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What is a pharmaceuticalsales representative? Pharmaceuticalsales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.
Gaining a deeper understanding of the concerns your healthcare provider (HCP) may have, such as the drug’s mechanism, potential adverse events, and insurance coverage issues will enable you to approach the situation more effectively and compliantly. However, in pharmaceuticalsales, the situation is different. Crecelius, A.
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