Contrarian Sales Techniques

NOVEMBER 20, 2024

For pharma sales reps, this is a chance to introduce your product as an alternative, often with little resistance from healthcare providers. It was a headache for healthcare providers, but for me, it was an opportunity. Market breaks occur when a competitor’s product goes out of stock, creating a gap in the market.

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Contrarian Sales Techniques

NOVEMBER 19, 2024

Generics are a vital part of the healthcare system, offering safe and cost-effective alternatives. Why This Hits Close to Home for Pharma Reps As someone in pharma sales, this problem feels personal. Because at the end of the day, it’s about more than just sales – it’s about doing what’s right.

Medicine 52

Medicine Sales Pharma Doctors 52

Pharmaceutical Representative Training

JUNE 22, 2024

The Role of Certified Pharmaceutical Representatives in the Shifting Sales Landscape The US Bureau of Labor Statistics (BLS) projects the number of jobs for pharmaceutical sales representatives will grow by four percent by 2031, adding approximately 170,000 new job openings per year over this decade.

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Contrarian Sales Techniques

MAY 17, 2024

When I first started as a pharmaceutical sales rep a decade ago, training was a rigorous but straightforward affair. We’d gather in a conference room for hours, listening to presentations, taking notes, and role-playing various sales scenarios. It was a lot to take in, but I understood its importance.

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Training Pharmaceutical Ethics Healthcare Provider 52

Contrarian Sales Techniques

NOVEMBER 19, 2024

Pharma reps working with these chains benefit from the sheer volume of sales and the opportunity to position their products on a national level. Pharma sales reps targeting these stores need to approach with a retail mindset, focusing on product placement, visibility, and price points that appeal to casual shoppers.

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Contrarian Sales Techniques

DECEMBER 14, 2022

After the pandemic, many pharma reps shifted to digital sales calls, but the effectiveness of these calls has declined. According to a study conducted by ZoomRx, 44% of healthcare professionals prefer to conduct face-to-face sales meetings with pharmaceutical sales representatives.

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Quantified

MAY 2, 2024

Pharmaceutical sales opportunities are notoriously high stakes. With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight.

Training 52

Training Sales Pharma Sales Management 52

Veeva

AUGUST 22, 2021

The pandemic has changed the landscape for healthcare professional (HCP) engagement across India’s life sciences industry. Digital engagement is now more important than ever, as face-to-face (F2F) interactions between sales reps and HCPs literally stopped overnight. Emergence of digital. during the peak of COVID-19.

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Contrarian Sales Techniques

JULY 13, 2024

Welcome to the world of pharmaceutical sales in Malaysia, where business deals are as likely to be sealed over a frothy cup of pulled tea as they are in a boardroom. "Eh, Eh, you know lah, selling medicine here isn't like anywhere else," says Amir, a veteran pharma rep, as he expertly pulls a stream of tea between two cups.

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Contrarian Sales Techniques

NOVEMBER 19, 2024

This expansion is driven by factors such as an aging population, increasing healthcare expenditure, and a rising prevalence of chronic diseases[ ref ]. Soft skills help reps navigate challenging conversations, address concerns, and foster partnerships. In 2024, the market is projected to generate approximately US$1.7

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