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How pharma knowledge and marketing influences prescriptions written by doctors

eMediWrite

Knowledge marketing is a crucial method for influencing doctors’ prescription practises in the pharmaceutical business. E-detailing, or physical LBLs in which a medical representative uses an online platform, or print input respectively to detail a pharmaceutical product to a doctor.

Doctors 40
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New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry

pharmaphorum

Information on social media and digital channels should be kept up to date and date stamped, with the date posted or last updated. Uses of social media is continually expanding and it has been difficult for companies to apply general advertising rules and guidance to the modern world.

Media 98
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Leading pharmaceutical wholesalers

Pharmaceutical Technology

Pharmaceutical Technology has listed some of the leading wholesalers of pharmaceutical products based on its intel, insights, and decades of experience in the sector. The document contains detailed information on the suppliers and their product offerings, alongside contact details to aid your purchasing or hiring decision.

Leads 52
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Pharma within planetary boundaries

European Pharmaceutical Review

4 Together with a legal expert from the Bucerius Law School Hamburg, we looked at the legal and political frameworks that could enable the German pharmaceutical sector to become more sustainable. Therefore, another question is how we can obtain reliable, transparent information on older drugs. Stockholm Region (n.d.). cited 23Apr].

Pharma 98
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Generative AI in healthcare

Medico Reach

Gen AI-powered chatbots help in speeding up the processes of client registration, routing and scheduling, dealing with frequently asked questions (FAQs) and information technology (IT) helpdesk ticketing, and giving out information on prescriptions and refills.

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Understanding the Role of a Medical Representative: A Balanced View

Contrarian Sales Techniques

The Allure and Reality of Medical Sales When we think of a medical representative (often referred to as a "med rep"), images of well-dressed professionals with sleek briefcases, brimming with the latest pharmaceutical products, often come to mind. They seem to have an air of confidence, backed by the promise of modern medicine.

Medical 52
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Medical Sales Representative Job Description

Contrarian Sales Techniques

They are responsible for creating demand for existing pharmaceutical products and bringing new products to the market to ensure availability for suppliers. They will be located in a specific geographical location, but it is likely that they will specialize in certain products or medical areas.