Healthcare Provider Medical Pharma reps 
Contrarian Sales Techniques
NOVEMBER 21, 2024
For many patients in Malaysia, accessing essential medications can be a financial burden. For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. What Are Drug Access Programs?
Contrarian Sales Techniques
NOVEMBER 27, 2024
Instead of focusing on one product at a time, this approach helps pharma reps present a range of options that work together. Imagine walking into a pharmacy and seeing not just one medicine for diabetes but a whole set – insulin pens, oral medications, glucose monitors, and patient education leaflets. What is Portfolio Selling?
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PM360
OCTOBER 22, 2024
Imagine a world where every patient leaves their provider’s office, not just with a prescription, but with a clear understanding of their medication, its benefits, and how to access it affordably. 4 These statistics tell a story of trust, concern, and changing dynamics in healthcare communication.
Pharmaceutical Representative Training
FEBRUARY 4, 2021
As the healthcare industry evolves with novel and innovative therapies, it brings the need for highly specialized conversations with healthcare providers (HCPs) and key opinion leaders (KOLs). While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise.
Contrarian Sales Techniques
MAY 17, 2024
We were drilled on the science behind our medications, their benefits, potential side effects, and the competitive landscape. We were the bridge between the pharmaceutical companies and the healthcare providers, and our credibility depended on our knowledge and communication skills.
Pharmaceutical Representative Training
JANUARY 11, 2021
Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What skills are necessary to become a pharma sales rep?
Impetus Digital
NOVEMBER 23, 2023
The new way to engage KOLs at conferences: virtual Ambassador programs To start off the top-5, let’s take a look at how Pharma is shifting the way they engage key opinion leaders (KOLs) at medical congresses and conferences. In short, it is all about catering to different preferences at the same time.
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