Healthcare Success

JUNE 6, 2022

Whether you represent a hospital, health system, or multilocation practice, competing healthcare businesses are developing innovative business models—right now—and they’re targeting your market. More businesses are developing with innovative ways to disrupt the status quo and drive competition in healthcare. The answer is twofold.

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Pharma Marketing Network

NOVEMBER 3, 2021

In the last 2 years, and accelerated by Covid, native advertising has exploded across healthcare for DTC and HCP marketing. Native ads have been adopted by all healthcare industries including pharma, device, health systems, retailers, pharmacies, payers, and the gamut of regional service providers.

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Healthcare Success

OCTOBER 17, 2024

Struggling with burnout while maintaining high-quality healthcare services that patients love? Tune in to our latest podcast as Lee Aase, founder of HELPCare, LLC, shares how he transitioned from his pioneering social media work at Mayo Clinic to lead an innovative membership-based direct-to-patient healthcare business.

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Healthcare Healthcare Patients Insurance 109

World of DTC Marketing

AUGUST 12, 2022

He leads the Program on Regulation, Therapeutics, and Law at Brigham and Women’s Hospital in Boston. The online retailer spends about $20 billion a year on R&D, despite being renowned for low prices and low profits. It also raises healthcare costs for public and private insurers alike. It’s Amazon.

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Evolve Your Success

MAY 8, 2024

Picture a tool that does more than just scratch the surface; we’re talking about a deep dive into healthcare practitioner’s activities, from the operating room to prescription trends. Join us for a conversation that’s as rich in personal anecdotes as it is in industry insights.

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Medical sales Sales Strategy Medical Sales 130

PM360

MAY 4, 2023

Adheris Health , a MedAdvisor company, and leading provider of patient engagement solutions, earned its second consecutive Retail Excellence Award (REX) for Technology & Automation from Drug Store News (DSN) , the number one source of news and information for retail pharmacy professionals.

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Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. billion deal to acquire Oak Street Health, a value-based primary-care company focused on treating Medicare patients.

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Healthcare Healthcare Marketing Physicians 89

PM360

JUNE 29, 2022

Healthcare and pharma companies are watching this trend and refining their strategies to meet tomorrow’s health consumer. What if you scan a QR code on the box or bottle and it would trigger an approval from your healthcare provider? Understand the Changing Retail Strategy Landscape.

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Pharmaceutical Technology

SEPTEMBER 7, 2022

Pharmaceutical and healthcare companies are working continuously to improve patient adherence, which also impacts disease control and pharmaceutical industry revenues directly. Discover the leading patient adherence pharmaceutical companies.

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Healthcare Success

SEPTEMBER 27, 2022

Philadelphia retailer John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is I don't know which half.”. Years ago, it was common for healthcare providers to ask, “How did you hear about us?” What is Call Tracking for Healthcare? The Benefits of Inbound Call Tracking for Healthcare.

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Healthcare Success

DECEMBER 14, 2022

This past year, we covered healthcare consumerism from nearly every angle. Along with a general look at consumerism, we also dialed down into some of the major consumer personas you’ll want to target: women, wellness consumers, and affluent healthcare consumers. All Consuming Consumerism: Major Shifts & Important Personas.

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Healthcare Success

MAY 31, 2022

The pandemic fast-tracked the growing notion of healthcare consumerism , spurring several changes in the healthcare industry. To further complicate matters, as healthcare consumers continue to prioritize patient experience, physicians are leaving private practices for hospitals and larger medical groups at an alarming rate.

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Pharmaceutical Technology

SEPTEMBER 8, 2022

The expert services rendered by them help in improving patient outcomes, minimising costs of the healthcare system, improving medicinal adherence and persistency and saving clinicians’ time. The post Leading speciality pharmacies in pharma appeared first on Pharmaceutical Technology. Patient advocate support, and.

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Penrod

MARCH 25, 2024

The ideal healthcare ecosystem is one where the patient thrives and the hospital functions at peak efficiency. Healthcare has long relied on data management; it is time to elevate process management. On the other hand, ERP systems transformed the way healthcare institutions could manage day-to-day operations.

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Healthcare Healthcare CRM Customer Relationship Management 52

Pharmaceutical Technology

SEPTEMBER 15, 2022

Various factors have contributed to the need and growth of API chemical suppliers such as rising healthcare expenditure, increasing disposable incomes, growing geriatric population, increasing incidence of chronic diseases, patent expiration of blockbuster drugs, increased consumption of generic drugs, and intervention of the new generation APIs.

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LEVO Health

JANUARY 18, 2023

The healthcare industry has long focused on the quality of medical treatment as the primary factor in patient satisfaction. However, a recent report released by Accenture found patient experience factors such as convenience, communication, and respect to be just as important to patients when choosing a healthcare provider.

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Clarify Health

JUNE 8, 2023

Healthcare leaders are swimming in a deluge of data. Without the right healthcare business intelligence tools to make sense of it, it’s easy to drown in the sea of data points. Navigating the data is of the utmost importance for today’s savvy healthcare leaders.

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pharmaphorum

DECEMBER 1, 2022

If sponsors can partner with patient-advocacy groups to inform design, recruitment, follow-up, and even data collection (particularly for patient-reported outcomes), it will help to keep patients engaged longer and potentially derive higher quality data sets that can lead to better patient outcomes over the long run. Keep it simple.

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Pharmaceutical Technology

SEPTEMBER 7, 2022

The demand for benefit management services has grown due to the rising prevalence of chronic diseases and increasing healthcare expenses. Pharmaceutical Technology has listed some of the leading benefit managers and management companies in the industry based on its intel, insights, and decades-long experience in the sector.

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Medico Reach

SEPTEMBER 19, 2022

Today, healthcare companies and experts are capitalizing on this technology to refine their services. Hence, telemedicine is here to stay and grow exponentially, be it in local retail clinics or large-scale healthcare organizations. Businesses in the healthcare sector need to leverage this information. Cost Effectiveness.

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Clarify Health

JULY 13, 2021

Could predictive analytics be used in the same way when it comes to healthcare? Those who embrace this new model of provider performance benchmarking will have a clear advantage as the healthcare industry increasingly shifts from payments based on fee-for-service to those based on performance, also known as fee-for-value. By no means.

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Pharmaceutical Technology

SEPTEMBER 15, 2022

The increase in the production of biological drugs such as vaccines, gene and cell therapies, and monoclonal antibodies, is increasing the volume of injectable drug products in the global healthcare market. The post Leading injectables (commercial dose) companies in contract marketing appeared first on Pharmaceutical Technology.

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Leads Marketing Retail Sales Management 40

Rep-Lite

JANUARY 11, 2024

A Clinical sales specialist in medical sales is a professional in the healthcare industry who plays a crucial role in promoting and selling medical and healthcare products or services to healthcare providers, such as hospitals, clinics, and private practices. Why Is This a Rewarding Career?

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Salesforce

NOVEMBER 21, 2022

But there are ways to make the healthcare platform better for patients, while also helping your organization save money. People expect a better experience from their healthcare provider — one that parallels what they receive from consumer brands like CVS or Amazon. Level up your healthcare tech. Download the report. 300 points.

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LEVO Health

NOVEMBER 1, 2022

Pharmaceutical brands often take a backseat role in patient health by encouraging patients to talk to their healthcare provider about treatment options. However, today’s healthcare consumers are asking for a different approach. A Deeper Look Into the Digital Healthcare Journey. Capitalizing on the Retail Experience.

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World of DTC Marketing

DECEMBER 10, 2020

The online retailer spends about $20 billion a year on R&D, despite being renowned for both low prices and low profits. PhRMA has spent tons of money to lobby against this but obviously, the drug companies don’t care that higher prices are leading to higher costs and poorer health outcomes. It’s Amazon.

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Clarify Health

OCTOBER 2, 2019

Non-infectious diseases caused by obesity and poor nutrition are responsible for $480B in direct healthcare costs. Shifting from “sick care” to healthcare requires a comprehensive understanding of Americans’ social context, actionable health analytics, and targeted care interventions to modify behaviors before they lead to chronic disease.

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Healthcare Success

JULY 18, 2022

The healthcare industry is constantly evolving, and it’s essential for all healthcare businesses—and their websites—to evolve to stay competitive. Starting around five years ago, we made the strategic decision to refocus our business to serve larger healthcare clients that would benefit most from our expertise.

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Clarify Health

MAY 23, 2023

San Francisco, CA (May 23, 2023) – Clarify Health , a leading healthcare analytics and value-based payments platform company, announced the appointments of technology and healthcare executives Doug Klinger and Mary Lantin to its board of directors. The new board members bring a wealth of healthcare leadership and knowledge.

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Retail Healthcare Healthcare Management 52

CloserIQ

JANUARY 16, 2019

Founder and CEO Meredith Moss has held leadership positions at several top financial companies, including lead strategist for Equities Technology at Lehman. 7) GNS Healthcare. GNS Healthcare is an innovator in the precision medicine space. She has been recognized by President Obama as a leading entrepreneur in genomic medicine.

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Sales Healthcare Healthcare Management 92

Clarivate

DECEMBER 19, 2022

Whenever a health insurer partners with retail giant Walmart, it has the ability to shake up the market. For 2023 Medicare Advantage open enrollment, the United States’ largest retailer will begin a 10-year partnership with the nation’s largest insurer. CVS retail pharmacies converted into Health Hubs, with 1,500 Hubs nationwide.

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Healthcare Success

APRIL 8, 2024

In the highly saturated healthcare market—where strategic decisions directly influence business growth—the 7 Ps act as a fundamental compass, often separating amateurs from professionals. However, if you’re crossing an ocean, the slightest miscalculation could lead you astray, steering you toward an entirely different continent.

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PM360

NOVEMBER 14, 2023

However, in August news outlets reported that even with industry and government initiatives to lower the cost of insulin, the implementation had been slow due to healthcare system “mechanics,” and a significant number of consumers had not yet benefited from the $35 insulin options. for only $35. General Medicines at Sanofi. “We

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Pharmacy Times

JULY 24, 2024

Plaintiffs say defendants failed to secure its network failed to provide adequate guidance, and cost them money.

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Pharma Marketing Network

NOVEMBER 4, 2021

Jim Lefevere is an award-winning highly-influential agile intrapreneur with over 20 years of expertise in the consumer goods, startups, medical device, and healthcare industries. Jim has enjoyed a very diverse and successful career with progressive growth in leadership, global marketing, digital marketing, and strategy development.

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pharmaphorum

DECEMBER 18, 2022

However, most models are based on an old-fashioned and expensive call centre-based approach that fails to meet the needs of patients and healthcare providers (HCPs) as consumers. Yet, the healthcare experience is antiquated. Technology is upending every aspect of our lives, from retail to transportation.

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