Key account management Pharma sales reps Physicians 
PM360
OCTOBER 28, 2022
Over the past decade, macro trends in healthcare have pushed life sciences companies to pursue increasingly sophisticated key account management (KAM) strategies and capabilities to provide unique offerings and value. As a consequence, pharma companies will need to rethink team sizing and resource allocation to accounts.
Quantified
APRIL 18, 2022
This high-stakes, low-frequency environment makes it imperative to ensure every sales and marketing action count. The Strategic Importance and Persistence of the Pharma Sales Rep. The death of the Pharma sales rep has been predicted on numerous occasions over the last two decades.
Expert insights. Personalized for you.
117 
Let's personalize your content