MedCity News

MARCH 20, 2025

Getting the correct food allergy diagnosis leads to increased diet diversity and potentially improved nutrition when suspected allergies are ruled out, making it critical to take the right diagnostic approach from the beginning.

Patients 165

Patients Food Leads Physicians 165

World of DTC Marketing

DECEMBER 8, 2021

LEAD-IN- Recent data confirms that health care professionals are using the Internet more and spending less time with drug company reps. It depends on your objectives and an understanding of how physicians are using the web, but your investment directly reflects your brand and company. No, not at all.

Physicians 213

Physicians Marketing Pharma Leads 213

World of DTC Marketing

JULY 21, 2021

DTC ads do NOT lead to unnecessary Rxs. They research the drug online and ask their physician about it if they decide it’s a treatment option. 4our: DTC marketing should be illegal because it leads to unnecessary Rx’s. Second, a physician is not going to prescribe a drug a patient doesn’t need.

Marketing 285

Marketing Prescription Side effects Doctors 285

World of DTC Marketing

AUGUST 29, 2022

On physician social media sites, doctors are talking about how to treat patients, including a better understanding of patient attitudes. At a recent online seminar, a leading biotech company had over 200 oncologists discuss “helping patients understand their treatment.” ” The concept of logical thinking.

Side effects 203

Side effects Physicians Insurance Marketing 203

MedCity News

OCTOBER 16, 2023

King said: And so not having that in a single area, single curated type of place makes it very difficult to really gain insights out of that data and to be able to have actionable things for a provider or a physician or a hospital operator to make decisions on how we can improve and better patient care. Lungs hyperinflated to clear.

Healthcare 317

Healthcare Healthcare Patients Doctors 317

World of DTC Marketing

OCTOBER 25, 2021

This could lead to an evolution in urgent care centers, but it will require disruptive thinking. In addition to immediate access to a physician, they offer on-site labs to analyze blood, MRI and CAT scan machines, pharmacies, and a full range of OTC products. One urgent care center in Tampa even has its online healthcare records site.

Healthcare 257

Healthcare Healthcare Prescription Physicians 257

MedCity News

MAY 9, 2023

Recognizing exceptional mental healthcare providers can lead to improved patient outcomes. Acknowledging the efforts of mental healthcare providers can enhance the quality of care provided and, in turn, lead to better patient outcomes. Patients tend to have a better experience when they feel appreciated and valued.

Healthcare 278

Healthcare Healthcare Patients Healthcare Provider 278

World of DTC Marketing

JANUARY 18, 2022

According to MedData Group, 72% of physicians surveyed were active on Facebook weekly, and 38% were active on Instagram and LinkedIn weekly. The types of professional content on Facebook that physicians are most likely to engage with include continuing medical education opportunities (37%) and physician online community information (31%).

Media 238

Media Pharma Side effects Physicians 238

World of DTC Marketing

JULY 21, 2022

Using the same ads to advertise prescription drugs repeatedly is a waste of money and doesn’t lead to sales. They’re surprised that physicians don’t always give patients the drug they ask for, and they are amazed that many, who are considering the drug, are turned away by what they read online. Running T.V.

Prescription 266

Prescription Side effects Marketing Pharma 266

Healthcare Success

MARCH 25, 2025

How Early Search Intent Leads to Patient Conversions The path from symptom search to patient conversion follows a predictable pattern: Awareness: A person experiences symptoms and searches for information. Biotech's Conversion Prowess While Biotech's keyword coverage is moderate (27.22%), it leads in AIO-triggered conversions (38.25%).

Healthcare 95

Healthcare Healthcare Healthcare Provider Medical 95

Referral MD

DECEMBER 9, 2024

While a physician may determine a treatment plan, they must get the insurers green light to ensure coverage. Although insurance companies oversee the process, medical professionals such as physicians, pharmacists, or nurses employed by the insurers review the requests. Level 3: External review by an impartial physician.

Healthcare 73

Healthcare Healthcare Insurance Healthcare Provider 73

PM360

JUNE 24, 2024

However, maintaining meaningful interactions between patients and physicians has become increasingly challenging amid the complexities of clinical data management and modern medical practice demands, impacting patient satisfaction, trust, and healthcare outcomes. Fortunately, artificial intelligence (AI) offers a promising solution.

Physicians 59

Physicians Patients Healthcare Provider Healthcare 59

MedCity News

JULY 27, 2023

Current applications Today, there is an escalated appetite to address emerging procedures because they offer an opportunity for device makers – and physicians like me who are interested in cutting-edge technology – to influence new areas of medicine. It is akin to pioneering the untamed West in the 18th Century.

Specialization 241

Specialization Medical Medicine Leads 241

Medico Reach

JULY 21, 2024

Introduction A physician group is one or more physicians working as an association to provide quality care. Physician groups are usually smaller than healthcare organizations and prefer to focus on a single specialty. They usually provide care services to outpatients rather than inpatients. million+ clients. million+ clients.

Physicians 52

Physicians Healthcare Healthcare Networking 52

MedCity News

OCTOBER 5, 2023

What’s driving the maternal mental health crisis CDC research shows that about 1 in 8 women experience postpartum depression symptoms and the rate of depression diagnosis at delivery is continuously increasing – with mental health related issues factoring into some of the leading causes of maternal mortality.

Training 312

Training Healthcare Healthcare Insurance 312

InCrowd

APRIL 7, 2025

Whether youre a nurse, physician, or another medical expert, your expertise is in demand. Regular contributions, no matter how small, can lead to big results over time. Its an easy and flexible way to supplement your earnings while contributing to important healthcare research. Why InCrowd?

Healthcare 113

Healthcare Healthcare Education Specialization 113

European Pharmaceutical Review

SEPTEMBER 20, 2022

The European Commission has approved Roche’s Vabysmo ® (faricimab) for the treatment of neovascular or ‘wet’ age-related macular degeneration (nAMD) and visual impairment due to diabetic macular oedema (DME) – two of the leading causes of vision loss worldwide. About diabetic macular oedema.

Leads 97

Leads Engineering Physicians Medicine 97

World of DTC Marketing

MARCH 2, 2022

As part of the report, Doximity, the leading digital platform for U.S. medical professionals, analyzed the adoption of telemedicine across its physician user base from January 2020 through June 2021 and conducted a study of patients’ experiences with telemedicine during the same time frame.

Physicians 154

Physicians Patients Doctors Training 154

World of DTC Marketing

AUGUST 16, 2022

A New York Times article said, “Poor diet is the leading cause of mortality in the U.S.” These people hand cards, telling physicians not to weigh them to nurses. It leads to a lack of accountability. ”He’s right. We’ve gone from fat acceptance to fat celebration.

Food 48

Food Retail Healthcare Healthcare 48

PM360

APRIL 25, 2023

In terms of pulling, our communities team will go out and try to identify who are the leading KOLs from a space and invite them to jump on a Zoom call to explain how the platform works, why they should be excited about it, why they should buy into the process, and see if they are interested in producing content.

Physicians 97

Physicians Media Marketing Recruitment 97

World of DTC Marketing

DECEMBER 9, 2021

LEAD IN: Pharma budgets are being scrutinized like never before, and DTC/HCP marketers must justify every dollar spent. Demand metrics that prove you’re reaching your targeted physicians. Did our Medscape strategy succeed in reaching the high prescribing physicians, and what does that mean?

Media 204

Media Marketing Physicians Pharma 204

World of DTC Marketing

MARCH 28, 2021

This is leading to excessive costs to out healthcare system and something needs to be done. Aronne, an obesity specialist at Weill Cornell Medicine says “physicians need better education, and they need a different attitude toward people who have obesity”. 42% of Americans gained weight while stuck at home during the pandemic.

Doctors 250

Doctors Patients Insurance Physicians 250

World of DTC Marketing

APRIL 12, 2022

healthcare system is bedeviled by greed, with drug companies, device manufacturers, hospital organizations, physician groups, and insurers scrambling to grab a slice of the more than $3 trillion we spend on medical care each year. (FT.COM) The U.S. We have access to the most cutting-edge treatments.

Healthcare 209

Healthcare Healthcare Insurance Physicians 209

PM360

FEBRUARY 17, 2025

BIOSECTOR 2 TEAM MEMBERS: Lauren Clark , Senior Team Lead, Strategic Counsel Simone Esubi , Senior Strategic Counsel MTJW Sarah Mooney , Project Manager Braden Nash , Team Support

Pharma 52

Pharma Distribution Physicians Leads 52

Authentic Influence Group

AUGUST 26, 2021

If the physician walks in and really takes a moment to look at the patient, make some eye contact, be open, also be front-facing … that's going to make a big difference in opening up that trust.” The more trust a patient has in their physician, the more likely they will be honest about what they are feeling or experiencing.

Doctors 130

Doctors Patients Physicians Consulting 130

Pharma Marketing Network

MARCH 13, 2025

Content Marketing for Brand Awareness Without TV ads, content marketing will play a bigger role in educating patients and physicians. Influencer and Physician Partnerships Consumers increasingly trust medical influencers and healthcare professionals over traditional advertising. Physician testimonials highlighting treatment efficacy.

Pharma 59

Pharma Physicians Education Media 59

World of DTC Marketing

JANUARY 12, 2022

One physician on Twitter said that “while Wegovy shows promise, patients would be aware of potential side effects with long-term use.” ” The critical question is, “can buzz via influencers and social media lead to new Rx’s?” The final barrier is going to be the prescriber, though.

Marketing 192

Marketing Pharma Side effects Media 192

Healthcare Success

OCTOBER 25, 2024

While leading health systems and hospitals have long employed teams of on-the-ground “physician liaisons” to protect and grow their vital referral sources, today leading multilocation specialty practices do the same. But traditional physician liaison strategies are no longer enough. So welcome, ladies, good to have you.

Physicians 59

Physicians Doctors Sales Marketing 59

World of DTC Marketing

JULY 28, 2022

Yet, high drug prices lead to soaring out-of-pocket costs , dangerous drug rationing , and a depletion of limited financial resources —especially for those with fixed incomes. This would include drugs covered by both Medicare Part B (physician-administered drugs) and Part D (prescription medications). The secretary of the U.S.

Pharma 256

Pharma Prescription Pharmaceutical Manufacturing 256

World of DTC Marketing

MARCH 5, 2022

As Pete’s movements became more restricted, he began to gain weight, leading to diabetes. Married couples, for example, who lose a spouse often will become depressed, which in turn leads to more health problems, including the challenges of getting older. Being social and ous can also lead to more loneliness later.

Healthcare 270

Healthcare Healthcare Doctors Leads 270

World of DTC Marketing

MARCH 23, 2022

Patients trust their doctors, so the accelerated approval process must be modified to increase their trust with physicians and explain to patients precisely what accelerated drug approval means. Do patients care? The answer to that would be “no.” of approvals), cancer (35.6%), and other rare diseases (24.7%).

Patients 200

Patients FDA Doctors Physicians 200

Pharma Marketing Network

APRIL 4, 2025

Pharma companies are increasingly leveraging referral systems through peer ambassador programs, physician-to-physician education, and even digitally enabled patient communities. Second, referral-driven campaigns can lead to higher-quality leads. Next, identify your referral sources. Transparency is key.

Marketing 52

Marketing Pharma Education Physicians 52

Evolve Your Success

FEBRUARY 28, 2023

Also, if you’re reading this episode, whether you’re trying to break in, already or a medical sales professional, or you’re leading the way, you’re going to learn something that you probably haven’t heard before. He has experienced quite a few things in his career that are not common for someone in his position.

Sales 227

Sales Medical sales Medical Physicians 227

World of DTC Marketing

DECEMBER 30, 2021

If the downward trend in screenings and treatments continues, it will lead to a public health catastrophe. Physicians should be reminding their patients of the importance of early cancer screening, especially for high-risk patients. People delaying cancer screenings won’t come to light for many years, but it will be devastating.

Networking 187

Networking Physicians Patients Education 187

World of DTC Marketing

AUGUST 14, 2022

They are central aspects of the physical examination, leading to accurate diagnoses and treatment. I understand that younger demographics, who grew up doing everything online, may see telehealth as a great time saver, but physicians are trained to ask patients questions based on what they hear and what they see.

Doctors 154

Doctors Physicians Healthcare Healthcare 154

Integrity Solutions

NOVEMBER 13, 2020

Physicians are looking for partners who add value and help their patients live healthier lives, not salespeople pushing product on them. The PharmaVoice article notes, “Several surveys have showed that physicians – especially during the pandemic – feel they are not being heard, by anyone.”

Healthcare Sales 271

Healthcare Sales Sales Healthcare Healthcare 271

World of DTC Marketing

JUNE 27, 2021

Yet the media has led with “diabetes drug leads to major weight loss” Will doctors inform patients? But, will physicians tell patients that results depend on lifestyle intervention and a low-calorie diet? The drug carries a potential risk for a type of thyroid tumor and has a boxed warning.

Side effects 194

Side effects Patients Insurance Doctors 194