World of DTC Marketing

AUGUST 12, 2022

About 40 percent of drugs fail in preliminary Phase I studies, which assess a drug’s safety in humans and typically cost just $25 million. It also raises healthcare costs for public and private insurers alike. After all, 90 percent of all drugs that enter human testing fail. In my opinion, PhRMA has zero credibility.

Pharma 255

Pharma Retail Pharmaceutical Pharmaceutical manufacturing 255

Clarivate

MAY 13, 2024

The United States health insurance market is seeing some of the largest enrollment changes ever, resulting in significant disruption in medical and drug coverage for millions of Americans. Medicaid and health insurance exchange enrollment is shifting dramatically across the U.S. to about 2.5

Insurance 52

Insurance Marketing Healthcare Healthcare 52

World of DTC Marketing

DECEMBER 10, 2020

SUMMARY: (JAMA) The median drug wholesale list price (as defined by Average Wholesale Price) increased by 129% from 2010-2016, while median patient out-of-pocket costs increased by 53% and median insurance payments after rebates and discounts increased by 64%. Say goodbye to all the supposed goodwill.

Insurance 181

Insurance Pharma Manufacturing Retail 181

Healthcare Success

MARCH 6, 2024

Whether you run a multilocation healthcare organization, hospital, or health system, understanding the distinction between search engine optimization (SEO) vs. search engine marketing (SEM)—and how each distinctly helps your business—is important for several reasons. Let’s begin by defining healthcare SEO and healthcare SEM.

Healthcare 68

Healthcare Healthcare Engineering Marketing 68

Referral MD

MAY 19, 2023

Healthcare is big and regulated. Data breaches can result in fines for healthcare organizations under US and EU privacy and security laws. Healthcare organizations are considering blockchain to secure data due to the value of healthcare data and other international laws governing cloud data storage.

Healthcare 62

Healthcare Healthcare Medical Patients 62

Healthcare Success

AUGUST 19, 2024

As healthcare leaders, you are under immense pressure to deliver exceptional care amid rising costs and operational complexities. What Is SMS Marketing in Healthcare? Medication adherence and refill reminders to improve patient outcomes and reduce healthcare costs.

Marketing 65

Marketing Healthcare Healthcare Patients 65

PM360

APRIL 7, 2023

Patient Pages: How Healthcare Costs Affect Insured Patients Today A new study shows an insured American with an employer-sponsored health insurance plan can expect to spend more than $320,000 (including insurance premiums and out-of-pocket costs) during his/her adult lifetime.

Healthcare 52

Healthcare Healthcare Insurance Physicians 52

Pharmaceutical Technology

APRIL 3, 2023

Eisai and the National Cancer Center have signed an agreement to partner on investigator-initiated clinical research for the anti-cancer agent, tazemetostat (Tazverik Tablets 200 mg), based on the Patient-Proposed Healthcare Services system.

Insurance 98

Insurance Government Safety Patients 98

Contrarian Sales Techniques

FEBRUARY 24, 2023

By implementing those tips and strategies, patients can save a significant amount of money on their medication costs, and medical sales representatives can offer to provide valuable advice and assistance to others in managing their healthcare expenses. Do your own research and consult with experts when making decisions about your healthcare.

Medicine 52

Medicine Healthcare Healthcare Insurance 52

Medico Reach

AUGUST 28, 2024

When it comes to generative AI for healthcare , it analyzes large sets of unstructured data such as clinical notes, diagnostic images, medical charts and recordings. It is found to reduce administrative work, help in diagnosis, aid in insurance claims and more.

Healthcare 52

Healthcare Healthcare Physicians Pharmaceutical products 52

PM360

JANUARY 24, 2025

Globalization and health equity: Healthcare is global, and patients are diverse. insured-only thinking remains surprising. Globalization: Healthcare for All Healthcare systems worldwide face challenges including rising chronic diseases, aging populations, workforce shortages, and sustainability concerns.

Marketing 52

Marketing Pharma Healthcare Healthcare 52

Rep-Lite

OCTOBER 7, 2024

In the sales world, every industry has its unique challenges, and healthcare is no different. However, creating a strong sales strategy in healthcare is crucial because it affects patient care and the adoption of new medical solutions. In this article, our team at Rep-Lite will show you “How to build a healthcare sales machine?”

Healthcare Sales 52

Healthcare Sales Sales Healthcare Healthcare 52

Penrod

MARCH 25, 2024

The ideal healthcare ecosystem is one where the patient thrives and the hospital functions at peak efficiency. Healthcare has long relied on data management; it is time to elevate process management. On the other hand, ERP systems transformed the way healthcare institutions could manage day-to-day operations.

Healthcare 52

Healthcare Healthcare CRM Customer Relationship Management 52

Referral MD

FEBRUARY 15, 2024

In the digital age, where communication is instant and seamless in most industries, healthcare has often lagged due to concerns about privacy and security. ” Direct Trust Blog Post. . “The sharing and administrative functions of coordinating healthcare lag decades behind. ” Direct Trust Blog Post.

Healthcare 52

Healthcare Healthcare Healthcare Provider Electronics 52

Referral MD

APRIL 7, 2022

The healthcare industry is getting more diverse and complex day by day. Interoperability in healthcare has emerged as one of the biggest trends that are reshaping the way patient-related data is exchanged and interpreted. Healthcare systems process interoperability at different levels based on their size and complexity.

Healthcare 52

Healthcare Healthcare CRM Doctors 52

Nixon Gwilt Law

APRIL 22, 2024

That said, the flurry of regulatory policymaking and legislation, congressional hearings and inquiries, and industry stakeholder organization around the development and deployment of healthcare AI portends major developments in the coming years. HIPAA is the pantheon of healthcare data privacy regulation in the U.S. HIPAA What is it?

Healthcare 52

Healthcare Healthcare Training Food and Drug Administration 52

Nixon Gwilt Law

APRIL 22, 2024

That said, the flurry of regulatory policymaking and legislation, congressional hearings and inquiries, and industry stakeholder organization around the development and deployment of healthcare AI portends major developments in the coming years. HIPAA is the pantheon of healthcare data privacy regulation in the U.S. HIPAA What is it?

Healthcare 52

Healthcare Healthcare Training Food and Drug Administration 52

Healthcare Success

JANUARY 25, 2023

But first, we must understand what’s happening in healthcare and the world-at-large post-pandemic. To be clear, workplace violence experienced by healthcare workers predates the pandemic. Why are people so angry at healthcare workers? According to the American Nurses Association, 1 in 4 nurses is assaulted on the job.

Patients 105

Patients Healthcare Healthcare Management 105

PM360

DECEMBER 14, 2023

Traditional approaches to mitigating cyber events—even ones that have been successfully implemented on behalf of other sectors—are falling short of the vulnerabilities being created by criminals in the healthcare field. Data breaches in the healthcare industry come at a high price with the average healthcare data breach costing $10.93

Healthcare 52

Healthcare Healthcare Marketing Ethics 52

PM360

SEPTEMBER 28, 2022

Market access stands at the cusp of a golden opportunity to help increase healthcare efficiency, improve outcomes, and transform the patient experience—but only if we’re brave enough to recalibrate our approach. Payers play an important—if hidden—role at the center of the healthcare ecosystem. it’s “what insurance do you have?”

Patients 105

Patients Marketing Healthcare Healthcare 105

Contrarian Sales Techniques

JANUARY 25, 2023

This helps me to be able to answer any question or concern a healthcare provider may have about the product. It is also crucial that I provide accurate and unbiased information to healthcare providers. This includes navigating reimbursement and insurance coverage issues to make sure the patient has access to the product.

Product Knowledge 52

Product Knowledge Pharmaceutical Sales Sales Pharmaceutical 52

Pharma Marketing Network

OCTOBER 11, 2021

Panelists, from clinicians to marketing executives, discussed the current leap in digital healthcare, along with what the future holds for this rapidly evolving segment. In addition, if the patient lives in another state than their clinician some insurances may not allow that. Patient adoption of digital therapeutics is strong.

Healthcare 59

Healthcare Healthcare Marketing Insurance 59

Pharmaceutical Representative Training

JANUARY 29, 2025

Biosimilars: The Future of Affordable Biologic Therapies Biologics are some of the most expensive forms of therapy in modern healthcare. However, there are products that can help bridge the affordability gap created by these biologics, while also providing similar efficacy and safety for patient treatment.

Marketing 52

Marketing Healthcare Healthcare Physicians 52

Clarify Health

AUGUST 26, 2020

The medical loss ratio (MLR), also known as the medical cost ratio (MCR), is the percentage of member premiums that health insurers spend on medical care or quality improvement activities for their patient population. For insurers in the large group market the MLR minimum is 85%. billion last year.

Insurance 52

Insurance Medical Networking Management 52

Contrarian Sales Techniques

NOVEMBER 18, 2024

Let’s unpack the system that makes healthcare so accessible for Malaysians. On top of that, the Malaysian government subsidizes the cost to make healthcare accessible to everyone. This significant funding underscores the government's commitment to making healthcare accessible and affordable for all Malaysians. How Does It Work?

Government 52

Government Medicine Insurance Healthcare 52

Pharma Marketing Network

OCTOBER 11, 2021

Panelists, from clinicians to marketing executives, discussed the current leap in digital healthcare, along with what the future holds for this rapidly evolving segment. In addition, if the patient lives in another state than their clinician some insurances may not allow that. Patient adoption of digital therapeutics is strong.

Healthcare 52

Healthcare Healthcare Marketing Insurance 52

Contrarian Sales Techniques

FEBRUARY 25, 2023

A point of view from a Medical Sales Rep I strongly believe that the most effective insurance policy is not to get sick. So, it is still vital to have access to quality health care and health insurance, whether you are experiencing health issues or not. This includes potential side effects or adverse reactions to medications.

Side effects 52

Side effects Medical sales reps Insurance Medical sales 52

Salesforce

MARCH 15, 2020

We have since expanded the solution to aid health insurers, and other healthcare and life sciences organizations that have also been impacted by the novel coronavirus pandemic. Learning Platform: Quickly distribute the latest safety and testing protocols to enable staff and ensure certification through an on-demand, learning platform.

Distribution 52

Distribution Safety Insurance Management 52

Impetus Digital

AUGUST 2, 2024

Real-World Evidence (RWE) Real-word data from electronic health records, insurance claims, wearables, social media, and other sources can provide important insights into real-life drug performance, patient adherence, and market trends to inform better decision-making.

Pharma 92

Pharma Manufacturing Medicine Marketing 92

pharmaphorum

NOVEMBER 9, 2022

The present moment within and without healthcare, biotech, and pharma is a difficult and pivotal time in history, a time in which such issues need must be addressed. The keynote address of the event entire came from Stella Kyriakides, commissioner for health and food safety at the European Commission. Her opener?

Insurance 98

Insurance Patients Healthcare Healthcare 98

PM360

AUGUST 9, 2022

According to the 2021 Accenture Healthcare Experience Survey, 52% of patients say having emotional support is important to having a positive healthcare experience. Housing, access to food and transportation, as well as the ability to pay for healthcare and medicine are just a few economic barriers to medical adherence.

Medical 105

Medical Patients Electronics Healthcare 105

Legacy MEDSearch

AUGUST 17, 2022

We have also received strong support from the insurance community both locally and nationally, and this expanded label will increase patient access and improved health equity in our communities.”. The Hummingbird® Tympanostomy Tube System (TTS) is FDA 510(k) cleared for use in children 6 months and older.

Medical 96

Medical FDA Recruitment Patients 96

PM360

AUGUST 24, 2023

healthcare system but we haven’t seen widespread acceptance by doctors and patients. AI also helps drive brands’ strategies on which message should be seen in which channel—for example, information on clinical efficacy, safety, formulary status, or interchangeability designation—and when that message will be most effective.

Marketing 97

Marketing Physicians Electronics Patients 97

Scott Burrows

JANUARY 17, 2025

As the calendar turns and we step into a new year, its normal to feel a mix of emotionsexcitement, anticipation, and maybe even a little uncertainty. What will this year bring? Can I reach my goals? How will I handle the challenges that are bound to come my way?

Management 52

Management Retail Safety Medical sales 52

Medgadget

MAY 2, 2023

Throughout 2016 and until mid-2019 we conducted a deep technology due diligence, as well as market research, and met and spoke with dozens of mental healthcare providers. During this time, two additional studies ended successfully and were published, further validating the clinical safety and effectiveness.

Side effects 86

Side effects Prescription Healthcare Healthcare 86

Evolve Your Success

JULY 4, 2023

Passionate about healthcare, Daniel has made it his personal mission to empower nurses and other healthcare professionals to advocate for better culture and working conditions that will allow them to do what they do best. I was in the insurance industry for several years. Were you insurance sales? What did you want to do?

Medical sales 130

Medical sales Sales Medical Medical sales reps 130

Clarify Health

MAY 24, 2023

But in reality, for a patient to end up at that appointment, they had to research providers, schedule it, enter insurance information and fill out their medical history. Deploying a unified data platform to break down healthcare data silos will enable a higher quality, more personalized care experience.

Patients 52

Patients Healthcare Healthcare Insurance 52