Pharma Marketing Network

SEPTEMBER 14, 2020

The healthcare industry is no exception, and for pharma sales reps engaging with healthcare professionals, human connection is key. But today, communication between your reps and HCPs may be limited, or even embargoed altogether. Re-Engaging Directly with HCPs. Address new drug indications and concerns.

Pharma sales reps 105

Pharma sales reps Education Sales Pharma 105

Pharmaceutical Representative Training

JANUARY 11, 2021

What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.

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Pharmaceutical Representative Training

OCTOBER 20, 2021

Pharmaceutical sales reps play a vital role in the supply chain of healthcare products, and they act as a strong link between final consumers and suppliers. This is where pharmaceutical sales reps come in – to sell the drugs to those who need them. Who are Pharmaceutical Sales Representatives? Key Takeaway.

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PM360

MAY 15, 2023

After a developmental day of shadowing a pharma sales rep, the fire was lite and she joined the sales team never looking back, ultimately landing her a role at ConnectiveRx in 2010. Interestingly, her approach was not only shaped by professional aptitude.

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BlueNovius

AUGUST 4, 2020

The new era of pharmaceutical digital marketing is coming, and the weakest link in pharma marketing is getting an upgrade – pharma sales reps. However, is pharmaceutical digital marketing really the new sales rep or can the two coexist peacefully?

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Quantified

APRIL 18, 2022

A global head of sales at a pharma company recently told me that “only 15% of our sales calls end in a positive outcome.”. Why is success in pharma sales so hard? Challenge 1: Limited set of marketing and sales tools. The Strategic Importance and Persistence of the Pharma Sales Rep.

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Sales Pharma Pharma sales reps Medicine 52

Pharmaceutical Representative Training

FEBRUARY 29, 2024

Embark on a journey to success in pharmaceutical sales with our comprehensive guide tailored for aspiring representatives. Unveiling the Role of a Pharma Sales Rep Pharmaceutical sales representatives (PSRs) play a pivotal role in driving sales for their company’s pharmaceutical products.

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Quantified

MAY 2, 2024

With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight. Most find it increasingly difficult to arrange one-on-one meetings with prescribing physicians.

Training 52

Training Sales Pharma Sales Management 52

Contrarian Sales Techniques

FEBRUARY 13, 2024

Why choose pharma sales job? Breaking into pharma sales is like trying to get backstage at a sold-out concert (think Cold Play for Malaysians). Understanding the Role First things first, what does a day in the life of a pharma sales rep look like? A blend of science smarts and sales savvy.

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Pharmaceutical Sales Sales Pharma sales reps Pharmaceutical 52

Vodori

MAY 18, 2022

As the healthcare market continues to shift from the pandemic and beyond, nobody fully has their healthcare provider (HCP) digital engagement strategy figured out yet. In the Healthcare Marketers Trend Report 2022 from MM&M, they continually note shifts towards digital materials. Here are our key findings from the survey.

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Marketing Sales Pharma Pharmaceutical Sales 52

Pharmaceutical Representative Training

DECEMBER 28, 2021

With much competition between drug companies and decreased time for doctors to meet with pharma sales reps, there has been a call for reinventing commonplace marketing strategies. The post Pandemic Innovators: Pharma Marketing Strategies that Reinvent the In-Person Conversation appeared first on Pharma Sales Training.

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Marketing Food and Drug Administration Pharma Doctors 52

Veeva

AUGUST 22, 2021

The pandemic has changed the landscape for healthcare professional (HCP) engagement across India’s life sciences industry. Digital engagement is now more important than ever, as face-to-face (F2F) interactions between sales reps and HCPs literally stopped overnight. Emergence of digital. during the peak of COVID-19.

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PM360

JANUARY 24, 2025

An Identity Crisis in Pharmaceutical Sales? Today in pharma, people are asking a similar question: In an era of unprecedented technology, is there still value in the human sales rep? Weve seen this in recent ZS research, which points to what were calling an identity crisis in sales. But sales reps remain the No.

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Sales Pharma sales reps Patients Prescription 52

Pharma Marketing Network

SEPTEMBER 14, 2020

The healthcare industry is no exception, and for pharma sales reps engaging with healthcare professionals, human connection is key. But today, communication between your reps and HCPs may be limited, or even embargoed altogether. Re-Engaging Directly with HCPs. Address new drug indications and concerns.

Pharma sales reps 69

Pharma sales reps Education Sales Management 69

Pharmaceutical Representative Training

FEBRUARY 4, 2021

As the healthcare industry evolves with novel and innovative therapies, it brings the need for highly specialized conversations with healthcare providers (HCPs) and key opinion leaders (KOLs). While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise.

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Contrarian Sales Techniques

FEBRUARY 23, 2023

After a decade of being a sales rep, here's what I think you should keep in mind if you're just starting out in the pharmaceutical sales industry: 1. Focus on building relationships : Building strong relationships with healthcare providers, KOLs, and thought leaders is essential to success in this industry.

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PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. 2 The percentage of healthcare providers willing to see pharmaceutical company reps in person had declined from 67% in 2018 to 54% in 2019. Fierce Healthcare.

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Contrarian Sales Techniques

NOVEMBER 19, 2024

For pharma sales in Malaysia, OTC medications represent a unique market segment. These pharmacies thrive on trust and loyalty, making them an excellent partner for pharma sales reps looking to promote niche products. In contrast, pharmacies prioritize healthcare first.

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Pharmaceutical Representative Training

JANUARY 11, 2021

Example: A performance-driven sales professional with over fifteen years of combined experience in healthcare, clinical research, and sales, developing in-depth and productive relationships with key professionals in academic, clinical, and payor organizations to optimize business opportunities.

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Sales Pharma Recruitment Pharma sales reps 52

Contrarian Sales Techniques

NOVEMBER 19, 2024

It’s a deep dive into how patents shape the healthcare landscape here. For pharma sales reps, this shift changes the conversation. Meanwhile, generic reps focus on price and accessibility, making their pitch to healthcare providers and patients alike.

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Medicine Pharma sales reps Healthcare Provider Healthcare 40

Contrarian Sales Techniques

NOVEMBER 18, 2024

But as convenient as it sounds, there are a few things you should know about this game-changing shift in healthcare. As someone in the pharmaceutical industry, I’ve seen how this shift to online platforms is reshaping how people access healthcare. This shift is also reshaping how we think about trust in healthcare.

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Medicine Pharma sales reps Safety Healthcare 40

Pharmaceutical Representative Training

JANUARY 30, 2025

The Science Behind Drug Action Medical professionals, researchers, and especially pharmaceutical sales representatives can benefit from understanding how drugs work in the body. Their role involves presenting complex drug information to healthcare professionals who rely on this knowledge to make informed prescribing decisions.

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Rep-Lite

DECEMBER 7, 2023

Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. Do you have to know how to get into pharmaceutical or pharma sales reps?

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