Pharma Marketing Network

MARCH 18, 2025

But how can pharma marketing teams maximize the impact of PPC campaigns while ensuring compliance and generating high-value leads? Marketers can run sponsored content, InMail campaigns, and text ads to engage physicians, pharmacists, and healthcare executives. Feature clear, regulatory-compliant content.

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World of DTC Marketing

AUGUST 11, 2021

On site at physicians office – Are patients asking about your product as a resut of being exposed to product information at the site of treatment. ” You might find, for example, that it’s just convenience of being used to your product and having few side-effects. INCREASED COMPETITION.

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pharmaphorum

SEPTEMBER 16, 2022

Minor side effects to long-term maintenance balance. Any clinical study seeks to achieve maximum results efficacy with minimal occurrence of side effects. However, side effects do happen. Regarding both common cold and headache, they are as well among the side effects reported for similar drugs.

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Management Side effects Patients Safety 101

Pharma Marketing Network

MARCH 5, 2025

Lead Generation: Drive patient education sign-ups, HCP event registrations, and drug sample requests. A single misstepsuch as targeting the wrong audience or omitting safety disclaimers can lead to regulatory violations and ad disapprovals. The Power of Paid Search in Pharma Instant Visibility: Organic SEO takes time. The challenge?

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Pharma Networking Medical Healthcare 52

Pharmaceutical Technology

SEPTEMBER 8, 2022

Speciality pharmacies play a crucial role in medication dosing, disease and side effects management, and patient care. Communication and follow-up with the physician. Patient education and medication adverse effect counselling. Adherence management. Benefits investigation. Patient monitoring for safety and efficacy.

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PM360

JUNE 29, 2022

They are misunderstood, misjudged, misdiagnosed, and mistreated by their friends, families, spouses, colleagues, co-workers, employers, and physicians.”. Other influencing factors included more information on side effects (36%), drug cost (28%), and efficacy (28%). Consumer Brand Awareness is Low. What Marketers Can Do.

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Prescription Patients Pharma Doctors 98

Referral MD

FEBRUARY 28, 2025

Once prescribed the medication, you can include questions about weight loss and side effects to assess progress and make necessary adjustments. Improve Data Accuracy and Compliance Handwritten forms can lead to misinterpretations, incomplete fields, and errors impacting patient care and compliance with healthcare regulations.

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Healthcare Healthcare Patients Electronics 52

Pharma Leaders

NOVEMBER 21, 2022

Nurse practitioners (NPs) and physician associates (PAs) take an active role in breast cancer treatment for their patients, including detecting early signs of the disease, helping manage prescription side effects and identifying appropriate specialists for patient care. Nearly 42,500 people die from the disease annually.

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Marketing Pharma Leads Education 52

Legacy MEDSearch

OCTOBER 25, 2022

The EndoStim System consists of an implantable neurostimulation device and lead placed via a quick, minimally-invasive laparoscopic procedure. The EndoStim system, programmed wirelessly by a physician using an external handheld controller, automatically stimulates the LES to allow it to function normally without any sensation to the patient.

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Food and Drug Administration FDA Recruitment Side effects 98

Pharma Marketing Network

JULY 19, 2023

Content Marketing as a Sales Driver: Unlocking Your Business Potential in the Pharmaceutical Industry Content marketing is a long-term strategy that can help businesses of all sizes generate leads, increase brand awareness, and drive sales.

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Marketing Pharmaceutical Sales Education 98

pharmaphorum

AUGUST 11, 2022

Next, pharmacists review the participant’s genetic results – along with health data such as drug, lifestyle, and food interactions – to customize a “Medication Action Plan” that members’ physicians can access to determine which drugs should be prescribed to increase safety and efficacy.

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Side effects Medical Prescription Patients 98

Pharma Marketing Network

SEPTEMBER 15, 2020

New medications that can greatly improve a patient’s quality of life and overall health can present significant side effects that often lead patients to abandon treatment. The latest research on physician preferences. The event will span two days, lasting just 90 minutes per day, and feature unique content each day.

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Side effects Medical Media Physicians 52

Medgadget

FEBRUARY 17, 2023

Thanks to kind support from Biomed Israel , the leading international Life Science and HealthTech conference in Israel (see more below), we met with Ronan Castro, the CEO of Human Xtensions at the company’s offices in Netanya, Israel. are still done in an open fashion.

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European Pharmaceutical Review

MAY 23, 2024

It will also be important for referring physicians like myself, to begin thinking about referrals earlier than they may have traditionally done so in the past. Imran joined Oncology US Medical Affairs in 2018 as the Therapeutic Area Lead, Lymphoma and Myeloid Malignances. CAR T-cell Therapy and its side effects [Internet].

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Food and Drug Administration Food Medical Medicine 110

Pharmaceutical Representative Training

JANUARY 8, 2025

Pharmacology Knowledge in Action: Real-World Scenarios for Sales Rep Success In a hypothetical scenario, a pharmaceutical sales rep is discussing a new drug with a physician. The physician reiterates how busy he is taking care of patients and that he doesnt have the time to research this and eventually loses interest in the product.

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Pharmacology Pharma sales reps Sales Pharma 52

Legacy MEDSearch

JUNE 15, 2023

The Cala kIQ System empowers patients and physicians by providing an on-demand, comfortable, at-home therapy for ease of use and management of action hand tremors. The Cala kIQ System with TAPS therapy offers a non-invasive, non-pharmacologic solution with minimal side effects.

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Patients Recruitment Management Pharmacology 98

pharmaphorum

SEPTEMBER 16, 2022

“Telemedicine is the leading decentralisation approach in clinical trials today and one that can help us to improve how we study the effects of our medicines on patients,” commented Stefan König, chief executive of George Medicines. By 2030, it is projected that over 215 million Africans will have hypertension.

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Side effects Medicine Healthcare Provider Patients 52

Clarivate

MAY 1, 2024

However, the high cost associated with the drugs, along with spotty reimbursement and side effects, could prompt some patients to reconsider a surgical approach whose safety and efficacy are well understood. Device-based treatments for comorbidities associated with obesity will also see an impact.

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Side effects Physicians Medical Patients 59

Pharma Leaders

MAY 18, 2023

The regulatory agency has determined that the NDA is a class 2 review , which leads to a six-month review period from the date of resubmission. Diarrhea was the most common side effect with XPHOZAH. It has set a user fee goal date of 17 October this year.

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Food and Drug Administration FDA Side effects Prospecting 52

Pharmaceutical Technology

AUGUST 12, 2022

In the lead-up to a critical meeting that will influence the approval of a new drug for amyotrophic lateral sclerosis (ALS), the US Food and Drug Administration (FDA) has detailed its plans to advance rare neurodegenerative disease research. The other therapy Mitsubishi Tanabe Pharma’s Radicava is only effective in the early stages of ALS.

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PM360

AUGUST 9, 2022

1 It is by far the leading contributor to preventable healthcare costs in the United States, generating $300–528.4 However, most patients have very little time with their physician to learn all aspects of their prescribed medication. Work with Both Care Partners and Physicians. Up to 10% of hospital admissions in the U.S.

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Education Side effects Physicians Patients 59

PM360

MAY 25, 2023

Integrating AI tools with communication between parties can lead to better results when used correctly. Improved Sales By utilizing real-time chat, audio, and video communication, pharma marketers can establish a stronger connection with healthcare providers, leading to improved sales.

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Rep-Lite

APRIL 3, 2024

While the goal is ultimately to improve patient outcomes, the competitive nature of the industry can sometimes lead to ethical dilemmas. Exaggerating the positive effects or downplaying potential side effects undermines trust and can have serious health consequences.

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Ethics Medical sales Competition Sales 52

The Marketing Advantage

MAY 8, 2023

Long/Difficult Road to Diagnosis It often takes years and several physicians to reach a diagnosis Knowing the types of physicians that patients are likely to see on their road to diagnosis means companies can pursue those physicians to drive early diagnosis and treatment.

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Sales Physicians Consulting Education 52

pharmaphorum

JANUARY 31, 2023

This lack of trust in such a crucial industry can lead to decreased compliance, poor treatment adherence, and negative health outcomes for patients. Additionally, when patients are prescribed medication, they are often unaware of the mechanism of action, potential side effects, interactions, and contraindications.

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Patients Pharma Side effects Education 52

Evolve Your Success

MARCH 19, 2025

In this podcast, I interview top medical sales reps and leading medical sales executives across the entire world. These side effects are obviously not super attractive to men, so this is a focal therapy. And I remember sitting at a dinner with four physicians all within the same practice. That was truly an on-call job.

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Legacy MEDSearch

MAY 23, 2023

DEKA is a worldwide leading manufacturer of laser technology. ’s General Manager and DEKA CEO Paolo Salvadeo shared, “Helix represents the next evolution of DEKA and Cartessa’s partnership and leverages our sophisticated laser technology to create important and extremely effective devices for the US market.”

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Recruitment Marketing Manufacturing Physicians 52

Legacy MEDSearch

JUNE 28, 2023

1 Early treatment of PWS during childhood leads to the best clinical response. 1 Early treatment of PWS during childhood leads to the best clinical response. 3,6 It stops hemangioma growth, reduces the lesion, and accelerates hemangioma regression, especially in the superficial IH, without serious side effects.

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European Pharmaceutical Review

DECEMBER 27, 2023

5 Subsequently, transplant centres administering CAR T cells in various pharma-sponsored clinical trials had to establish multi-disciplinary teams, including not just haematologists and oncologists but also intensive-care physicians and nurses, nephrologists, neurologists, pharmacists and others.

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Silver Line CRM

MARCH 22, 2021

These words have become so overused in the pharmaceutical industry that it’s hard to remember what they really mean: leading with empathy when it comes to serving patients. . What side effects are they talking about? . Silverline can help you lead with empathy. Reading time: 4 minutes Patient centricity. Listen to them.

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Patients Pharma Medical Medicine 52

Clarivate

AUGUST 17, 2022

Grace tells us about her experience as a physician and discusses healthcare literacy and education at the point of care. In 2017, the same year the SDGs came into effect, the United Nations found that less than half of the global population was covered by essential health services.

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PM360

AUGUST 26, 2024

As cost constraints and care rationing under the transition to corporatist “value-based” care, any reduction in cost, misdiagnosis, non-targeted treatment, and unnecessary side effects must shift focus of care from reaction to prediction, and from Rx cycling to prevention. Let’s take cancer for example. Bright Spots.

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Medicine Food and Drug Administration Government Insurance 52

Silver Line CRM

NOVEMBER 20, 2020

Whether it’s a desperately needed vaccine for a contagious disease, new research on side effects or success of treatments, or a life-saving treatment using new technology, pharmaceutical marketers must be ready for whatever new developments arise. What pages on your site do they engage with?

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Clarify Health

OCTOBER 3, 2023

Virtual care and hybrid care expand access to primary and specialty care The convenience of virtual care can drive patient engagement and participation in their own healthcare journey, leading to healthier patient populations overall.

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