Information Related Topics 
Fierce Pharma
MAY 28, 2024
A data breach at drug distributor Cencora has left sensitive information vulnerable, with patients on medicines from a dozen drugmakers potentially affected. | The potentially compromised data included patient information such as names and addresses, Cencora disclosed in letters to patients who may have been affected.
Fierce Pharma
JUNE 30, 2023
A former statistician at Pfizer and his associate have been charged (PDF) with insider trading, using advance inform | A former statistician at Pfizer and his associate have been charged with insider trading, using advance information to make more than $350,000 from stock purchases that they executed one day before the company made trial results public (..)
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World of DTC Marketing
AUGUST 25, 2022
adults use the Internet, and 61% have looked for health or medical information on the Internet. Additionally, 49% have accessed a website that provides information about a specific medical condition or problem. Many people get health information from the Internet but are left on their own to determine if it’s credible.
Fierce Pharma
SEPTEMBER 18, 2024
Authors: | Unlock the potential of patient support data with effective information governance. Manage risks, ensure compliance, and drive innovation for better patient outcomes.
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The perception is that buyers are “in control” and armed with more information than ever before. But what research has discovered is that many of today’s B2B buyers are NOT empowered and, what’s more, they have little interest in being so.
World of DTC Marketing
APRIL 25, 2022
Although the gadgets are a technical achievement, some cardiologists say the information the devices produce isn’t always helpful. Now we’re playing catch-up and figuring out what to do with this information.”. Fitbit collected such information, Faranesh told KHN, as part of a survey submitted to the FDA for clearance of its device.
World of DTC Marketing
OCTOBER 2, 2021
SUMMARY: The health information on Facebook is a danger to anyone who reads it. Facebook should post a warning on every page that deals with health issues that informs people that their physician is still their best source of information. The post <b>Just how bad is Facebook health information?</b><i>
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Buyers struggle with being overwhelmed, indecision, and trusting the information that’s presented to them. Today’s buying experience is extremely challenging to navigate––with a plethora of choices, easy access to research, and competing (often contradictory) voices chiming in. For a buyer-facing team, the struggle is also real.
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It’s an interactive approach to sales training where sellers get to practice what they’re taught and use information in real-life scenarios. Sales coaching is a training format that allows the leaders in your organization to share their valuable experience with the rest of your sales teams. Why is sales coaching important?
Advertiser: ZoomInfo
With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. Download this eBook to find out!
Advertiser: ZoomInfo
To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and promote omnichannel marketing.
Advertiser: ZoomInfo
On top of ever-increasing advancements on the technology front (hello, artificial intelligence), try adding record-low unemployment and candidates’ virtual omnipresence and you’ve got yourself a pretty passive, well-informed, and crowded recruiting landscape. The good news?
Advertiser: ZoomInfo
More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market. For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market.
Advertiser: ZoomInfo
Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information. The digital age has brought about increased investment in data quality solutions. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.
Advertiser: ZoomInfo
As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. What’s involved in their maturity process?
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