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Primarily because of a fact that the pharmaceutical industry has known for some time—constant, honest, and meaningful communication with prescribers is lacking in the post-pandemic world. Are PharmaSalesRepresentatives “Over?” Inside Sales & Affordable, Modern Pharma Marketing.
The reps must be able respond to different inquiries, present the advantages and disadvantages of a product, and communicate information clearly. Relationship Building: Establishing and maintaining connections with HCPs is an essential aspect of a pharmaceuticalrepresentative’s work.
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