European Pharmaceutical Review

NOVEMBER 16, 2023

It has been conditionally authorised by the UK Medicines and Healthcare products Regulatory Agency (MHRA) as a gene-editing therapy for certain patients 12 years old and over with sickle-cell disease and transfusion-dependent β-thalassemia. Side effects from treatment were similar to those associated with autologous stem cell transplants.

Safety 114

Safety Side effects Patients Medicine 114

European Pharmaceutical Review

NOVEMBER 18, 2022

It has been granted marketing authorisation by the Medicines and Healthcare Products Regulatory Agency (MHRA) in Great Britain. The most common side effects observed were initial insomnia, irritability and dyskinesia. The product, produced by biopharma company PTC Therapeutics, is approved for patients 18 months and over.

Side effects 126

Side effects Biopharma Safety Marketing 126

Pharma Marketing Network

MARCH 5, 2025

With millions of healthcare professionals (HCPs) and patients turning to Google for medical information, paid search ads present a huge opportunity for pharma brands to boost engagement and conversions. Higher Engagement: Paid search results get twice the clicks of organic results in the healthcare industry.

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Management Pharma Marketing Prescription 52

Pharma Marketing Network

MARCH 18, 2025

Introduction Reaching healthcare professionals (HCPs) in the pharmaceutical industry has become increasingly challenging due to strict regulations, evolving digital landscapes, and the growing demand for personalized content. This makes PPC a cost-effective strategy for reaching niche healthcare audiences.

Pharma 52

Pharma Marketing Networking Healthcare 52

pharmaphorum

SEPTEMBER 16, 2022

The week 16 data of lebrikizumab […] points towards a drug with robust efficacy with hardly any safety trade-offs. Minor side effects to long-term maintenance balance. Any clinical study seeks to achieve maximum results efficacy with minimal occurrence of side effects. However, side effects do happen.

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Management Side effects Patients Safety 100

Pharma Marketing Network

APRIL 10, 2025

In today’s competitive healthcare landscape, PPC campaigns (Pay-Per-Click advertising) have emerged as a critical lever for pharma marketers aiming to deliver timely, targeted, and measurable impact. Todays digitally savvy patients and healthcare professionals expect real-time answers and seamless online experiences.

Marketing 52

Marketing Pharma Networking Medical 52

Pharmaceutical Technology

AUGUST 15, 2022

The UK Medicines and Healthcare products Regulatory Agency (MHRA) has granted conditional authorisation for Moderna ’s Covid-19 booster vaccine, mRNA-1273.214 (Spikevax Bivalent Original/Omicron), for use in adults aged 18 years and above. In addition, no serious safety concerns linked to the vaccine were observed.

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Side effects Safety Government Pharmaceutical 85

Pharmaceutical Technology

DECEMBER 7, 2022

On 29 November, the UK’s Medicines and Healthcare products Regulatory Agency (MHRA) warned of some new and potentially serious eye-related side effects associated with Dupixent, an interleukin (IL)-4/13 inhibitor drug used in the treatment of numerous allergic indications such as atopic dermatitis, asthma and nasal polyps.

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Side effects Food and Drug Administration Safety Physicians 64

Pharma Marketing Network

MAY 3, 2023

Pharmaceutical marketing is a critical aspect of the industry, as it helps in spreading awareness about the benefits and potential side effects of different drugs. In recent years, digital marketing has become an increasingly important tool for pharmaceutical companies to reach patients and healthcare providers.

Safety 52

Safety Food and Drug Administration Pharmaceutical Marketing 52

Pharma Marketing Network

MARCH 5, 2025

Traditional outreach methods are no longer enough to engage healthcare professionals (HCPs) and patients in a digital-first world. A single misstepsuch as targeting the wrong audience or omitting safety disclaimers can lead to regulatory violations and ad disapprovals. For any health issues, always consult a healthcare professional.

Pharma 52

Pharma Networking Medical Healthcare 52

PM360

JUNE 24, 2024

But the role of AI in healthcare will go beyond this. healthcare, with its 17% share of GDP, is “the most disruptable industry in the world,” and “the first big carcass that AI is going to start to feed on.” It provides guidance and acts as a safety net for prescribers. And there’s more to come. AI isn’t coming for your job.

Healthcare 52

Healthcare Healthcare Patients Side effects 52

Eversana Intouch

MARCH 13, 2024

Consequently, there’s a strong collective yearning for experiences that evoke the desire to savor and provoke wonder, discovery, and fascination, while feeling rooted in our shared humanity — offering safety and healing. In a category like healthcare, wellness is often depicted superficially, with a breadth of an inch and depth of a mile.

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Marketing Side effects Media Healthcare 105

Pharmaceutical Technology

JULY 28, 2022

While data from the Phase III trial is not yet available, the Phase IIb CONDUCT trial (NCT03178669) assessed the efficacy and safety of cobitolimod in patients with moderately to severely active UC and demonstrated promising results and a strong safety profile.

Food and Drug Administration 98

Food and Drug Administration Safety Side effects Marketing 98

European Pharmaceutical Review

JUNE 12, 2024

The main objective was to evaluate the efficacy and safety of MBK-01 compared to fidaxomicin, providing significant insights into the potential of MBK-01 as a treatment for primary or recurrent CDI and contributing to the advancement of microbiome-based therapies. The study included 92 adult patients with confirmed CDI.

Safety 111

Safety Patients Side effects Management 111

Contrarian Sales Techniques

FEBRUARY 10, 2023

Non-invasive healthcare products refer to medical devices or technologies that do not require puncturing the skin or entering the body in any way to diagnose, treat, or monitor a health condition. They are designed to be safe and comfortable for patients, and typically have minimal side effects.

Healthcare 52

Healthcare Healthcare Manufacturing Medical 52

Clarify Health

JULY 27, 2020

Healthcare is notoriously conservative in its adoption of technology. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Now with the appropriate safety measures in place, they are urging patients to come back.

Healthcare 52

Healthcare Healthcare Patients Safety 52

pharmaphorum

AUGUST 11, 2022

There have been great strides made in genomics to refine tools that determine the safest, most effective course of treatments for patients across a number of disease states. This means that hyper-metabolisers would need their dosage to be increased to achieve the desired effect.

Side effects 98

Side effects Medical Prescription Patients 98

MaBiCo

JUNE 7, 2023

Selling to private practice doctors is different than selling to healthcare organizations. To convince doctors that a product is worth recommending to their patients you need to have strong evidence supporting both its effectiveness and its safety.

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Sales Strategy Medical sales Doctors Sales 98

Contrarian Sales Techniques

JANUARY 25, 2023

This includes in-depth knowledge of the science behind the products, as well as their indications, contraindications, and potential side effects. This helps me to be able to answer any question or concern a healthcare provider may have about the product. But product knowledge is not the only important aspect of my job.

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Product Knowledge Pharmaceutical Sales Sales Pharmaceutical 52

Contrarian Sales Techniques

FEBRUARY 25, 2023

It also underscores the need for patients to communicate openly with their healthcare providers about any health concerns or issues they may have. This includes potential side effects or adverse reactions to medications. This is before a drug can be approved for public use.

Side effects 52

Side effects Medical sales reps Insurance Medical sales 52

Medgadget

MAY 2, 2023

These treatments at times come with a long list of side effects, leaving many patients in search of an effective long-term solution. For some patients with PTSD, psychotherapy may not be an effective option, they may find talking about their traumatic experience stress inducing, untherapeutic or ineffective.

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Side effects Prescription Healthcare Healthcare 86

European Pharmaceutical Review

OCTOBER 17, 2024

Additionally, EURneffy could alleviate the risk of accidental needle-related side effects (such as injection into the blood vessel and hand) 3 and it has the attributes of being smaller in size, has better temperature sensitivity, and is less complex to use compared to needle-based injectors. .”

Food and Drug Administration 121

Food and Drug Administration Medicine Consulting Food 121

Impetus Digital

AUGUST 2, 2024

In theory, this will allow for highly tailored, personalized therapy plans with superior efficacy and minimal side effects. To avoid compliance issues , it is essential to keep up with new regulatory changes, including updated reporting guidelines and safety requirements.

Pharma 92

Pharma Manufacturing Medicine Marketing 92

PM360

AUGUST 9, 2022

According to the 2021 Accenture Healthcare Experience Survey, 52% of patients say having emotional support is important to having a positive healthcare experience. Housing, access to food and transportation, as well as the ability to pay for healthcare and medicine are just a few economic barriers to medical adherence.

Medical 105

Medical Patients Electronics Healthcare 105

PM360

AUGUST 9, 2022

One reason for this growth is an increasing demand for personalized healthcare technologies as patients look for advances in how healthcare is delivered following the pandemic. NovaXS is on a mission to simplify the medication self-administration process and improve remote healthcare adherence. billion in 2030 at a CAGR of 9.2%.

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Prescription Medical Patients Side effects 105

PM360

AUGUST 24, 2023

healthcare system but we haven’t seen widespread acceptance by doctors and patients. AI also helps drive brands’ strategies on which message should be seen in which channel—for example, information on clinical efficacy, safety, formulary status, or interchangeability designation—and when that message will be most effective.

Marketing 97

Marketing Physicians Electronics Patients 97

European Pharmaceutical Review

MARCH 24, 2023

Pegozafermin also has a favourable safety and tolerability profile, with few gastrointestinal (GI) side effects. The ability to reverse disease progression, resulting in fewer liver transplants and treatments, could save the healthcare system billions annually. It is becoming the leading cause for liver transplants.

Medical 108

Medical Side effects Pharmaceutical Safety 108

Pharma Marketing Network

DECEMBER 13, 2024

Its about reaching healthcare professionals (HCPs), patients, and stakeholders through targeted, value-driven messaging. Real-Time Feedback: Use platforms like Veeva CRM to gauge the effectiveness of your campaigns. Highlight unique selling points (USPs) like safety profiles, ease of use, or long-term outcomes.

Competition 52

Competition Marketing Pharma Side effects 52

Contrarian Sales Techniques

MAY 17, 2024

We were drilled on the science behind our medications, their benefits, potential side effects, and the competitive landscape. We were the bridge between the pharmaceutical companies and the healthcare providers, and our credibility depended on our knowledge and communication skills.

Training 52

Training Pharmaceutical Ethics Healthcare Provider 52

pharmaphorum

SEPTEMBER 28, 2022

A step-by step guide on the benefits, processes, and key considerations involved in the Healthcare Technology Assessment (HTA) Early Scientific Advice (ESA) consultation as part of planning the holistic evidence generation to support the design of an asset. In recent years, the biopharma market has become progressively complex.

Biopharma 52

Biopharma Side effects Consulting Pharmaceutical products 52

Pharma Marketing Network

OCTOBER 3, 2024

In the competitive landscape of the pharmaceutical industry, effective marketing strategies are crucial for brand success. Pharmaceutical marketing is not just about reaching healthcare professionals and patients; it involves a complex interplay of understanding market dynamics, regulatory compliance, and leveraging digital platforms.

Marketing 52

Marketing Pharmaceutical Healthcare Healthcare 52

Pharmaceutical Representative Training

JANUARY 30, 2025

Their role involves presenting complex drug information to healthcare professionals who rely on this knowledge to make informed prescribing decisions. 3 Together, these processes determine the drugs concentration in the bloodstream and tissues over time, directly impacting its effectiveness and safety.

Pharmacology 52

Pharmacology Side effects Distribution Sales 52

Pharmaceutical Technology

JUNE 15, 2023

But before pharmaceutical companies can go to market with a breakthrough drug, they need to ensure safety and efficacy through clinical trials. Pharma companies need tools like AI that can reliably improve this percentage without jeopardizing safety. The need for new medical treatments and drugs has never been greater.

Food and Drug Administration 52

Food and Drug Administration Side effects Recruitment Safety 52

Pharmaceutical Technology

SEPTEMBER 8, 2022

Speciality pharmacies play a crucial role in medication dosing, disease and side effects management, and patient care. The expert services rendered by them help in improving patient outcomes, minimising costs of the healthcare system, improving medicinal adherence and persistency and saving clinicians’ time.

Specialization 45

Specialization Leads Pharma Side effects 45

PM360

OCTOBER 22, 2024

Real-world data (RWD) is a critical tool for advancing healthcare innovation, improving health outcomes, lowering the cost of care, improving healthcare quality, reducing barriers to access, and closing health disparities. This approach leads to more targeted and effective provider engagement strategies and patient support programs.

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Side effects Patients Healthcare Healthcare 52

Clarivate

MAY 1, 2024

However, the high cost associated with the drugs, along with spotty reimbursement and side effects, could prompt some patients to reconsider a surgical approach whose safety and efficacy are well understood. Device-based treatments for comorbidities associated with obesity will also see an impact.

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Side effects Physicians Medical Patients 59

Pharmaceutical Representative Training

JANUARY 8, 2025

The absorption, distribution, metabolism, elimination, and mechanism of action of each drug must be considered by all healthcare professionals (HCPs) when deciding the best treatment regimen for their patients, making it a crucial factor in a drugs development and success in the market.

Pharmacology 52

Pharmacology Pharma sales reps Sales Pharma 52