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And we haven’t even talked about the ever-changing laws, regulations, and standards that plague the medical field. Adapting to an omnichannel sales process As of August 2021, only 58% of physicians want to meet with medical sales reps face-to-face. What does this mean for your sales team?
Within this dynamic sales landscape, the significance of certified pharmaceutical representatives has grown alongside the industry’s increasingly complex form and regulation. Technological advancements, shifting market dynamics, and updated regulations are leading to significant changes within the pharmaceutical industry.
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