pharmaphorum

NOVEMBER 17, 2022

As medical treatments become more complex, the role of the Medical Science Liaison (MSL) has never been more important. Healthcare professionals trust MSLs to keep them informed and up-to-date about the latest treatments, especially in fast-moving areas like oncology.

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Impetus Digital

AUGUST 12, 2022

Register for Impetus’ upcoming live webinar on August 24, 10-11 AM ET: A Fireside Chat with Kaitlin Anstett, Senior Medical Advisor at Theratechnologies. About the webinar. Register for this free webinar. If you can’t make the date, don’t worry – sign up anyway and we’ll send you a link to the recording after the webinar.

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Pharmaceutical Technology

NOVEMBER 2, 2022

But educating the world of physicians about these new medicines and collaborating with healthcare professionals on trials and other important initiatives is critical to their commercial success. These webinar and group meeting systems are an evolving sector. Best of both worlds.

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Impetus Digital

APRIL 24, 2023

Healthcare providers (HCPs), payers, and patients can now access medical information at their fingertips and they expect more from Pharma than in the past. MA and the healthcare community are increasingly embracing new ways of thinking about scientific data, tailoring this to different channels.

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Contrarian Sales Techniques

DECEMBER 5, 2023

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? Training focused heavily on face-to-face interactions, with an emphasis on building relationships with healthcare providers. That’s right. It's the secret sauce to thriving in the pharma industry.

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Veeva

FEBRUARY 6, 2022

According to Veeva Pulse data , COVID-19 has accelerated the shift to digital for life sciences, with significant growth in remote and digital engagement since early 2020, and a 10X increase of HCPs using three or more channels in their engagement with pharma 1.

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PM360

DECEMBER 20, 2023

A significant battle for the hearts and minds of healthcare professionals (HCPs) will play out in social media during 2024. Surveys have revealed a preference for webinars, digital forums, and panel discussions. Doctors love to talk to each other, especially when they share questions and concerns.

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