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Here, I’ll examine some common elements that I consider essential in today’s medicalsales for the pharma or medical device business. The characteristics of modern medicalsales : Customer retention and customer loyalty I have already treated the topic of customer retention and loyalty.
With the examples we use, it sounds like pharmaceutical sales, but you’re applying this across pharmaceutical and medical device sales. What would you say the biggest transition was in the way pharmaceutical salesreps sell compared to the way medicalsalesreps sell and how your company coaching applies to both?
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