Pharmaceutical Representative Training

JANUARY 11, 2021

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. There are two sets of skills necessary to become an effective pharma rep.

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Pharmaceutical Sales Pharma sales reps Sales Pharma sales representatives 52

Rep-Lite

DECEMBER 7, 2023

Pharmaceutical sales representatives (commonly known as “pharma reps” or “drug reps”) are responsible for promoting and educating healthcare providers about their company’s products, with the ultimate goal of increasing product sales and market share.

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Pharmaceutical Sales Pharmaceutical Sales Interpersonal Skills 52

Contrarian Sales Techniques

NOVEMBER 19, 2024

Sales representatives sometimes encounter unexpected opportunities, such as market openings due to competitor shortages, highlighting the need for adaptability and strong interpersonal skills [ source ]. Pharma sales here isn’t just about selling medicine – it’s about building long-term relationships.

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