pharmaphorum

DECEMBER 23, 2022

Rarely are organisations able to view HCP relationships holistically – across clinical, medical, and sales – or reap the benefits of creating a unified understanding of the customer. In 2023, omnichannel behaviours will directly influence incentive compensation models by correlating successful engagement data to successful sales outcomes.

Marketing 105

Marketing Sales Medical Patients 105

Contrarian Sales Techniques

DECEMBER 10, 2024

When you think of medical sales in a multinational pharmaceutical company (MNC), you might picture a fast-paced, target-driven job. If you play your cards right, medical sales can be the start of a career that takes you to regional or even global leadership roles. Here, your role becomes more strategic.

Medical sales 52

Medical sales Sales Medical Key account management 52

Contrarian Sales Techniques

SEPTEMBER 7, 2022

Is Sales a Good Career? Sales can be an excellent career because salespeople have the opportunity to make money through high commission and sales incentives with the company. Typically, a sales career begins with you promoting product or service of a company to prospects. Can A Sales Job Makes You Rich?

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Sales Sales Management Prospecting Management 52

eMediWrite

AUGUST 2, 2023

As a result, the majority of pharmaceutical firms today have a fragmented strategy, with sales, marketing, and regulatory departments each handling a portion of the market access duties. Only a small number of businesses, however, now have a market access team with well-defined roles and duties.

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Marketing Management Key account management Pharmaceutical 52

Cesare Ferrari

NOVEMBER 5, 2023

This is because the selection of key customers of a medical company has a fundamental effect on the success of its sales management strategy.   Nevertheless, the impact on sales can be relevant, therefore it is worth it.   5 Pitfalls in account selections   1. Why selecting the right customers is important?

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Key account management Management Sales Medical 52

Cesare Ferrari

AUGUST 30, 2024

Since the subject of this post is strongly related to previously discussed content, I suggest you access the previous posts about the importance of sales force targeting , how to identify the right prospect , how to deliver the message according to target , and when to deliver the message.

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Medical sales Sales Medical Prospecting 52

Rep-Lite

MARCH 14, 2024

Medical sales representatives are the medium through which medical companies sell their healthcare products to providers like hospitals and clinics. Medical sales rep requirements include technical knowledge of medical equipment and technologies, sales skills, and interpersonal abilities. Why Pursue a Career in Medical Sales?

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Medical sales reps Medical sales Sales Medical 52

Quantified

MAY 22, 2023

Chief sales officers and other sales leaders across the B2B and B2C industries are struggling to find sales professionals with the skills to achieve organizational revenue goals. An action plan to improve leadership skills can also improve company culture, reduce turnover, foster better client relationships, and increase sales.

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Sales Training Recruitment Management 52

Quantified

APRIL 18, 2022

A global head of sales at a pharma company recently told me that “only 15% of our sales calls end in a positive outcome.”. Why is success in pharma sales so hard? Challenge 1: Limited set of marketing and sales tools. The Strategic Importance and Persistence of the Pharma Sales Rep.

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Sales Pharma Pharma sales reps Medicine 52

Pharma Marketing Network

AUGUST 26, 2020

In office/in person sales promotion, the staple of pharmaceutical company activities, is simply not possible today with interactions reduced to the sporadic video or to telephone engagement. Success continues to be driven by the principles of collaboration, connectivity, and accountability.

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Training Key account management Pharmaceutical Sales 98

The Brooks Group

APRIL 15, 2015

In the movie Glengarry Glen Ross, Jack Lemmon plays an aging sales rep. can’t make sales nearly as well as he used to. Senior sales reps who have been with the company a long time can lose their edge, just going through the motions instead of working hard to stay current with their skill set. Bring in New Sales Talent.

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Sales Key account management Sales Management Competition 40

The Brooks Group

JULY 23, 2019

Team selling is particularly effective in complex sales and key account management , where there are multiple decision makers and the perceived risk is high. . Team selling can: Shorten the length of the sales cycle. Strategic planning throughout the sales process is critical for successful team selling.

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Sales Sales process Key account management Training 45

eMediWrite

AUGUST 26, 2022

1) Leader of the Year: Rohit Nayyar, Cluster Head (Sales and Marketing), Lupin Ltd. 3) Sagar Patil, Senior Deputy General Manager at USV Ltd., ’s Scientific Engagement and Academics Team, is a model of excellence in key account management. Marketing Manager, Macleods Pharmaceuticals Ltd.

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Marketing Pharma Key account management Management 52

Star OUTiCO

FEBRUARY 1, 2022

I’ve worked in the pharmaceutical industry full-time for 24 years across a variety of roles but mostly within Leadership and Market Access, and latterly heading up Key Account Management at Boehringer-Ingelheim. With our highly experienced “Agile/Six Sigma” practitioner project management team, we do the heavy lifting for you.

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Key account management Medicine Marketing Management 52

Map My Customers

APRIL 8, 2022

If your route planning strategy isn’t working out for you, we can guarantee there is a better way to chart your course and see real results: incorporate route optimization software into your sales toolbox. Route planning tools enable field sales reps to optimize their route to maximize productivity and minimize drive time.

CRM 52

CRM Sales Management B2B Sales 52

Veeva

AUGUST 13, 2021

We’re tailoring the user interfaces by building business apps designed for each commercial persona, such as the sales rep, field medical, key account management, the pharmacy rep, the event coordinator, and so on. We’re also making performance enhancements, so pages load more quickly.

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CRM Key account management Doctors Pharma reps 52

Evolve Your Success

JANUARY 20, 2025

Jennifer Chavez, a remarkable figure in medical sales, joins us to share her inspiring journey from a former vascular peripheral sales representative to the founder of her own medtech consulting agency. Trace Jennifer’s career path from selling suits at JCPenney to becoming a key account manager in the medical sales industry.

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Medical Medical sales Key account management Consulting 130

Cesare Ferrari

OCTOBER 27, 2024

Key account selection is the first step of key account management. In this post and the next one, I will share useful ideas for medical device suppliers needing to implement the key account management strategic approach to their distributors.

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Key account management Management Marketing Medical 52