World of DTC Marketing

JULY 26, 2022

Quick Read: Amazon will dramatically expand its healthcare reach with its planned $3.9 billion acquisition of One Medical, a primary care provider with 188 offices in 25 markets nationwide but are they making a strategic move or a mistake? Can someone get an accurate diagnosis via a computer screen?

Doctors 283

Doctors Prescription Consulting Physicians 283

Healthcare Success

DECEMBER 10, 2024

Yet many healthcare organizations still rely on SEO strategies and tactics that were "best practices" a decade ago. Its no surprise that countless healthcare providers and other businesses are seeing drops in rankings and traffic after Google's Helpful Content Update. This complexity requires a nuanced approach to SEO.

Healthcare 105

Healthcare Healthcare Insurance Engineering 105

MedCity News

JUNE 12, 2023

One of the fastest-growing frontiers of healthcare is Digital Therapeutics (DTx), which utilizes clinically tested software to prevent, treat, and manage a growing range of medical conditions. The goal was simple: provide access and focused support to patients remotely while simultaneously relieving overtaxed healthcare facilities.

Food and Drug Administration 262

Food and Drug Administration Prescription Government FDA 262

pharmaphorum

JANUARY 12, 2023

As prescription drug abuse has grown in the US and Europe, the diversion of such treatments from legitimate sources has also increased. Drug diversion is the channelling of prescription drugs from a medical source into the illegal market. Why drug diversion represents a challenge.

Prescription 105

Prescription Healthcare Healthcare Medical 105

Teachntest

JANUARY 5, 2023

Definition: A prescription is a written order for a patient to receive a medication or treatment. It is typically written by a physician or other authorized healthcare provider and given to the patient, who then takes it to a pharmacy to have it filled.

Prescription 84

Prescription Healthcare Provider Physicians Healthcare 84

PM360

DECEMBER 20, 2024

After nearly five years of mounting pressures on the American healthcare system, providers and patients are confronting another challenge that shows no signs of slowing down: skyrocketing medical costs. This crisis has far-reaching implications, extending beyond individual finances. Patients with low incomes are especially vulnerable.

Patients 52

Patients Prescription Retail Insurance 52

Infuse Medical

DECEMBER 17, 2024

Mobile applications have revolutionized multiple industries, and healthcare is no exception. Medical device app development takes front stage today in changing the way healthcare is delivered. Medical device apps can be used for a wide array of healthcare functions, such as: Tracking patient metrics (e.g.,

Medical 130

Medical Healthcare Healthcare Doctors 130

Referral MD

OCTOBER 23, 2024

Prior authorization is a crucial healthcare topic related to the relationship between a patient, their healthcare provider, and the insurance company. This blog will outline everything you need to know about prior authorization , its definition, and its importance to healthcare. What is prior authorization?

Healthcare 87

Healthcare Healthcare Insurance Healthcare Provider 87

Impetus Digital

APRIL 26, 2024

This is no truer than in the healthcare sector. Recent reports show that more than half (54%) of healthcare professionals surveyed support the use of AI, while 61% want some form of international guidelines on its usage. Providers As a healthcare provider, you have a duty of care to your patients.

Healthcare Provider 52

Healthcare Provider Healthcare Healthcare Patients 52

World of DTC Marketing

JULY 5, 2022

That means that the healthcare costs in the US will keep increasing as more people get preventable health problems. billion annually in healthcare and productivity losses. There isn’t one method to get people exercising; it will take an approach for every healthcare provider to communicate the importance of exercise.

Insurance 200

Insurance Doctors Pharma Side effects 200

PM360

JUNE 29, 2022

Despite a slew of prescription options and widespread advertising pushes, most patients are sticking with over-the-counter (OTC) remedies rather than trying new preventive medications, according to Phreesia Life Sciences’ survey results collected from more than 4,000 patients checking in for their doctors’ appointments in July 2021.

Prescription 98

Prescription Patients Pharma Doctors 98

Salesforce

NOVEMBER 9, 2023

All marketers are under pressure to reduce costs and drive revenue, but healthcare marketers have the extra pressure of dealing with life or death. It’s a tough job, but new technologies and healthcare marketing strategies are paving the way for stronger communications that benefit both the company and the people who need care.

Healthcare 116

Healthcare Healthcare Marketing Patients 116

Pharma Marketing Network

MARCH 13, 2025

Television ads, in particular, have played a key role in promoting prescription medications, from cholesterol-lowering statins to GLP-1 receptor agonists like Ozempic. Social Media Advertising : Platforms like Facebook, Instagram, and LinkedIn allow precise audience segmentation, targeting patients and healthcare professionals separately.

Pharma 59

Pharma Physicians Education Media 59

Pharmaceutical Technology

APRIL 24, 2023

The Covid-19 pandemic pushed the healthcare industry toward rapid digitalisation, with the rise of telehealth, telepresence systems, remote diagnostics, predictive AI, and wearable technology now changing the way healthcare is delivered and improving patient outcomes.

Healthcare 95

Healthcare Healthcare Doctors Patients 95

Nixon Gwilt Law

MAY 26, 2023

As a law firm focused specifically on healthcare innovation, we get really excited about developing areas of the healthcare industry. Providers are already integrating Virtual Reality ( VR ) into patient care in a variety of ways. So, what are the reimbursement options for healthcare VR? Virtual Reality.

Healthcare 119

Healthcare Healthcare Marketing Healthcare Provider 119

Scott’s Directories

JULY 17, 2024

The healthcare landscape is rapidly evolving, and pharmaceutical marketing needs to adapt to keep pace. One of the most powerful tools at your disposal is prescription data. This article will explore how to maximize prescription data for effective pharmaceutical marketing.

Prescription 52

Prescription Marketing Pharmaceutical Doctors 52

Referral MD

MARCH 13, 2023

Photo by JoshuaWoroniecki on Pixabay Technology is everywhere these days, and that includes the realm of healthcare. It’s so much easier to make appointments, view your medical records and even see a healthcare provider using technology. Here are a few ways that healthcare technology is transforming the medical industry.

Healthcare 87

Healthcare Healthcare Doctors Side effects 87

Healthcare Success

MAY 9, 2022

We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . History of QR Codes in Healthcare Marketing .

Leads 109

Leads Patients Healthcare Provider Healthcare 109

Pharma Marketing Network

FEBRUARY 17, 2025

A pharmaceutical marketing company does more than run adsit builds connections between your brand, healthcare providers (HCPs), and patients. Industry Experience and Proven Track Record Does the company specialize in pharmaceutical marketing, or is healthcare just one of many industries they serve?

Marketing 52

Marketing Pharmaceutical Pharma Prescription 52

PM360

JULY 26, 2022

Following the impact of the COVID pandemic in 2020, patient engagement has become the focus area for more than half of healthcare chief information officers (CIOs). Some patient portals and their complementary mobile apps have an option to remind patients to take or refill their prescription, but as practice shows, this is not enough.

Pharma 105

Pharma Patients Physicians Healthcare Provider 105

PM360

NOVEMBER 29, 2022

1 Yet, most patients haven’t tried prescription therapies, a discovery Phreesia Life Sciences made after surveying 6,780 adults age 18 and older who previously had been diagnosed with or treated for constipation as they checked in for their doctors’ appointments. Address Patients’ Quality of Life.

Patients 98

Patients Prescription Doctors Education 98

Revosuite

FEBRUARY 7, 2023

That's why REVO is proud to announce the launch of the REVO Rx Index, a cutting-edge KPI that provides valuable insights into the likelihood of a drug being prescribed by healthcare providers (HCPs). What is the REVO Rx Index? The new key.

Prescription 52

Prescription Healthcare Provider Healthcare Healthcare 52

Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

Healthcare 73

Healthcare Healthcare Marketing Healthcare Provider 73

pharmaphorum

JANUARY 6, 2023

In 2023, expect manufacturers to further shift their focus away from acquiring new patient prescriptions to retaining existing customers. The account carried an official blue check mark, but in fact it did not belong to the prescription drugmaker. in 1979 to 2.8%in Ensuring patient access. Retaining business begins with patient access.

Prescription 105

Prescription Manufacturing Patients Side effects 105

Contrarian Sales Techniques

NOVEMBER 20, 2024

In underserved regions of Malaysia, where healthcare resources are limited, medical reps play a pivotal role. Navigating the Complexities of Rural Healthcare Underserved regions come with unique challenges that require more than just product knowledge. For many reps, this isn’t just a job – it’s a chance to make a real difference.

Prescription 52

Prescription Medical Doctors Sales 52

pharmaphorum

AUGUST 19, 2022

The cash injection will be used to launch a telehealth service that promises to provide prescriptions and services to patients regardless of their ability to pay. The “visitless prescription” service will be available for free for people with low incomes, according to Dr B’s website.

Prescription 98

Prescription Healthcare Healthcare Medicine 98

Pharmaceutical Technology

MARCH 7, 2023

Many healthcare companies, One Medical included, have been hosted on Amazon Web Services for close to 15 years. During a panel on the “Evolution of Primary care” at the WSJ Health Forum, Rubin said he hopes the company’s healthcare subscription model will improve access to primary care.

Medical 78

Medical Prescription Electronics Healthcare 78

Pharma Marketing Network

FEBRUARY 17, 2025

Introduction: In 2025, programmatic advertising will continue to redefine how pharmaceutical brands reach healthcare providers (HCPs) and patients. This approach is both compliant and effective, aligning ads with the content that healthcare professionals are already reading. Use AI to identify high-value content for HCPs.

Pharma 52

Pharma Marketing Education Prescription 52

pharmaphorum

NOVEMBER 22, 2022

It is available on prescription from healthcare providers. Stanza was made available to patients in September under the FDA’s Digital Health Enforcement Policy for Digital Health Devices, set up to facilitate access to remote therapies during the pandemic.

Pharmacology 118

Pharmacology Patients Healthcare Provider Prescription 118

pharmaphorum

SEPTEMBER 24, 2022

By introducing medication tracking to its existing iPhone Health app, Apple just did for prescription drug users what it did for anyone with a physical wallet or airplane boarding pass. Apps related to healthcare are a broad, growing category. including when to take each prescription drug ? The doctor will see you now.

Medical 105

Medical Pharma Prescription Patients 105

Medico Reach

AUGUST 28, 2024

When it comes to generative AI for healthcare , it analyzes large sets of unstructured data such as clinical notes, diagnostic images, medical charts and recordings. Use of Gen AI in Different Healthcare Organizations Gen AI is used according to the size and structure of the healthcare establishment it is present in.

Healthcare 52

Healthcare Healthcare Physicians Pharmaceutical products 52

PM360

JULY 26, 2023

Would it surprise you to know that the COVID-19 pandemic turned pharmacy priorities on its head, which could have the potential of morphing pharmacies into full-fledge healthcare centers over the long term? it’s not hard to imagine the pharmacy providing even more important healthcare services to the community.

Retail 98

Retail Healthcare Healthcare Consulting 98

PM360

AUGUST 9, 2022

Addressing the issue of medication adherence begins before a patient even fills their first prescription. On the patient end of things, Julie Van Inwegen, VP, Business Development, Adheris Health says it is not enough to simply offer a digital connection—you have to provide an engaging, meaningful, and individualized experience. “In

Food and Drug Administration 105

Food and Drug Administration Patients Prescription Medical 105

Referral MD

NOVEMBER 3, 2023

How the Healthcare Digital Front Door Improves Office Efficiency In recent years, the healthcare industry has undergone a transformation driven by digital technologies. One significant aspect of this transformation is implementing a healthcare digital front door.

Healthcare 52

Healthcare Healthcare Electronics Healthcare Provider 52

Legacy MEDSearch

JUNE 20, 2023

Innovation in the baby care space matters because some of the largest issues facing caregivers and healthcare providers have yet to be solved. The post Owlet Announces FDA-Clearance of the First Prescription Pulse Oximetry Sock for Infants appeared first on Legacy MedSearch | Medical Device Recruiters. Are you hiring?

Prescription 52

Prescription FDA Food and Drug Administration Recruitment 52

pharmaphorum

JULY 21, 2022

YourCoach maintains a large network of non-clinical health and wellness coaches, targeting a variety of diseases and conditions, and provides the technological infrastructure to connect them to patients. The coaches serve to augment the care they receive from a clinical healthcare provider.

Healthcare Provider 137

Healthcare Provider Prescription Doctors Training 137

Referral MD

APRIL 27, 2023

As the technology industry grows increasingly mature, we see trending healthcare technologies that apply to the field of medicine. Here are six of the hottest recent trends that will be changing healthcare in 2023: 1. AI can help healthcare providers predict outcomes, improve patient care and reduce costs.

Healthcare 52

Healthcare Healthcare Doctors Patients 52