This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Modern patient marketing now recognizes the informed, digitally savvy healthcare consumer. Patients are not passive recipients of information. Meanwhile, platforms such as eHealthcare Solutions offer precise targeting across endemic networks. According to Pharma Marketing Network, digital transformation is not just about tools.
The answer is simple search engines and social platforms are where patients and HCPs find information. For expert PPC solutions, visit eHealthcare Solutions , a leading digital ad network for pharma and healthcare brands. Partner with verified healthcare ad networks to ensure ads appear on trusted HCP-only platforms.
Leverage LinkedIn for Professional Networking LinkedIn is the most trusted social media platform for HCPs. Best Practices for Patient Engagement Through Social Media Patients are actively seeking health information online , but they often struggle to find accurate and trustworthy sources. It is not medical advice.
Here’s how a typical referral ask timeline should go: Make first contact during the honeymoon phase , or the time your client is most happy with your product or service. This could be right after a sale, experience, or new productpromotion. Which of your network connections is in a similar position and could use my help?
Companies like Pfizer and AstraZeneca invest heavily in optimizing their online presence to ensure patients and professionals can easily find credible information. From detailed productinformation to open dialogue about potential side effects, transparency fosters trust and credibility.
Don Langsdorf (EHS): Shameless promotion, shameless productpromotion. And the title was New FDA Draft Guidance Aims to Improve Health Information Obtained via Social Media Websites, something like that. 001 – John Mack Podcast Transcript appeared first on Pharma Marketing Network. John Mack (PG): Yeah.
We organize all of the trending information in your field so you don't have to. Join 8,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content