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Episode 64 – Riding the Technology Adoption Life Cycle Curve in MedTech with Geoffrey Moore, Author, Crossing the Chasm

Medical Device Success

This is a special episode. Magazines list of top 10 Marketing Books of All time. Everyone involved in leading a MedTech company and marketing and sales will learn a lot from this episode. This is a special episode. Magazines list of top 10 Marketing Books of All time. Reading time: 3 – 5 minutes.

Marketing 130
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Top 4 Surgical Instrument Companies in the USA

Medico Reach

J&J has a long history of leading the way in the development of surgical instruments and surgical equipment, dating back over 130 years. Medtronic is one of those surgical instrument companies that Fortune Magazine ranked among the top respected corporations in the world. Medtronic has a market capitalization of $117.33

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Everything You Need to Know About Prior Authorizations in Healthcare

Referral MD

Patient Frustration and Delayed Care Delays in treatment due to prior authorization can lead to worsened health outcomes, especially when dealing with chronic or progressive conditions. Differences in criteria for prior authorization can lead to confusion and unnecessary delays.

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Bob Harrell

Pharma Marketing Network

He also has deep experience leading B2B marketing functions for high-growth SaaS and data providers across product marketing, demand creation, sales enablement, and other disciplines. Partner at Rebound Communications, a firm that specializes in Commercial Acceleration for tech and data companies in life sciences and healthcare.

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Ukraine: Innovation, technology and cutting-edge research

Clarivate

According to Forbes magazine, the current aggressions from Russia have disrupted services from 70,000 – 100,000 highly qualified workers, including many with digital engineering and IT skills. A Research Front is a group of highly cited papers in a specialized topic defined by cluster analysis, which you can read more about here.

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How to Become a Medical Sales Rep & Build a Successful Career As One

Map My Customers

According to a study by MedReps , the leading industry website for medical sales professionals, the average yearly total compensation in 2021 for medical sales reps was $172.5k. An ironman contestant profiled by Outside magazine credits his flexible schedule in medical sales as a part of his success.

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Collaboration & Agility – Core Themes & Lessons from Reuters Pharma USA 2021

Pharma Marketing Network

To lead the future path, we must set new boundaries for partnerships across healthcare, implementing operating models that aren’t just resilient, they ensure a sustained cultural shift toward authenticity, patient centricity and agility.”. Collaboration in Action. Build & Scale. Keeping Patients at the Center of Care.

Pharma 59