World of DTC Marketing

JANUARY 7, 2022

When they say compare prescription drug prices, they mean the cost of a prescription if you aren’t using insurance. Pharmacists have to reverse the billing they have done, enter the information like an insurance card, rebill, and print new paperwork. And advertising? ” It’s not a coupon.

Prescription 222

Prescription Insurance Side effects Medical 222

World of DTC Marketing

JULY 1, 2021

Some people complained about side effects, but there were many more questions about when to take medications and how to get help with costs. Patients want to understand better why their insurance company won’t pay for certain medication or why their co-pay has gone up. The answer to that is generally no.

Side effects 217

Side effects Doctors Prescription Media 217

World of DTC Marketing

NOVEMBER 5, 2021

.” Public payers such as Medicare will not cover the drug, due to a existing rule concerning weight loss treatments, and only a few private insurers have explicitly said that they will cover it. Many factors contribute to obesity. The NIH says the #1 cause of obesity is “by overeating and moving too little….

Insurance 271

Insurance Side effects Medical Prescription 271

World of DTC Marketing

JUNE 15, 2021

QUICK POINTS: Telemedicine claims as a proportion of all commercial health insurance claims decreased by 5.1% In short, no, but like any new technology, the pretenders will have to be weeded out from the ones who are going to work with both providers and insurers to iron out the key challenges. Cases declined as a result.

Side effects 193

Side effects Insurance Doctors Pharma 193

World of DTC Marketing

MAY 14, 2021

During one weekly status call, the Medical Affairs person commented that they were receiving reports from “the field” of a new side effect not listed in the label. They fail to mention that most of the population has health insurance and that the vast majority are happy with that insurance.

Pharma 194

Pharma Insurance Media Side effects 194

World of DTC Marketing

JULY 5, 2022

Lilly’s new diabetes drug is being talked about all over social media because of its weight loss properties, but what’s not mentioned is that it requires a diet modification and has side effects that can cause more severe health issues. This is where health insurers and pharma can help.

Insurance 200

Insurance Doctors Pharma Side effects 200

World of DTC Marketing

DECEMBER 23, 2020

What are the side effects? Is it covered by my insurance? The old belief is that patients who are interested in new treatments ask their doctor about them. That belief is out the window. Today people go online to learn more about the drug. What are other patients saying about it?

Prescription 249

Prescription Doctors Side effects Marketing 249

pharmaphorum

OCTOBER 26, 2022

Psoriasis is a tricky disease to manage, as drawbacks and side effects loom with each and every type of treatment. Anyone who watches television has heard the list of potential adverse reactions, considering that commercials for psoriasis treatments are seemingly only outnumbered by goofy ads for auto insurance.

Side effects 98

Side effects Food and Drug Administration Patients Management 98

PM360

JULY 13, 2023

1 Patients may discontinue if they cannot afford their out-of-pocket costs even with insurance coverage due to side effects or lack of perceived need for the medication itself. Novartis’ analysis of claims data from Nov. 2020 to Oct. 2021 revealed that roughly one in four prescriptions were never filled.

Patients 98

Patients Side effects Insurance Medical 98

Referral MD

FEBRUARY 28, 2025

These forms collect essential information, such as demographics, insurance details, medical history, and reason for visit. Once prescribed the medication, you can include questions about weight loss and side effects to assess progress and make necessary adjustments.

Healthcare 52

Healthcare Healthcare Patients Electronics 52

PM360

MAY 25, 2023

They’re wonderful medications, blockbuster sales, but real side effects. Another side effect that tends to be related to weight gain is the metabolic syndrome, which increases your risk for cardiac events and that increases your risk for sudden death and heart attacks. Do they have any side effects associated with them?

Side effects 95

Side effects Medical Patients Networking 95

Contrarian Sales Techniques

FEBRUARY 25, 2023

A point of view from a Medical Sales Rep I strongly believe that the most effective insurance policy is not to get sick. So, it is still vital to have access to quality health care and health insurance, whether you are experiencing health issues or not. This includes potential side effects or adverse reactions to medications.

Side effects 52

Side effects Medical sales reps Insurance Medical sales 52

PM360

AUGUST 24, 2023

A patient-first approach enables biosimilar brands to define their ideal audience and timing based on real-world care milestones, such as knowing a patient is experiencing side effects with the biologic reference product or knowing a patient has changed to an insurance where the biosimilar product is preferred and more affordable for the patient.

Marketing 97

Marketing Physicians Electronics Patients 97

Healthcare Success

OCTOBER 17, 2024

HELPCare, LLC delivers affordable, direct primary care by eliminating insurance payments, offering ample appointment time, and focusing on personalized, preventive care. We did that under the insurance. And I think it's we have kind of a special model of it, but it's Lee Aase: The big difference is that we don't take insurance.

Healthcare 109

Healthcare Healthcare Patients Insurance 109

Contrarian Sales Techniques

JANUARY 25, 2023

This includes in-depth knowledge of the science behind the products, as well as their indications, contraindications, and potential side effects. This includes navigating reimbursement and insurance coverage issues to make sure the patient has access to the product.

Product Knowledge 52

Product Knowledge Pharmaceutical Sales Sales Pharmaceutical 52

PM360

MAY 21, 2024

Doctor finder tools, for example, can help patients find care faster based on their unique needs, including location and insurance coverage. Brands can now deliver personalized resources to patients immediately after they receive a prescription to address barriers, such as medication costs or concerns around side effects.

Patients 52

Patients Prescription Side effects Doctors 52

PM360

AUGUST 9, 2022

Unfortunately, physicians do not always educate patients on the potential for long delays awaiting a newly prescribed specialty therapy to arrive and treatment to start due to the prior authorizations required to obtain insurance coverage. Patients don’t understand why this process for the approval of their therapy can take so long.

Education 59

Education Side effects Physicians Patients 59

Medgadget

MAY 2, 2023

These treatments at times come with a long list of side effects, leaving many patients in search of an effective long-term solution. For some patients with PTSD, psychotherapy may not be an effective option, they may find talking about their traumatic experience stress inducing, untherapeutic or ineffective.

Side effects 86

Side effects Prescription Healthcare Healthcare 86

PM360

AUGUST 9, 2022

The combined solution enables health plans and self-insured employers to realize immediate pharmacy cost savings and near-term medical cost reductions by integrating Levrx’s plan-specific and real-time prescription insights into the Adhere Platform medication optimization offerings. Chief Marketing Officer, AdhereHealth.

Prescription 105

Prescription Medical Patients Side effects 105

Silver Line CRM

NOVEMBER 11, 2020

Insurance coverage, HCP prior authorization, IMS script data, pharmacy fill/delivery status…the challenge is being able to access this kind of data easily and in one place. . Insurance companies . But here’s the truth: your job is to make sure patients are getting your products for the best possible insurance coverage and price.

Marketing 52

Marketing Pharmaceutical Side effects Insurance 52

PM360

AUGUST 9, 2022

Accordingly, multiple reasons for subpar patient adherence are gaining attention, including fear of side effects, lack of medical understanding, or even financial limitations. Today, with the industry’s patient-centric approach, we see more reliance on behavioral science to gain a holistic understanding of the patient journey.

Medical 105

Medical Patients Electronics Healthcare 105

pharmaphorum

AUGUST 31, 2022

The US government has placed orders worth almost $5 billion for 171 million boosters from the two manufacturers – 105 million from Pfizer and 66 million from Moderna – but said this week it may not have funding to continue to provide them for free from next year so people would need them to be covered by insurance or pay for them out-of-pocket.

FDA 59

FDA Side effects Manufacturing Insurance 59

Impetus Digital

AUGUST 2, 2024

In theory, this will allow for highly tailored, personalized therapy plans with superior efficacy and minimal side effects. Beyond pharmacogenomics, AI’s role in personalized medicine expands to precision dosing and disease prediction/prevention, including AI-powered risk assessment and lifestyle recommendations.

Pharma 92

Pharma Manufacturing Medicine Marketing 92

Cesare Ferrari

FEBRUARY 17, 2024

Meaning it also significantly reduces the pain of the doctor linked to opioids side effects and the risk of opioids abuse. Still in reference to the ketorolac example, its use is associated with reduced need of opioid and better pain control than using opioids alone.

Medical 52

Medical Side effects Insurance Doctors 52

PM360

JULY 13, 2023

For example, one of Courier Health’s clients uses patient engagement, insurance, refill, and other information to personalize their adherence program. Some patients require more support due to their insurance (e.g., insurance information, etc.)

Education 89

Education Medical Patients Media 89

Silver Line CRM

NOVEMBER 20, 2020

Whether it’s a desperately needed vaccine for a contagious disease, new research on side effects or success of treatments, or a life-saving treatment using new technology, pharmaceutical marketers must be ready for whatever new developments arise. Market research only tells part of the story.

Marketing 52

Marketing Pharma Side effects Training 52

Celeritas

SEPTEMBER 25, 2022

QR codes can ease the completion of a host of functions, such as leaving a review , making a payment through your online payment portal , or lodging pet insurance claims. Additionally, an administrator needs to be well-versed in the company’s policies, payment options, insurance matters, and government regulations.

Insurance 52

Insurance Management Medical Marketing 52

PM360

OCTOBER 13, 2023

Only 15% of prescribers think the drugs come at reasonable cost to patients or have decent insurance coverage eligibility. They are effective but too expensive for the majority of patients, even with insurance coverage,” said one primary care physician (PCP).

Healthcare 59

Healthcare Healthcare Doctors Pharma 59

PM360

OCTOBER 22, 2024

Insurers may require prior authorization or step therapy before approving the preferred prescription. Understanding these effects is critical for payers in determining the true value of a treatment and how it should be positioned in their coverage plans. Patients may need to travel to specialists or undergo pre-treatment tests.

Side effects 52

Side effects Patients Healthcare Healthcare 52

PM360

SEPTEMBER 30, 2024

Serious” side effects? Some non-life-threatening side effects of anticancer drugs, such as fatigue and hair loss, are downplayed by HCPs but are top-of-mind for patient advocacy groups because of the quality-of-life and emotional impact they can have.

Side effects 52

Side effects Marketing Patients Specialization 52

PM360

OCTOBER 22, 2024

Everyone has a different level of understanding, acceptance and expertise about their disease progression, symptoms, triggers, medication regimes, and side effects. We have seen copay programs as a solution to manage cost concerns for commercially insured patients. Patients’ challenges are diverse.

Education 52

Education Side effects Medical Patients 52

PM360

AUGUST 7, 2024

By identifying biological targets for new drugs and finding potential compounds that interact effectively with the target, new compounds can be developed that enhance effectiveness and reduce side effects. AI-driven predictive models assess the risk of recurrence and guide decisions about adjuvant therapies.

Patients 52

Patients Side effects Training Management 52

PM360

AUGUST 26, 2024

As cost constraints and care rationing under the transition to corporatist “value-based” care, any reduction in cost, misdiagnosis, non-targeted treatment, and unnecessary side effects must shift focus of care from reaction to prediction, and from Rx cycling to prevention. That said, it’s not all sunshine and roses everywhere.

Medicine 52

Medicine Food and Drug Administration Government Insurance 52

Clarify Health

OCTOBER 3, 2023

Online healthcare marketplaces have also become more prominent, allowing patients to compare and purchase health insurance, find healthcare providers, and even book appointments. Various digital tools and platforms now allow patients to compare costs for medical procedures, medications, and services, helping them make more informed decisions.

Healthcare 59

Healthcare Healthcare Patients Side effects 59

Clarify Health

AUGUST 1, 2023

In the United States, vaccine hesitancy is often observed among families with lower levels of education, lower socioeconomic status, and concerns about vaccine safety and side effects Addressing concerns and providing accurate information to counter misinformation are crucial steps to overcome vaccine hesitancy.

Safety 52

Safety Education Healthcare Healthcare 52

Celeritas

SEPTEMBER 26, 2022

Additionally, an administrator needs to be well-versed in the company’s policies, payment options, insurance matters, and government regulations. This will confirm the company name alongside the date of expiry, contents, and possible side effects. They must attend to and answer questions about these matters all the time.

Physicians 52

Physicians Patients Medical Management 52

PM360

JUNE 11, 2022

These topics might include side effect management, patient compliance, and needs for other resources such as mental healthcare, general wellness, etc. Using patient advocates to speak to Med Affairs or research employees on these issues helps to ensure that they can bring value to both provider and patient.

Patients 59

Patients Pharma Education Media 59