article thumbnail

Account Management Training for Medical Affairs

Clarity Engagement Solutions

Why train Medical Science Liaisons in account management? MSL’s don’t need to understand the account management process, right? Why then, would an MSL team need account management training? – Improves conversational fluency with KOLs and clinicians. We are here to help!

article thumbnail

The Imperative for KAM in Pharma

PM360

Over the past decade, macro trends in healthcare have pushed life sciences companies to pursue increasingly sophisticated key account management (KAM) strategies and capabilities to provide unique offerings and value. As a consequence, pharma companies will need to rethink team sizing and resource allocation to accounts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Adapting Customer Engagement Strategies to the COVID Landscape

Pharma Marketing Network

Everything from training field personnel to navigate new tools more efficiently from remote environments, to changing both the offering and its customer platform (HCPs and patients) to create the highest level of value and impact will need renewed strategic attention. Meeting Training & Technology Challenges.

article thumbnail

The characteristics of modern medical sales 

Cesare Ferrari

As in many other businesses very often 80% of the sales come from 20% of the customers. Key account management Strictly related to the previous point comes the key account management philosophy.

article thumbnail

Selling Effectively In Medical Sales With John Crowder

Evolve Your Success

They bring coaching and training solutions to sales reps, and get them to sell effectively to their customers all based on integrity and driving true value to the providers. Through a series of meetings, we develop a process or a system that best addressed the sales or leadership training needs of that organization.

article thumbnail

Climbing the Ladder: Career Progression in Medical Sales with MNCs in Malaysia

Contrarian Sales Techniques

Training is a big part of this phase. Pro Tip for Malaysians: In Malaysia, showing initiative is key. Leveling Up: Becoming a Product Specialist Once youve proven your worth as a Sales Rep, the next step is often Product Specialist or Key Account Manager. Here, your role becomes more strategic.

article thumbnail

4-Step Action Plan to Improve Sales Leadership Skills

Quantified

But to access those benefits, your organization needs to have an action plan that makes it simple to move from nonexistent or intermittent training to frequent, data-backed assessments and training. But if the reps are well trained and confident, customers have a better experience.

Sales 52