MedCity News

MARCH 28, 2023

Executives from health systems and subject matter experts shared how they are contending with data security challenges, particularly training to change behavior and acquiring expertise in cybersecurity.

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Pharma Marketing Network

DECEMBER 14, 2020

Highlights from Reuters Events, Pharma Awards USA 2020 – Day 1. Kate looked at how her organization can listen and learn from communities, and how they can learn from healthcare providers who are treating the underrepresented patients in these communities. Powered by Medullan.

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Impetus Digital

NOVEMBER 29, 2023

Design content for a virtual patient advisory board or needs assessment survey and leverage the results to educate research teams and healthcare providers on patients’ experiences and priorities. Download the customer story to get the details.

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Prognos Health

AUGUST 20, 2023

An alert is a notification of an event. Typically delivered daily or weekly, alerts can let pharma brand teams know when healthcare providers have taken a specific action or are treating certain types of patients. Why are pharma brand teams using brand eligible patient alerts as part of their marketing and educational strategy?

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Impetus Digital

DECEMBER 6, 2022

Impetus Digital helps life science organizations virtualize their in-person meetings and events through our best-in-class InSite Touchpoints and InSite Events offerings, delivered with white-glove service and 360° coverage and care. Download PDF.

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Referral MD

MAY 15, 2023

As a healthcare provider, building a patient base can be a challenge. Referral coordinators are an essential part of this process, as they connect potential patients with healthcare providers. Host an event for referral coordinators Finally, consider hosting an event for referral coordinators.

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LEVO Health

NOVEMBER 17, 2022

One of the most pivotal aspects of doing business in the healthcare industry is targeting and engaging healthcare providers (HCPs). Although healthcare providers are now more accessible than ever (thanks to the internet), they are also more inundated with information. Expanding on the Digital Landscape.

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Prognos Health

APRIL 11, 2022

During a recent panel discussion at Reuters Events Pharma Marketing USA, leading pharma executives shared their strategies and best practices for leveraging real-world data (RWD) to target, educate, and engage with healthcare providers (HCPs) to commercialize their drug therapies.

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European Pharmaceutical Review

MARCH 27, 2024

This approval is an important milestone, as it offers healthcare providers a novel therapeutic option that targets a new PAH treatment pathway,” stated Dr Marc Humbert, Professor of Medicine and Director of the Pulmonary Hypertension Reference Center at the Université Paris-Saclay and investigator on the Phase III STELLAR study.

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Impetus Digital

APRIL 6, 2023

For most of us, this is due to working at home throughout the pandemic, but Natalie Yeadon, co-founder and CEO of Impetus Digital, recognized the benefits of implementing virtual technology into corporate meetings and events long before it became our reality.

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Pharma Marketing Network

NOVEMBER 7, 2024

Understanding HCP Needs It’s easy to assume that doctors and healthcare providers want just the latest drug updates. Interactive Webinars and Virtual Events Virtual events aren’t just a pandemic trend; they’re here to stay. Use webinars and live Q&A sessions to engage HCPs and provide valuable insights.

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PM360

APRIL 18, 2023

Both collocated events require separate registrations. ISPOR is recognized globally as the leading professional society for health economics and outcomes research and for its role in improving healthcare decisions.

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LEVO Health

AUGUST 8, 2023

However, social media in healthcare is playing a transformative role, reshaping how healthcare providers connect with patients and market their services. The Rise of Social Media in Healthcare Marketing Social media platforms have become essential tools for healthcare providers to reach and engage with their target audience.

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Impetus Digital

JULY 15, 2022

As a life science service provider working with companies across the world, we are seeing firsthand how some companies are already tightening their budgets in response to the ongoing economic uncertainty and other world events such as the war in Ukraine. Source: [link]. Inflation is impacting all aspects of in-person meetings.

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Salesforce

OCTOBER 11, 2024

Patients increasingly want immediate access to their medical records and real-time communication with healthcare providers. Dilemmas of data security in healthcare In the healthcare and life sciences (HLS) sector, several key players have distinct goals and data security needs.

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Penrod

JUNE 6, 2024

Health Cloud was a version of Salesforce CRM tailored to healthcare providers, insurance companies, and other organizations’ unique needs with patient-focused business models. Like many healthcare providers, life science companies aren’t reaching their goals for digital transformation.

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Healthcare Success

OCTOBER 30, 2023

Here are a few ways to attract patients searching for healthcare services nearby Claim your Google Business Profile (GBP) and optimize it with appropriate information Engage on social media and add posts to your GBP Optimize online directories and maintain consistent NAPW (e.g., local events, trends, updates, etc.),

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Pharma Marketing Network

JULY 10, 2023

Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. Direct-to-physician (DTP) advertising: DTP advertising is advertising that is directed to healthcare providers.

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Impetus Digital

NOVEMBER 8, 2024

After the most suitable stakeholders, whether Key Opinion Leader (KOL), healthcare provider (HCP), or patient co-authors, have been identified and contracted, their involvement should be immediate. Be prepared to adapt the plan based on changing circumstances, such as new data or internal delays.

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Pharmaceutical Technology

SEPTEMBER 22, 2022

However, if this is not the case and your vulnerability to developing the disease in the future continues, your healthcare provider will take steps to diagnose a condition early, thereby improving your outlook. Finally, in the event that you require surgery to remove a tumour, you will be well-cared for in your local smart hospital.

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LEVO Health

JULY 24, 2024

Collaborate with Influencers in Healthcare Partnering with respected doctors, researchers, and medical professionals allows you to leverage their authority and trust. Their endorsement can sway both healthcare providers and patients. App Development Developing a companion app can significantly enhance the user experience.

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Impetus Digital

MARCH 15, 2024

Helping patients, healthcare providers, and investigators to navigate (or overcome) these challenges In light of these many challenges, how can pharmaceutical teams help their most important stakeholders navigate the rapidly changing field of oncology?

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pharmaphorum

NOVEMBER 15, 2022

With the HLTH 2022 event now well underway, digital health industry leaders all gathered together to attend in Las Vegas this week, the juli survey results reveal consumer responses to be more varied than one would have expected when it comes to data privacy.

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Clarify Health

JANUARY 29, 2024

Optimizing resource allocation: By streamlining processes and improving communication between healthcare providers, hospitals can optimize the use of resources, reduce unnecessary tests or procedures, and enhance overall operational efficiency.

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Pharmaceutical Technology

JULY 25, 2022

“There are already opportunities for patients to track their health through smart medical devices sending reports directly to their healthcare provider. These healthcare providers will offer telemedicine, allowing remote patient monitoring from the comfort of the patients’ own homes.

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Impetus Digital

OCTOBER 29, 2024

Our best-in-class technology and professional services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.

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Legacy MEDSearch

MAY 19, 2023

Through this collaboration, healthcare providers are able to access clinically relevant heart rhythm analyses and actionable reports via PaceMateLIVE to monitor at-risk patients; identify underlying arrhythmias, including atrial fibrillation (AF); and drive improvements to patient care and clinical outcomes.

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Clarify Health

NOVEMBER 29, 2022

As economic purchasing power and decision-making increasingly fall within the hands of patients, and as non-traditional healthcare providers, like Amazon and Walmart, push care into retail experiences, healthcare consumers are becoming more selective, and some may be more willing to “shop around” for health services.

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Impetus Digital

JANUARY 13, 2023

For the sake of this article, we have narrowed the list down and now focus on 8 key themes: Hybrid meetings and events becoming the new normal. As a result of the increase in virtual/hybrid meetings, more diverse participants will be able to participate in Pharma-sponsored events and advisory boards. About Impetus Digital.

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Salesforce

OCTOBER 10, 2024

Designed for healthcare providers, payers, and life sciences companies, Salesforce Shield helps find the right balance between innovation and risk management.

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Impetus Digital

JULY 26, 2024

Access the full article here , titled Considerations for Planning Effective and Appealing Advisory Boards and Other Small-Group Meetings with Health Care Providers: Importance of Participant Preferences.

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Pharma Marketing Network

JULY 19, 2023

The ability to build relationships: Digital technology allows pharmaceutical companies to build relationships with consumers and healthcare providers through social media, online communities, and other channels. This can help to increase trust and credibility and ultimately drive sales.

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Impetus Digital

NOVEMBER 23, 2023

In these online programs, a handful of carefully selected KOLs attending the congress are asked to summarize abstracts that will be of special interest to other healthcare providers from their country/region or specialty. In short, it is all about catering to different preferences at the same time.

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Legacy MEDSearch

MAY 4, 2023

The changes come as the company celebrates recent successes and accelerates its growth and innovation of its Guardian product family, the first and only early cardiac monitoring and alerting device to detect acute coronary syndrome (ACS) events. patents pertaining to the detection of Acute Coronary Syndrome (ACS) events.

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Impetus Digital

JUNE 17, 2024

However, more and more companies are realizing the benefits of VR/AR for teaching healthcare providers (HCPs) about complex biological processes and novel drug classes’ mechanisms of action. Beyond these use cases, the uptake of VR/AR has been slower. We will definitely see more VR/AR medical education solutions in the years to come!

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Pharmaceutical Representative Training

OCTOBER 9, 2024

3 Although this might seem to lead to fewer interactions with clients and healthcare providers, you’ll ultimately increase your chances of meeting sales goals by learning how to identify your advocates or champions. These resources will provide additional tools to help refine your approach to prospecting and drive sustained success.

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PM360

SEPTEMBER 30, 2024

By focusing on these practices, healthcare providers and pharmaceutical companies can offer a more seamless, patient-centered scheduling experience that genuinely addresses patient needs and enhances overall care.

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