Healthcare Success

MARCH 25, 2025

How Early Search Intent Leads to Patient Conversions The path from symptom search to patient conversion follows a predictable pattern: Awareness: A person experiences symptoms and searches for information. Biotech's Conversion Prowess While Biotech's keyword coverage is moderate (27.22%), it leads in AIO-triggered conversions (38.25%).

Healthcare 95

Healthcare Healthcare Healthcare Provider Medical 95

World of DTC Marketing

AUGUST 16, 2022

A New York Times article said, “Poor diet is the leading cause of mortality in the U.S.” These people hand cards, telling physicians not to weigh them to nurses. It leads to a lack of accountability. It requires a coordinated approach of HCPsm, insurers, and employers. ”He’s right.

Food 48

Food Retail Healthcare Healthcare 48

World of DTC Marketing

NOVEMBER 3, 2020

HCP’s and insurance companies too often fail to have a conversation about a patient’s weight and lack of exercise which in turn leads to more health problems and higher healthcare costs. I’m a big believer that patients who don’t exercise and are obese should pay higher health insurance rates.

Insurance 190

Insurance Healthcare Healthcare Physicians 190

World of DTC Marketing

AUGUST 21, 2020

As the NY Times recently reported , obesity is the leading cause of mortality in the United States. To date the AMA, insurers, pharma and physicians have done very little to fight the obesity epidemic. Obesity costs the nation $1.72 trillion every year. In the United States, where at least 4.6

Insurance 238

Insurance Physicians Healthcare Healthcare 238

World of DTC Marketing

JUNE 27, 2021

Yet the media has led with “diabetes drug leads to major weight loss” Will doctors inform patients? But, will physicians tell patients that results depend on lifestyle intervention and a low-calorie diet? The drug carries a potential risk for a type of thyroid tumor and has a boxed warning.

Side effects 194

Side effects Patients Insurance Doctors 194

World of DTC Marketing

FEBRUARY 10, 2022

30, 2021, the study’s lead author, Thomas J. But the rest is shouldered by employers, insurance companies, and the government. There is currently a movement underway to give cards to nurses at the physician’s office so that patients aren’t weighed. percent lower between Jan. 1, 2020, and Sept.

Insurance 197

Insurance Government Food Consulting 197

World of DTC Marketing

MARCH 5, 2022

As Pete’s movements became more restricted, he began to gain weight, leading to diabetes. Married couples, for example, who lose a spouse often will become depressed, which in turn leads to more health problems, including the challenges of getting older. Being social and ous can also lead to more loneliness later.

Healthcare 270

Healthcare Healthcare Doctors Leads 270

World of DTC Marketing

AUGUST 12, 2022

He leads the Program on Regulation, Therapeutics, and Law at Brigham and Women’s Hospital in Boston. High drug prices can limit patients’ ability to take what physicians prescribe; this, in turn, leads to worse health outcomes, larger medical bills, and often financial hardship for patients, including bankruptcy.

Pharma 255

Pharma Retail Pharmaceutical Pharmaceutical manufacturing 255

Healthcare Success

MAY 9, 2022

The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . In this blog post, you’ll learn: Why QR codes have made a comeback, When to use them, And, 8 ways to improve the patient experience and drive leads with QR codes. .

Leads 109

Leads Patients Healthcare Provider Healthcare 109

World of DTC Marketing

APRIL 1, 2021

Many Americans think it’s OK to ask people with unhealthful lifestyles to pay higher insurance premiums and deductibles. That’s the opinion that is leading to a resurgence of COVID cases in the U.S. Barack Obama said, “We’ve got to have the American people doing something about their own care.”.

Healthcare 144

Healthcare Healthcare Insurance Pharma 144

Medico Reach

JULY 21, 2024

Introduction A physician group is one or more physicians working as an association to provide quality care. Physician groups are usually smaller than healthcare organizations and prefer to focus on a single specialty. Its physicians cover 6 specialty areas: brain surgery, primary care, oncology and more.

Physicians 52

Physicians Healthcare Healthcare Networking 52

Pharmaceutical Representative Training

JANUARY 29, 2025

Resolving The Biggest Problems in Healthcare: Medicare Expenses, Prior Authorization, and Physician Burnout The United States has high healthcare spending and inequitably distributed unfavorable health outcomes compared to other high income countries. Last year, physicians saw a 1.7% Last year, physicians saw a 1.7%

Physicians 52

Physicians Insurance Medical Healthcare 52

World of DTC Marketing

DECEMBER 2, 2020

I decided to make some calls to physicians I know throughout the country to ask them if patients are skipping office visits, and the resounding answer was “yes.” Perhaps the best way is to partner with insurers and HCP’s to get patients back into physicians’ offices.

Marketing 155

Marketing Doctors Physicians Prescription 155

Healthcare Success

MARCH 17, 2025

By using molecular diagnostics and partnering with organizations like UPS Healthcare, we're not just delivering faster, more accurate results; were also ensuring that physicians get critical diagnostic information the very next day. Physicians had really kind of limited tools in the office. It leads to patients having symptoms longer.

Physicians 65

Physicians Healthcare Healthcare Doctors 65

Healthcare Success

JULY 5, 2022

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. Today's traditional and digital marketing technologies offer unprecedented opportunities to reach physicians and other health care professionals cost-effectively—and at scale.

Doctors 59

Doctors Physicians Marketing Prospecting 59

Referral MD

MAY 30, 2023

Another benefit of working with outsourced physician billing services is that it will handle the complexities of insurance credentialing. Once an insurance credential is established, the medical biller must verify that the insurance information matches that on file with a patient’s health insurer.

Medical 83

Medical Insurance Healthcare Healthcare 83

Pharmaceutical Technology

MAY 26, 2023

Checkpoint modulators and cell therapies lead the way in the pre-registration stage, which features no cancer vaccines and oncolytic virus-focused therapies, she added. According to the findings, 39% of surveyed high-prescribing physicians believe that the optimal place for immune-oncology agents is in a first-line setting.

Marketing 105

Marketing Physicians Insurance Pharmaceutical 105

Pharma Marketing Network

MARCH 3, 2021

In the initial flurry of adapting, brands quickly augmented their plans to drive large-scale messages to patients and prospects: how to access telehealth, insurance coverage, and more. Reassess the Patient Journey. Now, we must go deeper. Further, Veeva data from October 2020 showed that NBRxs were significantly lower than 2019 values.

Patients 88

Patients Physicians Pharma Insurance 88

pharmaphorum

JUNE 27, 2022

In 2018, the FDA released guidance permitting PIE, but Mathieu says there was a lack of clarity around the information that could be shared with a payer or insurer. They are primarily AMCP’s members – pharmacists serving on P&T committees or formulary decision-makers within an insurer or payer,” says Mathieu.

Food and Drug Administration 95

Food and Drug Administration Medical Patients FDA 95

Clarivate

APRIL 24, 2023

Health systems will buy or establish an insurance plan to serve as an extension of their continuum of care, a means of directing referral streams to increase revenue and securing control over clinical and formulary decisions for patients. Vertical integration is common in the health systems sector.

Healthcare 89

Healthcare Healthcare Marketing Physicians 89

Evolve Your Success

OCTOBER 3, 2023

Veronica discusses a revolutionary technology for testing and how it’s transforming the way physicians and patients approach cancer treatment. As the episode unfolds, Veronica talks about the future of diagnostic testing, where it’s headed, and the potential it holds for patients and physicians alike.

Sales 162

Sales Medical sales Physicians Patients 162

Nixon Gwilt Law

MAY 26, 2023

Without insurance coverage, many patients that could benefit from care involving your VR platform likely won’t be able to afford the technology they need to access it. First and foremost, it is important to understand why reimbursement matters in the U.S., Reimbursement impacts provider adoption.

Healthcare 119

Healthcare Healthcare Marketing Healthcare Provider 119

PM360

SEPTEMBER 21, 2023

CMS negotiation may lead to additional savings for beneficiaries and for the Medicare program. The IRA’s Impacts Beyond Medicare The prices set under the program will be public, and private insurers may seek to leverage these prices as a benchmark in negotiations with manufacturers for selected drugs and competitor products.

Manufacturing 111

Manufacturing Marketing Competition Physicians 111

Referral MD

FEBRUARY 28, 2025

These forms collect essential information, such as demographics, insurance details, medical history, and reason for visit. Improve Data Accuracy and Compliance Handwritten forms can lead to misinterpretations, incomplete fields, and errors impacting patient care and compliance with healthcare regulations.

Healthcare 52

Healthcare Healthcare Patients Electronics 52

Referral MD

JUNE 21, 2023

However, the referral process can be complex and prone to errors, leading to delays, patient dissatisfaction, and increased healthcare costs. The Challenges of Referral Management Referral management involves multiple stakeholders, including primary care physicians, specialists, care coordinators, and insurance providers.

Management 52

Management Consulting Physicians Insurance 52

Medico Reach

MARCH 2, 2023

I think that in the near future, AI will play an even more significant role in medicine, assisting physicians with clinical and administrative tasks to improve the quality, affordability and accessibility of care.” Prospects or patients can ask questions about insurance, appointments, or billing to this chatbot.

Healthcare 137

Healthcare Healthcare Medical Patients 137

Healthcare Success

MAY 24, 2022

As more healthcare professionals provide accessible online services and shorten the red tape between physician-patient communications, consumers no longer feel the need to visit the closest option. Providers are no longer accepting their healthcare insurance. Limited or no access to direct communication with their physician.

Healthcare 102

Healthcare Healthcare Marketing Physicians 102

Healthcare Success

MAY 9, 2022

The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . In this blog post, you’ll learn: Why QR codes have made a comeback, When to use them, And, 8 ways to improve the patient experience and drive leads with QR codes. .

Leads 52

Leads Patients Healthcare Provider Healthcare 52

PM360

APRIL 7, 2023

Patient Pages: How Healthcare Costs Affect Insured Patients Today A new study shows an insured American with an employer-sponsored health insurance plan can expect to spend more than $320,000 (including insurance premiums and out-of-pocket costs) during his/her adult lifetime. One in three (33%) U.S. While 20% of U.S.

Healthcare 52

Healthcare Healthcare Insurance Physicians 52

PM360

APRIL 22, 2024

From important changes to engaging physicians to finding out how new technologies will help address HCPs education needs, hear what our specialist had to say. What do you think are the most important changes to engaging physicians our industry needs to keep in mind now? The first being more message volume and less relevance.

Education 59

Education Physicians Healthcare Healthcare 59

Healthcare Success

OCTOBER 17, 2024

Tune in to our latest podcast as Lee Aase, founder of HELPCare, LLC, shares how he transitioned from his pioneering social media work at Mayo Clinic to lead an innovative membership-based direct-to-patient healthcare business. Which is a professional limited liability company, because as a non-physician, I can't own a medical practice.

Healthcare 109

Healthcare Healthcare Patients Insurance 109

Clarify Health

DECEMBER 9, 2022

Niall Brennan, Chief Analytics and Privacy Officer at Clarify, is a leading authority on price transparency. As the former Chief Data Officer at the Centers for Medicare and Medicaid (CMS), he was responsible for leading CMS’ first price transparency efforts, which are the foundation for the policies we have in place today.

Healthcare 52

Healthcare Healthcare Insurance Physicians 52

Eversana Intouch

OCTOBER 13, 2023

10 The more than 350 program initiatives address economic stability, education access/quality, health care access/quality, neighborhood/built environment and social/community context, 2 and focus on 23 high-priority leading health indicators (LHIs) that impact major causes of death and disease in the United States.

Pharma 105

Pharma Education Government Pharmaceutical 105

PM360

APRIL 7, 2023

Dan Renick The IRA presents market access teams with a unique opportunity to make recommendations to CMS regarding the evidence and methodology that will be applied in evaluating drugs for upcoming Medicare negotiations that will lead to price adjustments in 2026. Quality and value measurements commonly used outside of the U.S.

Manufacturing 97

Manufacturing Insurance Marketing Government 97

Healthcare Success

DECEMBER 6, 2022

Today, healthcare businesses must compete with digital start-ups targeting lucrative niche audiences who are far less encumbered by red tape and insurance protocols. Today’s healthcare consumers are savvier than ever, leveraging the internet to research hospitals, physicians, medications, treatments, surgical options, and more.

Healthcare 109

Healthcare Healthcare Marketing Competition 109

Salesforce

NOVEMBER 9, 2023

Ochsner Health is the largest healthcare system in Louisiana with more than 40 hospitals and 4,500 physicians. Memorial Hermann is a leading not-for-profit healthcare provider in Texas. This is even more crucial in healthcare and insurance, where patients and members have significant personal stakes in the product and its outcomes.

Healthcare 116

Healthcare Healthcare Marketing Patients 116

pharmaphorum

JULY 13, 2022

AZ has a key interest in CKD, as its SGLT2 inhibitor Forxiga/Farxiga (dapagliflozin) recently became the first drug in the class to be approved to treat the disease, which is expected to become the fifth leading cause of mortality globally by 2040.

Insurance 59

Insurance Management Doctors Consulting 59