PM360

OCTOBER 22, 2024

Improving our collective understanding of the patient’s overall healthcare experience is necessary to effectively deliver prescription support. How can we ensure that vital prescription information reaches patients when they need it?

Medical 52

Medical Patients Prescription Doctors 52

Pharmaceutical Representative Training

JUNE 22, 2024

Pharmaceutical representatives (pharma reps) are facing new challenges as a result of these transformations that have drastically altered the pharmaceutical sales landscape. Essential Competencies in Pharmaceutical Sales First, let’s review the competencies of a successful sales rep in pharma.

Sales 52

Sales Pharmaceutical Ethics Pharmaceutical Sales 52

Rep-Lite

FEBRUARY 23, 2024

In this deep dive, we will explore how much do pharmaceutical sales reps make, the factors that influence pharmaceutical sales rep salaries and provide insights into what you can expect in terms of compensation in this field.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharmaceutical Pharma Rep 52

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. 2 The percentage of healthcare providers willing to see pharmaceutical company reps in person had declined from 67% in 2018 to 54% in 2019. THE CHALLENGE.

Physicians 52

Physicians Media Pharma sales reps Electronics 52

Contrarian Sales Techniques

DECEMBER 5, 2023

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? It's the secret sauce to thriving in the pharma industry. Sales reps would carry around bulky product catalogs, ready to pitch at a moment's notice. That’s right.

Pharmaceutical Sales 52

Pharmaceutical Sales Training Sales Pharmaceutical 52

Rep-Lite

DECEMBER 7, 2023

Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. What is Pharmaceutical Sales? Why Pursue a Career in Pharmaceutical Sales?

Pharmaceutical Sales 52

Pharmaceutical Sales Pharmaceutical Sales Interpersonal Skills 52

PM360

NOVEMBER 21, 2022

One way to achieve this is putting the focus back on market research, such as customer satisfaction surveys and market surveys, to understand the evolving needs and barriers for consumers and healthcare providers. This capability allows HCPs to message pharma reps, delivered via text, with questions as the HCP treats the patient.

Marketing 52

Marketing Physicians Patients Doctors 52