Healthcare Pharma reps Pharma sales reps 
Contrarian Sales Techniques
NOVEMBER 21, 2024
For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. How Drug Access Programs Shape My Role As a pharma rep, I’ve seen the real, transformative impact of these programs. What Are Drug Access Programs?
Pharmaceutical Representative Training
JANUARY 11, 2021
What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.
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Contrarian Sales Techniques
NOVEMBER 20, 2024
For pharma sales reps, this is a chance to introduce your product as an alternative, often with little resistance from healthcare providers. It was a headache for healthcare providers, but for me, it was an opportunity. What Are Market Breaks? A recent example is the insulin shortage that occurred in August 2024.
Pharmaceutical Representative Training
FEBRUARY 4, 2021
As the healthcare industry evolves with novel and innovative therapies, it brings the need for highly specialized conversations with healthcare providers (HCPs) and key opinion leaders (KOLs). While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise.
Veeva
AUGUST 22, 2021
The pandemic has changed the landscape for healthcare professional (HCP) engagement across India’s life sciences industry. Digital engagement is now more important than ever, as face-to-face (F2F) interactions between sales reps and HCPs literally stopped overnight. Emergence of digital. during the peak of COVID-19.
Quantified
MAY 2, 2024
Pharmaceutical sales opportunities are notoriously high stakes. With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight.
Contrarian Sales Techniques
NOVEMBER 19, 2024
These pharmacies thrive on trust and loyalty, making them an excellent partner for pharma sales reps looking to promote niche products. Pharma reps working with these chains benefit from the sheer volume of sales and the opportunity to position their products on a national level.
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