Referral MD

MARCH 13, 2023

It’s so much easier to make appointments, view your medical records and even see a healthcare provider using technology. Here are a few ways that healthcare technology is transforming the medical industry. This digital transformation for healthcare is a significant movement, making life easier for you and your providers.

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PM360

MARCH 24, 2023

Among polled patients who had never accessed a cancer-support program, education about cancer treatments and their side effects (33%), as well as information to help them better understand their cancer (32%) topped the list of resources they wished they had received.

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Patients Education Side effects Media 98

PM360

NOVEMBER 29, 2022

Those patients should be encouraged to talk with their healthcare providers about their chronic constipation—and the dangers of living with it, Ironwood Pharmaceuticals CEO Thomas McCourt says. Second, patients aren’t communicating clearly with their healthcare provider about their constipation symptoms.

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pharmaphorum

JANUARY 6, 2023

Its stock price fell more than 4% percent, and the drugmaker suspended its Twitter advertising campaigns (among the more dramatic side effects of Twitter’s structural changes that jolted the pay-per-click advertising model). Hours later, Lilly used its official Twitter account to set the record straight, but the damage had been done.

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Rep-Lite

APRIL 3, 2024

The medical sales industry plays a crucial role in connecting healthcare providers with innovative medical products and technologies. Transparency and Accurate Information Dissemination A cornerstone of ethical medical sales practice is transparency. Sales representatives should strictly adhere to on-label marketing practices.

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LEVO Health

JUNE 14, 2024

By ensuring that each interaction is relevant and personalized, healthcare providers can significantly improve patient adherence and satisfaction. Virtual Health Assistants AI-powered virtual health assistants are becoming a cornerstone of modern healthcare, providing round-the-clock support to patients.

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Pharmaceutical Technology

JULY 20, 2022

Prescribing it] requires knowledge of a patient’s medical history, as well as clinical monitoring for side effects and follow-up care to determine whether a patient is improving—requirements far beyond a pharmacist’s scope and training,” as per a statement by AMA president Jack Resneck.

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European Pharmaceutical Review

MARCH 21, 2024

At Clalit, which is the second largest healthcare provider in the world, I worked in several management positions and gained a broad understanding of the needs and constraints of a healthcare system. At Pfizer I promote the company’s interests and deliver value-based messages within the government arena.

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Impetus Digital

AUGUST 2, 2024

Personalized Medicine AI can help develop precision medicine by analyzing patient data , including demographic, clinical, and genetic information, as well as information about their metabolism and microbes, environmental exposures, and lifestyle factors, to predict how different patients will respond to various therapies.

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Salesforce

AUGUST 7, 2024

By analyzing this data with insights into purchase history, browsing behavior, or past support interactions, companies can identify patterns and trends that predict potential issues and inform proactive marketing strategies. This not only avoids frustration but also allows you to offer pre-order options or suggest similar products.

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Pharma Marketing Network

MAY 3, 2023

Pharmaceutical marketing is a critical aspect of the industry, as it helps in spreading awareness about the benefits and potential side effects of different drugs. However, pharmaceutical marketing is also regulated by several agencies to ensure that patients are not exposed to false or misleading information. References: 1.

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Contrarian Sales Techniques

DECEMBER 6, 2023

At its core, a medical representative's job is to increase the awareness and use of their company's medical products, typically pharmaceuticals or medical equipment, by connecting with healthcare professionals. The Bright Side: Educators and Connectors On the other hand, medical reps can play a positive role.

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Contrarian Sales Techniques

MAY 17, 2024

I remember my first training session vividly – it was intense, informative, and somewhat intimidating. As a male rep entering this competitive field, I felt the pressure to absorb every bit of information and perfect my pitch to stand out. Back then, training was heavily focused on product knowledge.

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Training Pharmaceutical Ethics Healthcare Provider 52

Pharma Marketing Network

OCTOBER 29, 2024

Pharma advertising isn’t just about promoting products—it’s about reaching patients, caregivers, and healthcare professionals with valuable, meaningful information. With patients increasingly involved in their health decisions, effective advertising helps them make informed choices about treatments.

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PM360

SEPTEMBER 30, 2024

Engaging with healthcare professionals and patients through educational initiatives and open dialogue helps to demystify complex information and foster a sense of reliability between the two. A major flaw is the way ethical and transparent advertising is perceived, especially when conveying complex medical information.

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Pharmaceutical Representative Training

JANUARY 8, 2025

The absorption, distribution, metabolism, elimination, and mechanism of action of each drug must be considered by all healthcare professionals (HCPs) when deciding the best treatment regimen for their patients, making it a crucial factor in a drugs development and success in the market.

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Referral MD

JULY 10, 2023

Healthcare is a shining example of creative development in the quickly evolving world of digital technology. These intelligent digital assistants are revolutionizing how healthcare providers interact with patients, boosting engagement, streamlining support services, and enhancing patient experiences.

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Contrarian Sales Techniques

MAY 16, 2024

Many patients either forget to take their medication or stop altogether because of side effects." "I Our new medication has a better side effect profile, which might help with adherence. Patients appreciate having easy access to information and the ability to reach out for help when they need it.

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LEVO Health

JULY 15, 2024

Educational Content Provide patients with comprehensive information about GLP-1 medications, their benefits, potential side effects, and how they work. This can be done through blog posts, webinars, and informational videos. These tools enhance the patient experience by offering convenience and real-time support.

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Pharmaceutical Technology

NOVEMBER 30, 2022

In the US, obesity care is estimated at to cost $147 billion in healthcare spending annually. In the past, obesity medications were often dismissed due to insufficient efficacy data and the fact that they were associated with a high occurrence of side effects.

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PM360

OCTOBER 22, 2024

These silos often act as a barrier to sharing important information and best practices. Pharma brands work diligently to win the trust of key stakeholders—namely patients, caregivers, and healthcare providers (HCPs). Sculpting Seamless Patient Experiences: Five hallmarks of a highly effective patient support program 5.

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Pharma Marketing Network

OCTOBER 1, 2024

One of the primary objectives of pharma marketing is to communicate the benefits and safety profiles of medications to healthcare providers and patients. The goal is to ensure that the target audience is well-informed about the available treatment options. Social media marketing is another powerful tool in the digital arsenal.

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Pharmaceutical Technology

NOVEMBER 30, 2022

In the US, obesity care is estimated at to cost $147 billion in healthcare spending annually. In the past, obesity medications were often dismissed due to insufficient efficacy data and the fact that they were associated with a high occurrence of side effects.

Medical 98

Medical Manufacturing Insurance Side effects 98

Clarify Health

OCTOBER 3, 2023

To date, healthcare interactions have been bogged down by poor experiences outside the doctor’s office – long hold times to make an appointment, confusing phone trees, paper forms to fill out repetitive information, and limited visibility into the next steps of the care journey.

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Healthcare Healthcare Patients Side effects 59

PM360

OCTOBER 22, 2024

As a result, too much time and a frustrating amount of human capital is wasted tracking down information and reacting to issues, as opposed to proactively identifying and strategizing solutions to the key challenges that negatively impact adherence. Support healthcare providers in a real and personal way. print, online, video).

Education 52

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Contrarian Sales Techniques

FEBRUARY 10, 2023

Non-invasive healthcare products refer to medical devices or technologies that do not require puncturing the skin or entering the body in any way to diagnose, treat, or monitor a health condition. They are designed to be safe and comfortable for patients, and typically have minimal side effects.

Healthcare 52

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Contrarian Sales Techniques

OCTOBER 19, 2023

Doctors: Clinical Outcomes and Patient Care On the other side of the spectrum, doctors view value through a clinical lens. Does a new drug have fewer side effects? It's about their quality of life, their experiences with healthcare providers, and their trust in the medical system. But it's essential.

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Pharmaceutical Representative Training

JANUARY 30, 2025

Their role involves presenting complex drug information to healthcare professionals who rely on this knowledge to make informed prescribing decisions. The relationship is crucial in: Dosing : Ensuring the right amount of drug provides benefits without causing harm, such as adjusting vancomycin doses to prevent nephrotoxicity.

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Contrarian Sales Techniques

JUNE 18, 2023

This approach is recognized as one of the most effective strategies for sales closure, with practical examples included. It's designed to meet the high expectations of medical professionals from their healthcare providers. Requesting a commitment from them.

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Pharma Marketing Network

OCTOBER 3, 2024

Marketers must navigate complex relationships with healthcare providers, patients, and regulatory bodies, ensuring that their strategies align with the ethical standards and legal requirements of the industry. One effective approach to identifying the target audience is segmentation. We welcome your feedback and concerns.

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Pharma Marketing Network

OCTOBER 23, 2024

Pharma market research is a way for pharmaceutical companies to gather valuable information about their products, customers, and competitors. Through surveys, data analysis, and focus groups, you can discover how your drugs are perceived and what patients or healthcare providers think about them.

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Pharmaceutical Representative Training

OCTOBER 9, 2024

3 By actively listening to providers and addressing their objections with tailored solutions, sales professionals can cultivate strong relationships that lead to success in this competitive field. You want to make sure that you tackle common challenges like industry competition, access limitations, and resistance from healthcare providers.

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Pharmaceutical Technology

JANUARY 11, 2023

“These advancements can also be deployed to significantly improve aftercare monitoring, reducing readmission into hospitals and dropping the overall cost of healthcare,” Ward says. We have a lot of expertise in connecting to the hospital information systems, the government information systems and the payment systems,” Ward says.

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Rep-Lite

MARCH 14, 2024

Medical sales representatives are the medium through which medical companies sell their healthcare products to providers like hospitals and clinics. They build relationships, understand needs, and offer tailored solutions to these healthcare providers.

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Rep-Lite

DECEMBER 7, 2023

Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. This knowledge will help you engage in informed discussions during the interview.

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PM360

JUNE 11, 2022

But 71% also want publicly shared information about how patients’ perspectives were incorporated into the development of products and services. Know they are getting information from someone they trust. What kinds of information are patients most willing to share from industry partners? Learn how pharma is involving them.

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Patients Pharma Education Media 59

Contrarian Sales Techniques

DECEMBER 4, 2023

In the realm of pharma, where the presentation of drug samples is as critical as the information relayed, these bags serve a pivotal role. Boosting Efficiency: Organized and Ready Efficiency in pharmaceutical sales is not just about what you say; it's about how seamlessly you can present your information and samples.

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