MedCity News

NOVEMBER 7, 2023

Baylor Medicine teamed up with Luna to launch a program expanding access to in-home physical therapy for patients in the Houston area. Luna, a provider of in-home physical therapy, has similar partnerships with more than two dozen health systems.

Medicine 290

Medicine Marketing Patients Healthcare 290

MedCity News

OCTOBER 1, 2023

Weaving companionship into health care as we would a blockbuster drug can help us circumvent expensive healthcare services like emergency department visits and hospitalizations.

Prescription 317

Prescription Medicine Healthcare Healthcare 317

World of DTC Marketing

DECEMBER 4, 2020

Some 70% of American hospitals still fax and post patient records, and patients don’t have one record to share among all their doctors. Digital medicine has been thrust into the spotlight because of the pandemic and the media hype is in overdrive. ” Digital medicine also needs better clarification.

Medicine 201

Medicine Doctors Medical Media 201

Contrarian Sales Techniques

NOVEMBER 19, 2024

Counterfeit medicines aren’t just a risk to patients’ health – they’re a blow to the industry’s reputation and our efforts to promote genuine, high-quality treatments. What Are Counterfeit Medicines? Counterfeit medicines are fake drugs that may contain incorrect ingredients, the wrong dose, or even harmful substances.

Medicine 52

Medicine Sales Pharma Doctors 52

MedCity News

MAY 14, 2023

There is a huge opportunity for PBMs and health systems to use AI to help address the challenges surrounding the affordability and accessibility of medicines, from navigating formularies to resolving prior authorization. More automation in pharmacies and with ordering workflows is one piece of that puzzle.

Medical 349

Medical Patients Medicine Biopharma 349

InCrowd

MARCH 15, 2023

“What is the single greatest thing you can provide your patients?” I tell both patients and students alike that if a health care provider does not educate their patients about lifestyle modifications; they are doing them a disservice. Answers range from basic to insightful. Compassion and advocacy are two that I now hear often.

Physicians 246

Physicians Patients Education Healthcare 246

World of DTC Marketing

JUNE 22, 2022

America’s profit-riddled healthcare-industrial complex consumes 17% of GDP, equivalent to $3.6trn a year. However, changes are slowly being implemented that could lower healthcare costs. Healthcare is ripe for disruption, but any attempt to disrupt our state of healthcare has been met with pushback and challenges.

Healthcare 227

Healthcare Healthcare Food and Drug Administration FDA 227

World of DTC Marketing

DECEMBER 20, 2021

Why haven’t more employers addressed the rising costs of employee healthcare with value-based care? This has to be upsetting to employers experiencing riding employee healthcare costs. The answer may be in offering a value-based healthcare model. Value-based models encourage a team-oriented approach to patient care.

Healthcare 209

Healthcare Healthcare Insurance Prescription 209

World of DTC Marketing

MARCH 28, 2021

IN BRIEF: Doctors are not required to treat obese patients who won’t do anything to lose weight but the problem is more than reminding patients they need to get exercise and drop pounds. This is leading to excessive costs to out healthcare system and something needs to be done. This is going to cost us ALL.

Doctors 250

Doctors Patients Insurance Physicians 250

World of DTC Marketing

MAY 30, 2021

SUMMARY: Amazon has set its sights on healthcare as it smells another profit opportunity. Google has signed an agreement with the Mayo clinic to help analyze data as they want a slice of healthcare dollars but what’s missing from these tech companies is “the human touch” that patients want. The first failure.

Healthcare 198

Healthcare Healthcare Insurance Medical 198

Fierce Pharma

SEPTEMBER 3, 2024

The company and the European Medicines Agency warned European healthcare providers to continue limiting new patient prescriptions until the shortages let up.

Healthcare Provider 253

Healthcare Provider Prescription Medicine Healthcare 253

Healthcare Success

DECEMBER 2, 2024

And, it can increase patient volume and revenue. And when woven into your content marketing strategy, a strong value proposition becomes essential for increasing patient volume and revenue in the healthcare industry. That’s why your value proposition is crucial for attracting new patients and ensuring long-term loyalty.

Patients 59

Patients Marketing Competition Healthcare 59

MedCity News

MAY 23, 2023

It shouldn’t be so hard for Americans to access healthy foods, said Dr. Elizabeth Klodas, founder of healthy food company Step One Foods, during a Tuesday panel at the MedCity INVEST conference in Chicago. There should be incentives for food companies and better nutrition education for Americans.

Food 264

Food Education Healthcare Healthcare 264

European Pharmaceutical Review

MARCH 21, 2024

At Clalit, which is the second largest healthcare provider in the world, I worked in several management positions and gained a broad understanding of the needs and constraints of a healthcare system. What is patient centricity and why is it an important consideration in drug development?

Healthcare 110

Healthcare Healthcare Patients Medicine 110

MedCity News

OCTOBER 23, 2024

For patients who may be unable to afford the high cost of GLP-1 obesity drugs or are worried about the side effects, it’s important for healthcare providers to offer education on herbal alternatives and consider these as part of the broader treatment conversation. appeared first on MedCity News.

Side effects 304

Side effects Healthcare Provider Education Healthcare 304

MedCity News

JANUARY 30, 2024

Artificial intelligence (AI) is rapidly transforming the healthcare industry, with its ability to process and analyze vast amounts of data. By catching the disease early, patients have a higher chance of receiving successful treatment, and the cost of treatment can be significantly reduced. Now, we can.

Side effects 325

Side effects Ethics Medical Patients 325

MedCity News

JUNE 13, 2023

Providers and payers will be able to use Uber Health to deliver healthy groceries and over-the-counter items to patients who need them. They’ll be able to do this on the same platform they use to request non-emergency medical transportation and prescription delivery.

Transportation 276

Transportation Patients Prescription Medical 276

Infuse Medical

JULY 4, 2024

The growing field of medical information and technology is always looking for the best possible care for their patients. This is changing the way healthcare professionals interact with patients and access critical information. According to a recent report, the virtual and augmented reality business in healthcare will grow to $9.7

Healthcare 130

Healthcare Healthcare Medical Prospecting 130

Healthcare Success

OCTOBER 17, 2024

Struggling with burnout while maintaining high-quality healthcare services that patients love? Tune in to our latest podcast as Lee Aase, founder of HELPCare, LLC, shares how he transitioned from his pioneering social media work at Mayo Clinic to lead an innovative membership-based direct-to-patient healthcare business.

Healthcare 109

Healthcare Healthcare Patients Insurance 109

Infuse Medical

FEBRUARY 4, 2025

In todays rapidly advancing healthcare landscape, the demands placed on medical professionals are greater than ever. Traditional approachestextbooks, live demonstrations, and hands-on workshopswhile valuable, are no longer sufficient to meet the complexities of modern healthcare. billion by 2025. billion by 2025.

Training 130

Training Medical Healthcare Healthcare 130

European Pharmaceutical Review

MARCH 26, 2025

The US Food and Drug Administration (FDA) has approved Blujepa ( gepotidacin ) antibiotic for uncomplicated urinary tract infections (uUTIs) in female adults and paediatric patients aged 12 years old and over. The approval of Blujepa is a crucial milestone with uUTIs among the most common infections in women.

Food and Drug Administration 86

Food and Drug Administration FDA Medicine Food 86

World of DTC Marketing

APRIL 7, 2021

American healthcare is in trouble. I have to laugh when I hear that a pharma company is patient-centric because that’s become a slogan to make employees feel good about themselves while the costs of prescription drugs increase every year. Highest-paid CEOs in 2019: Who made the list from healthcare. This has to end.

Healthcare 162

Healthcare Healthcare Food and Drug Administration Pharma 162

Medico Reach

MARCH 2, 2023

The healthcare sector is one of the fastest-growing industries. It is now adapting to new changes and implementing new technologies like artificial intelligence to enhance the patient experience. A compound annual growth rate (CAGR) of 12.25% is a testament to the healthcare segment’s exponential and steady rise.

Healthcare 137

Healthcare Healthcare Medical Patients 137

Pharma IQ

OCTOBER 10, 2024

Discover how Enterprise Architecture is transforming healthcare operations, enhancing patient care, and addressing technical debt in the industry.

Medicine 130

Medicine Healthcare Healthcare Patients 130

Contrarian Sales Techniques

NOVEMBER 21, 2024

From explaining how a medication works to addressing patient concerns, reps play a vital role in bridging the gap between healthcare providers and patients. In a country as diverse as Malaysia, where healthcare literacy varies, this role becomes even more critical. What is Evidence-Based Medicine?

Education 52

Education Medical Patients Doctors 52

Healthcare Success

NOVEMBER 1, 2024

Our Senior Marketing Strategist, Kathy Gaughran, recently shared invaluable insights at the 2024 Mental Health Marketing (MHM) conference about how to reach consumers during their healthcare journey. Centralized, well-trained, and empathetic call centers can drastically improve patient experience and satisfaction.

Healthcare 59

Healthcare Healthcare Marketing Media 59

Infuse Medical

DECEMBER 17, 2024

Maintaining high standards of patient care in the healthcare scene of today depends on operational efficiency and exact administration of medical devices. Leading change in these processes is virtual reality (VR), which provides creative ideas for fleet management of medical equipment and operational optimization in healthcare.

Management 130

Management Healthcare Healthcare Training 130

European Pharmaceutical Review

FEBRUARY 21, 2023

The UK medicinal cannabis sector has witnessed important regulatory advances in recent years. In this Q&A, EPR caught up with CEO James Short and Managing Director Arthur Wakeley from Celadon, to learn more about the company’s experience moving through, and progressing, the strict regulatory process for medicinal cannabis.

Medicine 132

Medicine Manufacturing Specialization Pharmaceutical 132

pharmaphorum

OCTOBER 28, 2022

In June, NHSE and NICE published details on the Innovative Medicines Fund, which will help improve patient access to cutting-edge medicines, with a particular focus on rare diseases, and ensure global pharmaceutical and biotech organisations continue to prioritise the UK as a launch destination. Angela McFarlane ?,

Medicine 122

Medicine Management Marketing Leads 122

MedCity News

JUNE 16, 2023

Investors in 2022 appeared confident that the continued transformation of drug research and development protocols and the overall life sciences industry will not only include digital health solutions, but will even depend on them for data collection, analysis, patient engagement, and even their therapeutic properties.

Pharma 311

Pharma Food and Drug Administration Recruitment Patients 311

World of DTC Marketing

AUGUST 7, 2022

One in three GoFundMe campaigns is now for healthcare-related costs, and it’s getting worse. The passage of the Inflation Control bill is an excellent first step in limiting high drug costs, but our healthcare system is still built for profit at the expense of patients. According to a 2021 study , 1.1

Insurance 263

Insurance Doctors Government Physicians 263

Evolve Your Success

AUGUST 28, 2024

Join us for an enlightening conversation with the distinguished Dr. Alejandro Badia, a world-renowned hand surgeon and healthcare advocate. Dr. Badia provides fascinating insights into the evolution of medical practice, the complexities of Medicare and Medicaid, and his relentless pursuit of high-quality healthcare services.

Media 130

Media Healthcare Healthcare Medical sales 130

World of DTC Marketing

JUNE 3, 2022

The continued emphasis on digital health is overrated but digital health will become an integral part of total patient care. To become a vital part of patient care, digital health providers need to provide the medical community with studies that show their value to patient outcomes. Ransomware attacks on hospitals.

Doctors 291

Doctors Insurance Medical Patients 291

MedCity News

JUNE 21, 2022

The post Report: Whistleblower Accuses CVS Of ‘Calculated And Widespread’ Drug Pricing Scheme Targeting Elderly Patients appeared first on Above the Law.

Patients 246

Patients Prescription Medicine Healthcare 246

World of DTC Marketing

MARCH 11, 2022

After two years of pandemic fatigue, healthcare trust is at an all-time low, according to Edelman’s Trust Barometer Special Report on Trust in Healthcare. Still, the report may be too generalized for every healthcare player. While this is an excellent general overview, it does not apply to all healthcare.

Physicians 212

Physicians Healthcare Healthcare Pharma 212

MedCity News

SEPTEMBER 14, 2023

In the post-pandemic landscape, the healthcare industry won’t be able to maintain care quality and protect patient access without strong collaboration between these two parties, health system leaders said during a virtual panel. Even though providers and payers don’t always get along, they need to come together now more than ever.

Healthcare 287

Healthcare Healthcare Patients Networking 287

Fierce Pharma

AUGUST 22, 2024

's Medicines and Healthcare products Regulatory Agency (MHRA) has approved Eisai and Biogen's Alzheimer's disease drug Leqembi—though tha | For Eisai and Biogen's Leqembi, the health regulator in the U.K. In a decision contrary to its European counterpart, the U.K.'s

Medicine 186

Medicine Healthcare Healthcare Patients 186