Remove Healthcare Provider Remove Marketing Remove Pharmaceutical products
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AI IN PHARMACEUTICAL MARKETING: Optimizing Automation and Expertise

PM360

AI drives automation and optimization that empower pharmaceutical marketers to rapidly scale commercialization-oriented content and activities. The transformative impact of AI on pharmaceutical marketing is significant, with much to consider regarding its promise and how its reshaping the industry.

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Pharmaceutical product positioning

eMediWrite

The process of giving a pharmaceutical product a unique identity on the market is called pharmaceutical product positioning. It entails recognising the special qualities and advantages of your product and conveying them to the intended market in a way that sets it apart from rival goods.

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How Counterfeit Medicines Challenge Pharma Sales in Malaysia

Contrarian Sales Techniques

Imagine spending weeks building trust with a doctor or pharmacist, only to find out that counterfeit versions of your product are circulating in the market. In Malaysia, the rise of online marketplaces and unregulated sellers has made it easier for these fakes to enter the market.

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Medical Video Production: Enhancing Healthcare Communication and Training

Infuse Medical

Video is now among the most effective marketing, education, and communication methods across many sectors in the fast-paced, technologically advanced society we live in. Medical video production is producing excellent videos, especially for the demands of the pharmaceutical, medical device, and healthcare sectors.

Training 130
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Navigating Pharma Sales Challenges: Tips to Boost Your Sales Performance (Use of AI and Social Media for Effective brand promotion)

Pharmaceutical Representative Training

One of the most difficult parts of introducing a pharmaceutical product is the regulatory environment. Every country has its own requirements for compliance, marketing policies, and approval procedures. The success of a launch might be severely hindered if advantageous pricing or market access cannot be obtained.

Media 52
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Comprehensive Overview of Pharma Marketing Strategies

Pharma Marketing Network

Pharma marketing strategies have evolved significantly over the years, adapting to changes in technology, regulatory landscapes, and consumer behavior. This article provides a comprehensive overview of the various facets of pharmaceutical marketing, from its historical evolution to future trends.

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Pharma Marketing: A Guide for Healthcare Companies

Pharma Marketing Network

Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. Direct-to-physician (DTP) advertising: DTP advertising is advertising that is directed to healthcare providers.