Pharma Marketing Network

APRIL 3, 2025

Videos that feature real patients, or interactive guides for side effect management, add value. Navigating Compliance While personalization and interactivity are powerful, they must align with FDA regulations. Marketers must ensure that all promotional content includes accurate risk disclosures and avoids misleading claims.

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Pharma Marketing Network

MARCH 5, 2025

So how can pharma brands maximize their return on investment (ROI) while ensuring compliance with FDA and HIPAA regulations ? This guide explores the most effective PPC advertising strategies tailored for pharma marketing executives looking to scale their digital efforts without compromising compliance. The challenge?

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Pharma Marketing Network

JANUARY 7, 2025

From detailed product information to open dialogue about potential side effects, transparency fosters trust and credibility. Its why companies like Johnson & Johnson emphasize educational content alongside product promotions. Patients and healthcare providers alike expect clear, honest communication.

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Pharma Marketing Network

JUNE 11, 2020

Yeah, I even wanted to wear the shirt to this FDA meeting. You know, in November 2009, the FDA held a public hearing about the promotion of Food and Drug Administrative Related Regulated Medical Products, using the internet and social media tools. Don Langsdorf (EHS): Shameless promotion, shameless product promotion.

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